Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Save to My Library
Look up keyword
Like this
21Activity
0 of .
Results for:
No results containing your search query
P. 1
Social Media for non-profits

Social Media for non-profits

Ratings: (0)|Views: 130 |Likes:
Published by Robin Low
How non-profits can benefit from social media
How non-profits can benefit from social media

More info:

Published by: Robin Low on Jun 17, 2010
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PPT, PDF, TXT or read online from Scribd
See more
See less

10/22/2010

pdf

text

original

 
By : Robin Low
SOCIAL MEDIA
for social causes
 
what is«
social media?
 Social Media is a group of online mediawhich has the following characteristics.
1.Participation2.Networks3.Two-way communication4.Connectivity5.Open source
 
traditional media
is dead.
1.Supporters
do not trust advertisements
.(They would rather read a review on a blog or awebpage rather than corporate page)2.Supporters are
immune to interruptivemarketing
. (too many mediums, too many ads)
3.Suporters are informed
, and informationis readily available.4.With a
global business
, it cost too much toreach out to everyone.5.With social media,
the cost is $0
, no externalcompany needs to be engaged.

Activity (21)

You've already reviewed this. Edit your review.
1 hundred reads
laporte12 liked this
tpadilla002580 liked this
sarang001 liked this
maadama liked this
Ian Flynn liked this
narayanarao liked this

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->