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Part of Mobile Interactive Group (MIG). All rights reserved
Mobile Advertising
Mobile Music Channel ± with a different approach
Largest music network in the
UK with 50million impressions
a month
Premium music content
Innovative and bespoke
creative
Targeting by gender, age and
genre
Global Radio
Shazam
MTV
Part of Mobile Interactive Group (MIG). All rights reserved
Mobile Advertising
Music Channel
Description:
The 4th Screen Music Channel buy option comprises of:
Shazam±enables Music lovers to discover, buy and share the song that is playing by
using just their mobile phone
Global Radio ± Range of leading commercial radio station applications for the iPhone
including; Capital, XFM, Heart, Galaxy, Choice, Classic FM, LBC, Top 40 Show and Gold
Kiss± The UKs best dance, Hip and R&B on Radio, TV and now mobile
Demographic
100% Music Audience
Targeting
Music Channel only
Format
Standard Banners and Rich
Media
Page Impressions
50,000,000 +
Pricing
£5 CPM
Territories
UK, France, Germany, Italy and
Spain
IN A NUTSHELL«
IN A NUTSHELL«
Part of Mobile Interactive Group (MIG). All rights reserved
Mobile Advertising
Demographic
18-44 Year olds
60% Male
Ad Slot
Tagged, History
Targeting
By track / artist / genre
Format
Banners, iSlide and integrated opportunity
Page Impressions
6,000,000
Pricing
£8 CPM
Territories
UK, France, Spain, Germany, US
Shazam
Description:
Most popular music app in Apple app store
Target advertising by artist & genre
Highly targeted, contextual advertising
Sponsorship opportunities
Mpression Category: Social Networking and Community
IN A NUTSHELL«
IN A NUTSHELL«
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