It’s just business
It has recently come to my attention(through trial and error—mostly er-ror) how important it is to learn the business side of your business. Whilethe glamorous part—styling models,taking amazing photographs, work-ing with clients, planning events, etc.
—is absolutely amazing and denitely
worth the work, the day to day busi-ness activities are what occupy themost time.
is why corporationshave entire departments dedicated toaccounting, IT, and marketing. Thoseactivities require a lot of time andenergy.I had the opportunity to meet ProjectRunway designer Althea Harper, who,in a recent interview noted that her ad- vice to design students is to enjoy thefreedom of creativity and push your-self to learn your craft while you’rein school. When you’re out on yourown, she pointed out, it’s about run-ning a business. You’re not so much aphotographer/designer/illustrator asan entrepreneur who just happens totake photographs or design clothingor create drawings.The fun and shiny part is a small per-centage of what entrepreneurs do on
a daily basis. The rest—nance, com
munication, taxes, ling, answering
emails, marketing, etc.—is where the bulk of your responsibilities will lie.Be sure to educate yourself.
The stylists featured in the personalstyling feature in theprint edition of this issueshare a similar sentiment.In a series of candid interviews, they acknowledge that while being a per-
sonal stylist is an altogether fullling,
fun, and rewarding career, everyday activities like marketing, promotion,networking, and the like are just asimportant as a sense of style. If you’reat all interested in styling, I highly rec-ommend purchasing the print editionatmagcloud.com to read the feature.
I’m always interested in your feed- back and ideas, so feel free to contactme, and don’t forget to subscribe atstylesamplemag.comto keep up andstay in touch!TheStyleSample.email@example.com