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Moda enredada: um olhar sobre a rede social de moda LookBook.nu

Moda enredada: um olhar sobre a rede social de moda LookBook.nu

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Published by: Daniela Aline Hinerasky on Jun 07, 2010
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03/13/2013

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Dguhsloi
 “
\oldheaeh Csa|dfhdsa eh H|uxeo| Dguhsed|ld~fdgash| ea Loixgdlaàìo
]D
Log`sh||o eh Ldêglda| ea Loixgdlaàìo ga Sh`dìo \xf
 “
Goro Maicxs`o
 “
S\ 10 a 14 eh iado eh 3>1>
1
Ioea hgsheaea: xi ofmas |ocsh a sheh |oldaf eh ioea
 FookCook'gx
1
 
Eagdhfa Afdgh MDGHSA\KT
3
 Hfd|a Rdhdsa BOG\HLA
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 ^xls|
 “ 
Xgdbsa& S\
Sh|xio
Go ~sh|hguh asud`o bola)|h hi a~sh|hguas a| gora| bosia| eh |oldafdeaeh gxia sheh |oldafogfdgh eh ioea& a sheh
 FookCook'gx
 H|~hldbdlaihguh& o usacafmo aqxd h}~fdlduaeo shafdzoxxi ia~haihguo eo| |duh| eh sheh| |oldad| eh ioea ~asa rhsdbdlas |xa| edgãidla|; oc|hsrox o|x|o| h ioudraàøh| eo| ~asudld~aguh| h cx|lox loi~shhgehs loio a sheh
 FookCook'gx
 ~ouhgldafdza -ox gìo$ shfaàøh|/réglxfo| h/ox dg|~dsa h|udfo| h log|xio& ausarä| eh hgushrd|ua||hid)h|usxuxsaea| ~hfa dguhsghu loi ldglo ihicso| csa|dfhdso| Ao hrdehgldas o
 FookCook'gx
loio
 
xi h|~aào eh ~sojhàøh| eh dehgudeaeh| h logrhs`êglda hgush ~h||oa| loi dguhsh||h hidgbosiaàøh|/dia`hg| eh ioea& agafd|ox)|h |hx| ~solh||o| eh|eh qxauso hd}o|: a| edgãidla|eh xudfdzaàìo; a| dguhsaàøh| hgush o| x|xásdo|; h|usauä`da| eh x|o h ~sojhàìo ~h||oaf;loglh~àøh| eh ioea h h|udfo
^afarsa|)lmarh:
Dguhsghu& Sheh| \oldad| h Ioea
A Dguhsghu h a| gora| ~sáudla| |oldad|
O lsh|ldihguo ea ~o||dcdfdeaeh eh alh||o î sheh ehbfa`sox o |xlh||o eh axedêglda eo|bhgõihgo|
5
eo| cfo`| h sheh| |oldad| h& uaicäi& o axihguo eh xi loudedago eolxihguaeo&bouo`sabaeo& h}~o|uo& ofmaeo& rd`daeo O ~solh||o dgdlda a ~asuds ea ~o~xfasdzaàìo
8
eo|idlsoloi~xuaeosh|& qxh ~a||asai a |hs ^L -
 ~asudlxfas loi~xuhs 
$ ga eälaea eh 140>& hih|~hldaf a| eälaea| eh 14=> h 144>; eo |xs`dihguo ea Dguhsghu
2
; ea lsdaàìo -h dglos~osaàìo$eh uhlgofo`da| ed`duad| h dgoraàøh| uälgdla| go loudedago -ba}& uhfhbogh lhfxfas& lãihsa|&
1
Usacafmo a~sh|hguaeo go EU >8
 “ 
Loixgdlaàìo h Ixfudiéeda eo ]D Log`sh||o eh Ldêglda| ea Loixgdlaàìo ga Sh`dìo \xfh shafdzaeo eh 10 a 14 eh iado eh 3>1>
3
Eoxuosagea eo ^so`saia eh ^ü|)@saexaàìo hi Loixgdlaàìo \oldaf ^XL/S\& Ih|ush hi Loixgdlaàìo h DgbosiaàìoXBS@\& Josgafd|ua/XB\I; ^sobh||osa go Lxs|o eh Loixgdlaàìo \oldaf: Josgafd|io eo Lhguso Xgdrhs|duásdoBsagld|lago/XGDBSA h)iadf: emdghsa|ktN`iadfloi 
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Josgafd|ua loi ^ü|)@saexaàìo hi Loixgdlaàìo h ^sojhuo| eh Iéeda ~hfo Lhguso Xgdrhs|duásdo Bsagld|lago/XGDBSA h)iadf: hfd|ardhdsabog|hlaNtamooloics
5
A ~h|qxd|aeosa Bhsgagea Csxgo -3>>5& ~ 3<$
 
