O
NLINE
G
ADGET
STOREB
USINESS
P
LAN
S
UBMITTED
B
Y
:
A
RIF
M
ASOOD
(BAF-06-50)
S
UBMITTED
T
O
:
S
IR
F
ARASAT
S
UBJECT
:
E-
COMMERCE
D
EPARTMENT OF
C
OMMERCE
B
AHAUDIN
Z
IKARIYA
U
NIVERSITY
,
M
ULTAN
GADGETS MART- BUSINESS PLAN
T
ABLE
O
F
C
ONTENTS
General Company Description
01Slogan 01Vision 01Mission 01Strengths 02Challenges 02Key points to success 02
Operation Plan
03Infrastructure of Business 03Location 03Equipment\Machinery 03Legal Requirements 03Product Description 04
Product Sourcing
\methods 05Order System\
Payment Options
06Shipment method\policy 06Feedback\ Helpline system 06
Marketing Plan
07Target Market 07Market Growth Potential 07Pricing Strategy 07Promotion strategy 08
Financial Plan
09
Website Development Plan
10Website development roadmap 10Website Components 10Web design features 11
GADGETS MART- BUSINESS PLAN
Page 1
G
ENERAL
C
OMPANY
D
ESCRIPTION
Company Overview:
GADGETS MART will be one of Pakistan's first and best technology and digital lifestyleshopping portal. Providing a simulating online shopping experience, it will offer thelatest and wide range of daily life gadgets and electronic products at most competitiveprices. Our focus will be on bringing you the most unique gadgets in Pakistan that willmake your life a lot better and stylish.
Slogan:
“The Good Life at a Great Price, Guaranteed.”
Vision:
“To be a distinguished Pakistani Gadget store known for the varietyand quality of products, setting new trends and lifestyles”
Mission:
“To offer continuous value added products to our customers and tomake online shopping experience easy, enjoyable and absolutelysecure.”
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Online Gadget Store Plan
Online Gadget store Business Plan. E commerce, BS accounting and finance.
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