The findings presented here are taken from a survey conducted between June 1 and June18, 2010. During that time, 100 Ovi Store publishers responded to a questionnaire, whichconsisted of 11 multiple-choice questions and 7 essay questions.Out of the total number of responses received, 20 publishers were interviewed over thephone, while the other 80 publishers responded to an online questionnaire.The respondents to this survey were not randomly selected but were found through asearch for top selling and top free Nokia apps for the 5800 XpressMusic, 5530XpressMusic, E71, E72, 2700, E61, E63, 7210 SuperNova, 3120 CLASSIC, N73, and N97Nokia devices. 350 developers were identified through this process.Participating developers are representative of a sample of app developers and publishersfor top Nokia devices across Europe, Asia, America, and Australia.Participants answered questions about their experience with Ovi Store. The survey focusedon four areas:
PublishingHow satisfied are they with the registration process in Ovi Store?How satisfied are they with the content submission process in Ovi Store?How satisfied are they with the content editing process in Ovi Store?How satisfied are they with the timing of the quality assurance process in Ovi Store?
SupportHow satisfied are they with the support given to them by Ovi Store?How satisfied are they with the support provided by Ovi Store to purchasers of their software?What problems did they encounter with Ovi Store?Out of all the support inquiries they receive, how many are related to a problem with Ovi?What are the most common support inquiries they receive?
July, 2010 Page