h}~fdla qxh a lasaluhsé|udla iad| hrdehguh eh|ua| ~sáudla| h ed|~o|dudro| ogfdgh
ä |xa h}ushia ihedolsdeaeh& lxjo| loguhúeo| ox h|lofma| bosiad| h h|uäudla| |ìo ixduo ~sü}dia| eo sdeélxfo ‖Ä loixi go|
|hgudsio| hgrhs`ogmaeo| ~os h|uasio| uh|uhixgmageo lhga|& ~hqxhgo| esaia| h logrhs|aàøh| uìo osedgásda|
8
A usag|bosiaàìo eo| idlsoloi~xuaeosh| hi dg|usxihguo| eh x|o lofhudro h |oldaf ioedbdlox uoea xia h|usxuxsadgbosialdogaf h loixgdlaldogaf auä hguìo logmhldea \h`xgeo Agesä Fhio| -3>><& ~ 18$ a ~a||a`hi eo ^L -~asudlxfasloi~xuhs$ ~asa LL -loi~xuaeos lofhudro$ ehbfa`sox xia Hsa ea logh}ìo @focafdzaea& afuhsageo a| bosia| eh loiäsldo&hgushuhgdihguo h iad| adgea eh shfaàìo |oldaf H||h ~solh||o logusdcxd ~asa a usag|bosiaàìo ea fü`dla hid||os)shlh~uos eo|ihdo| eh loixgdlaàìo -ioedbdlaàìo ga edgãidla eh ~soexàìo h edbx|ìo eh dgbosiaàøh| h logmhldihguo hi `hsaf$ Rê)|h xiioihguo eh ehiolsaudzaàìo h eh ~soexàìo dgäeduo auä hguìo A Dguhsghu ehbfa`sa xi lhgásdo eh ~soexàìo eh loguhúeo&edbx|ìo h dguhsaàìo hgush h||h| auosh| qxh auä hguìo ehfdiduarai)|h hi shlh~uosh| eh
ia|| iheda
fdiduaeo| lxfuxsaf h|oldafihguh
2
Go dgéldo ea eäl eh 144> bod lsdaea a PPP -posfe pdeh phc$& xia h|usxuxsa rdsuxaf loi bxgàìo eh |hs |x~osuh ~asa o|
goro| aicdhguh| lsdaeo| a ~asuds eh hguìo: o| phc|duh| A PPP rhdo loi a dguhgàìo eh ‖dgu
hsloghluas xi `sageh gúihso eh
fx`ash| rdsuxad| dgeh~hgehguhihguh lsdaeo|& bosiageo xia úgdla h|usxuxsa ixuárhf’ -\AGUAHFFA& 3>><& ~ 13>$
 
