LeicaTlmayjun10v1pp30-31:T&L 22/5/10 06:18 Page 30

competition ■ leica camera

■ Fishing boats at Accra, Ghana

Nii Obodai

Would you like a

Leica camera?
Enter our fantastic photography competition – and you
can WIN a new Leica V-Lux 20 worth £495 plus a £70
leather case

T
he name of Leica is a by-word in photogra-
Nasser Kalaji and Laith Majli

phy. Having produced the world’s first 35mm

camera almost a century ago – the original
prototypes were made by German company
Ernst Leitz, using strips of 35mm cinema
film – Leica cameras went on to become ■ Spinning lights, Amman, Jordan
arguably the most revered in the world.
That tradition of excellence continues today, with
models to suit the keen amateur to the serious profes- ing the exact geographical location of pictures to be
sional. Leica’s latest “baby” is the V-Lux 20, a digital recorded. The V-Lux 20 also displays the names of
compact camera which is perfect for travel. sightseeing locations from a database of 500,000 points
A 12.1 effective megapixel camera, it not only fea- of interest in 73 countries.
tures a powerful 12-times magnification zoom lens, it is Now Leica is teaming up with tlm to give readers the
also the first Leica to incorporate GPS tagging – allow- chance to win one of these new marvels in an exclusive

30 tlm ■ the travel & leisure magazine May/June 2010

LeicaTlmayjun10v1pp30-31:T&L 22/5/10 06:18 Page 31

competition ■ leica camera

Nii Obodai
■ Ants on a wire

■ Jordan scene

Travel star – the new Leica V-Lux 20

The new, lightweight Leica V-Lux on social networks or map sites
Nasser Kalaji and Laith Majli

20 is a high-performance, 12.1 such as Google Maps or

megapixel compact digital Google Earth, the data
camera with a 12x optical automatically reveals exactly
super-zoom lens and GPS when and where the photos
tagging. were taken.
The integrated Leica DC-Vario-Elmar The V-Lux 20 even allows movie
4.1-49.2mm f/3.3-4.9 ASPH zoom lens recording in HD quality, with intelligent
photographic competition. On offer is a brand new V- has a focal range of 25-300mm (35mm automatic features such as face
Lux 20 and leather case, worth a total of £565. equivalent), making the V-Lux 20 perfect recognition, automatic scene modes and
The theme of the competition is summer holidays. for any photographic situation, from smart exposure in movie mode.
All you have to do is submit your favourite photographs expansive landscapes to detailed close- The bright, sharp three-inch LCD
from your travels this summer. They can be taken any- ups or shots of distant subjects – all display offers precise composition and
where and on any subject, from Britain’s seaside resorts captured in breath-taking quality. framing of shots, as well as accurate
to street life in European cities or the mountains and The V-Lux 20 is the first Leica camera quality control for shots taken.
deserts of far flung destinations. to feature GPS tagging. For anyone Beautifully styled in a matt black
You can submit a portfolio of up to five pictures, or travelling regularly – whether for leisure finish, the V-Lux 20 has been designed
just one or two if you prefer. Your entries will be judged or business – this innovative feature with simple, ergonomic controls and
by a panel from Leica and tlm. We will be looking for automatically records the exact user-friendly menus, and offers fully-
pictures which stand out from the crowd, show originali- geographical location of pictures (in the automatic functions for those who
ty and give a flavour of the destination(s). Exif data of each photo), as well as the prefer to “point and shoot”. A
The deadline is September 15, so you have plenty of local time for every shot, ensuring the complete range of manual shutter
time to get out and get snapping during the summer. user always has a useful and accurate speed and aperture settings also allows
And if you want some inspiration, take a look at some of record of their trip. It can also display for more creative freedom and image
the accompanying images here and in our In the Frame half a million sightseeing spots in 73 control, while integrated image
section on page 4. All were taken on the V-Lux 20. countries. stabilisation reduces the chance of
The built-in GPS feature blurred pictures.The camera
the prize makes archiving and includes Adobe Photoshop
A Leica V-Lux 20 digital compact camera worth £495 organising photos quick Elements 8 for quick and easy
plus a £70 leather case. and easy, during or after a image editing.
trip.When posting images Available now from authorised
how to enter UK Leica dealers including the
For details of how to enter the competition and how to sub- Leica Store Mayfair
mit your photographs, go to www.tlm-magazine.co.uk (020 7629 1351,
and click on the competition & giveaways button. www.leica-storemayfair.co.uk)
Entries will consist of a portfolio of up to a maximum the Leica V-Lux 20 retails at £495,
of five photographs. Only one entry is allowed per per- with an optional brown leather
son and professional photographers are excluded. All case costing £70.
photographs entered must have been taken after May 1,
2010. Closing date is September 15, 2010. The judges’ For technical specifications, go to
decision will be final. See the tlm website for more www.leica-storemayfair.co.uk/news/new-V-LUX20.html.
terms and conditions.

May/June 2010 tlm ■ the travel & leisure magazine 31