Tentative Proposed Standardsfor Marketing Foods to Children,2-17 years of age
Interagency Working GroupFTC, CNPP, CDC, FDA
Resources
•Representatives from CDC, FDA, USDA, andFTC•Current regulations for health claims andnutrient content claims (21CFR Part 101 FoodLabeling)•The 2005
Dietary Guidelines for Americans
•Relevant reports from the National Academies ofScience-Institute of Medicine (e.g.
Dietary Reference Intakes
,
Nutrition Standards for Foods in Schools
)
Tentative Proposed Standards:Standard I
Standard I:Foods Exempt fromStandards II and III
The following foods are part of a healthful dietand may be marketed to children withoutmeeting Standards II and III.
100% fruit and fruit juices in all forms100% vegetables and vegetable juices in allforms; must not exceed 140 mg of sodium perRACC*100% non-fat and low-fat milk and yogurt100% whole grains100% water
Note:
100% is defined as no added nutritive ornon-nutritive sweeteners and no other functionalingredients added to the product, except flavoringfor water, milk, and yogurt
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Interagency Working Group's Tentative Proposed Standards for Marketing Foods to Children
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