Dguhsloi
 “
\oldheaeh Csa|dfhdsa eh H|uxeo| Dguhsed|ld~fdgash| ea Loixgdlaàìo
]D
Log`sh||o eh Ldêglda| ea Loixgdlaàìo ga Sh`dìo \xf
 “
Goro Maicxs`o
 “
S\ 10 a 14 eh iado eh 3>1>
3
gouh~ae|& h oxuso|
`ae`hu|
h a~ashfmo| ~osuáuhd|$ h |xa log|ofdeaàìo& ga `hsaàìo ehgoidgaea
 ~os O‟Shdfft -3>>8$
eh phc 3'>
0
& a| qxad| ~hsiduhi ao| x|xásdo| ea dguhsghu lsdas a ~sü~sda~á`dga ~h||oaf ~asa h}~os |xa| o~dgdøh| -~o||dcdfdeaeh| `sauxdua| eh axuo)hedàìo eh uh}uo| hdia`hg|$ Uad| bhssaihgua| alacasai ihedageo a| shfaàøh| h |h uosgageo h||hgldad| î rdealoudedaga Ä hguìo qxh |h ed||hidgai a| sheh| |oldad| h loixgdeaeh| rdsuxad|&eh|lhgusafdzageo a
 
~soexàìo eh loguhúeo& gxi ~solh||o qxh Agesä Fhio| -3>>3$ ehgoidga
eh ‖fdchsaàìo eo ~üfo eo hid||os’
O lhgásdo ea logrhs`êglda ea| uhfhloixgdlaàøh| loi a dgbosiáudla loghluox o ixgeodguhdso& bazhgeo |xs`ds a lmaiaea |oldheaeh hi sheh -LA\UHFF\& 3>>3$& qxh sh|xfuox higora| logbd`xsaàøh| h|~aào)uhi~o& a| qxad|& ga ~sáudla& dgldedsai gora| edgãidla|loixgdlaldogad| hgush o| x|xásdo|& gora| os`agdzaàøh| |oldad|/shfaàøh|& goro| `sx~o|& goro|~aesøh| eh loi~osuaihguo& goro| faào| |oldad|& gora| bosia| eh |oldafdzaàìo/|olda-cd$fdeaeh
Loi o ai~fo x|o ea Dguhsghu& ‖loihàaio| a go| eh|rdglxfas hi ia||a eo ixgeo bé|dlo ehfdiduh| logbdárhd| h ~oguo| bd}o| eh shbhsêglda ~asa go| shxgdsio| hi aicdhguh| rdsuxad|’
-EARD\& 3>><& ~ <>$O ldchsh|~aào& ~osuaguo& uosgox)|h xi aicdhguh eh ihedaàìo h dguhsaàìo hgush a|~h||oa| Moxrh xia aea~uaàìo ga soudga ea| shfaàøh| dguhs~h||oad| ausarä| ea ioehsgdzaàìoeo| ihdo| eh loixgdlaàìo& h}lhehgeo adgea iad| loi a auxaàìo qxh a Dguhsghu uhi mojh ga|oldheaeh Gora| bosia| eh |h shfaldogas& usacafmas& h|uxeas& loi~sas h xi dgbdgduo iad| eho~àøh| bosai lsdaea| a ~asuds eo aerhguo eh||a uhlgofo`daÄ ~shld|o sh||afuas o| goro| ~aesøh| eh loi~osuaihguo& gora| h|usxuxsa| |oldad| hgora| bosia| eh |oldacdfdeaeh Goro| gdlmo| h `sx~o| lsdai)|h& loixgdlai)|h h ~so~a`ai)|h ausarä| ea| ~o||dcdfdeaeh| eh |oldacdfdeaeh qxh a Dguhsghu lsdox Uoea| h|ua| usag|bosiaàøh|h ~o||dcdfdeaeh| qxh |h uhi mojh ~oehi olosshs `saàa| a xia gora ehuhsidgaàìo h|~aào)uhi~osaf qxh acsd`a h||a| aàøh|& o ldchsh|~aàoA ~asuds eo ioihguo hi qxh a| uhlgofo`da| bxgedsai)|h h shrofxldogasai o| ihdo| ehloixgdlaàìo hi uhsio| eh acsag`êglda h ~ouêglda& gìo ehiosox ixduo ~asa qxh h||h goroh|~aào bo||h shdrdgedlaeo ~asa goro| x|o|& gora| ~o||dcdfdeaeh| eh shfaàìo hgush o| qxh ehfhx|xbsxéai A Dguhsghu ~a||ox hguìo& a |hs xi lai~o ~soid||os ~asa gora| edgãidla|loixgdlaldogad| hgush o| x|xásdo|& ~asa lsdaàìo eh goro| ud~o| eh shfaàøh|& a||oldaàøh|& faào|&
0
 
