Publishers’ May Book Sales Increase 9.8%; Year To-Date Sales Increase by 11.6%
Year-To-Date Trade E-Book Sales Comprise 8.48% of Total Trade Market
New York, NY, July 14, 2010—
Publishers’ book sales tracked by the Association of American Publishers (AAP) for the month of May increased by 9.8% percent on the prior year to $715.3 million and were up by 11.6 percent for the year-to-date.
The Adult Hardcover category was up 43.2% percent in May with sales of $138.5million; sales for the year-to-date are up by 21.7% percent. Adult Paperback salesdecreased 2.2 percent for the month ($110.7 million) but increased by 15.7 percent for the year so far. Adult Mass Market sales decreased 14.6 percent for May with salestotaling $54.6 million; sales were down by 7.3 percent year-to-date. Hardcover Children’s/YA sales declined 1.3 percent for the month with sales of $58.1 million inMay; year-to-date sales are down by 23.3 percent. Children’s/YA Paperback salesdecreased 8.1 percent in May with sales totaling $39.9 million; sales fell 6.6 percent for the year-to-date. Physical Audio Book sales posted an increase of 5.1 percent in May with sales totaling$12.9 million; sales for the to-date are up by 13.1 percent. Downloaded Audio Booksincreased 72.9 percent on last year, with sales of $5.9 million this May; the category wasalso up 33.3 percent year-to-date. E-book sales grew 162.8 percent for the month ($29.3million), year-to-date eBook sales are up 207.4 percent. Year-To-Date E-book sales of the 13 submitting publishers to that category currently comprise 8.48 % of the total trade books market, compared to 2.89% percent for the same period last year: Religious Books were up 8.2 percent for the month with sales totaling $40.1 million;sales were up by 2.6 percent year to date.