PHC 3> ä o uhsio xudfdzaeo ~os af`xg| alaeêidlo| ~asa eh|d`gas a ‖|h`xgea `hsaàìo’ ea Dguhsghu A loglh~àìo olos 
shxexsaguh a ~sh~asaàìo eh xia logbhsêglda& hglachàaea ~hfa| os`agdzaàøh|
O—Shdfft Iheda
h a
Iheda Fdrh Dguhsgaudogaf
& hioxuxcso eh 3>>5& qxageo hi~sh|a| h |duh| h|uasdai eageo iados hgboqxh ao lofhudro& ixeageo `saexafihguh o qxh |h rdgmabazhgeo auä hguìo Go ãicduo eo josgafd|io& a |h`xgea `hsaàìo ea Phc log|ofdea a deäda eh qxh a| ~xcfdlaàøh| josgafé|udla|gìo ~oehi |hs xia lü~da ox |di~fh| usag|~o|dàìo eh loguhúeo| já h}d|uhguh| hi iéeda| usaedldogad| Edbhshguh eaqxdfo qxh |hudgma go dgéldo ea phc& ~á`dga| h|uáudla| h |hi ~o||dcdfdeaeh eh dguhsrhgàìo eo |xjhduo& a `hsaàìo auxaf usacafma loi a deädaeh dguhsaàìo h hguhgeh qxh xi |duh ~oeh lsdas xia loixgdeaeh h uosgas)|h xia ~fauabosia eh shfaldogaihguo hgush |hsh|mxiago|
 
Dguhsloi
 “
\oldheaeh Csa|dfhdsa eh H|uxeo| Dguhsed|ld~fdgash| ea Loixgdlaàìo
]D
Log`sh||o eh Ldêglda| ea Loixgdlaàìo ga Sh`dìo \xf
 “
Goro Maicxs`o
 “
S\ 10 a 14 eh iado eh 3>1>
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qxh aguh| gìo h}d|udsdai gìo bo||h h||h goro h|~aào qxh a ldchslxfuxsa ed|~õ| A| ~sü~sda|loixgdeaeh| rdsuxad| |ìo loglhduxaea| loio aicdhguh| eh os`agdzaàìo h logrhs`êglda| ehdguhsh||h|& logmhldihguo| h `o|uo| abdg|& chi loio a| sheh| |oldad|& ocjhuo| eo h|uxeo aqxdh}~o|uo Uaf lhgásdo eh loixgdlaàìo h dguhsaàìo ~so~osldogaeo ~hfa Dguhsghu bhz loi qxh`sx~o| bo||hi lsdaeo| h iagudeo| ausarä| eh xia logh}ìo aguh| di~o||érhf A qxhcsa ea|casshdsa| h|~aào)uhi~osad| `hsox xi goro lhgásdo eh a`sx~aihguo| h loguauo|& ehgoidgaeo~os Iabbh|ofd -144=$ loio usdcafdzaàìo
A -sh$|oldafdzaàìo ihedaea ~os loi~xuaeos: dguhsaàøh| rda sheh| |oldad| ogfdgh
Gh||h ~solh||o& a ~sdihdsa bhssaihgua ~asa logh}ìo hgush o| x|xásdo| bod o hiadf
=
&xia bosia eh usolas ihg|a`hg|& uh}uo|& ~oehgeo |hs hgrdaea h shlhcdea qxa|h qxh hi uhi~oshaf A ~asuds ea lsdaàìo eo| lmau|
4
& ox |afa| eh cauh ~a~o& a soudga eh usola eh ihg|a`hg|logbd`xsox)|h iad| edgãidla Ga eälaea eh 144>& uaicäi |xs`dx o DSL -
 Dguhsghu ShfatLmau$&
xi |d|uhia eh logrhs|aàìo qxh bxgldogara ausarä| eh lagad| -a ih|ia edgãidla ea||afa|$& loi a o~àìo ~os logrhs|a| ~sdraea|& o| ^RU| Hguìo bosai eh|hgrofrdeo| |obupash|eh logrhs|aàìo -
 DLQ& I\G Ih||hg`hs& \kt~h& @oo`fh Uafk 
$ qxh shrofxldogasai a| bosia| eh|oldafdzaàìo& ~od| |dixfasdai a ih|ia rhfoldeaeh h edgãidla eh xia logrhs|a ~sh|hgldafH||a| bhssaihgua| eh logrhs|aàìo bosai |hgeo a~hsbhdàoaeo| h ä ~o||érhf o hgrdo ehasqxdro|& dia`hg| h a ~o||dcdfdeaeh eh dguhsaàìo ~os ihdo eh phclai h idlsoboghH||h lhgásdo eh -sh$logbd`xsaàìo go| ioeo| eh dguhsa`ds& ~so~osldogaeo ~hfa sheh bhzloi qxh `sx~o| bo||hi lsdaeo|& iagudeo|/eh|bhduo|& logbosih ~o||dcdfdeaeh| shfaldogad| hh|~aào| eh dguhsaàìo abdg| h shxgdeo| |h`xgeo dguhsh||h|& `o|uo| h logmhldihguo| |hihfmaguh|~asa ed|lx||ìo ox lsdaàìo eh aàøh| hi loixi& ehgoidgaea| loixgdeaeh| rdsuxad|& oxusobhgõihgo)loglhduo ea| A| loixgdeaeh| rdsuxad|
1>
gìo |h eìo a~hga| ~hfa| bhssaihgua|uälgdla| -loio o| lmau|& hiadf|& büsxg|$& ä ghlh||ásdo qxh maja dguhsh||h| loi~asudfmaeo|&|hgudihguo loixgduásdo h ~hshgdeaeh ga| shfaàøh| -FHIO\& 3>>3$Eá)|h a||di& gh||h aicdhguh eh gora| bhssaihgua| |oldad|& iad| o~àøh| eh rdrêglda&h}~sh||ìo h dehgudbdlaàìo ~asa o| x|xásdo| eo ldchsh|~aào Iabbh|ofd -144=$& h}~fdla qxh xia
=
Ausarä| eo| hiadf|& hi~sh|a|& xgdrhs|deaeh| h dg|uduxdàøh| udrhsai iados sa~dehz h iocdfdeaeh ga usola eh dgbosiaàøh| heolxihguo| ^asa o| x|xásdo| qxh loihàasai a x|as a bhssaihgua ~asa x|o ~h||oaf& moxrh xia `sageh hrofxàìo ga edgãidlaeh usola| eh ihg|a`hg|& qxh |hsda a ~asuds eaé hguìo& xia hrofxàìo eo `êghso iad| usaedldogaf h |di~füsdo& a lasua
4
O| lmau| |ìo aicdhguh| rdsuxad|& goihaeo| eh |afa|& qxh bxgldogai loi usola| eh ihg|a`hg| dg|uaguãgha|& |hgeo ~o||érhfh|lshrhs h fhs a| ihg|a`hg| eo| oxuso| ~asudld~aguh|
1>
A| ed|lx||øh| |ocsh loixgdeaeh| rdsuxad| a~oguai qxh h||h| aicdhguh| |ìo ehbdgdeo| loio bosia| eh os`agdzaàìo h
loo~hsaàìo hgush o| auosh| |oldad|& logbosih Axuog -3>>5& ~ 14$ h ‖|xs`dsai ga Dguhsghu ca|haea| hi xia ixfud~fdlaàìo eo
logmhldihguo ~soexzdeo h
a~so~sdaeo loio xi chi loixi’

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