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IRCTC Marketing Project

IRCTC Marketing Project

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Published by sameersaaz
This project work is a true copy of my original work at IRCTC.
This project covers the aspect of "Market analysis of Tour packages & Business development in collaboration with the agents" under Department of Tourism, IRCTC, New Delhi

May be helpful for you for reference.

Best of Luck

Regards
Abdul wadood
IILM, Gurgaon,
Haryana
This project work is a true copy of my original work at IRCTC.
This project covers the aspect of "Market analysis of Tour packages & Business development in collaboration with the agents" under Department of Tourism, IRCTC, New Delhi

May be helpful for you for reference.

Best of Luck

Regards
Abdul wadood
IILM, Gurgaon,
Haryana

More info:

Published by: sameersaaz on Jul 18, 2010
Copyright:Attribution Non-commercial

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04/27/2013

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 A PROJECT REPORT ON
³MARKET ANALYSIS OF TOUR PACKAGES & BUSINESS DEVELOPMENTIN COLLABORATION WITH THE AGENTS´
Towards the Fulfillment of the Requirements of the two-year Post Graduate Program
 A
 t IILM, Gurgaon, Haryana
Submitted to: Submitted by:
IILM-Gurgaon
 
 ABDU 
L W
 ADOOD
 Haryana-122003 Registration no.: PGS20090063
 B
atch: PGP (2009-2011)
 
MARKET ANALYSIS 0F TOUR PACKAGES AND BUSINESS DEVELOPMENT INCOLLABORATION WITH THE AGENTSIILM INSTITUTE FOR HIGHER EDUCATION, GURGAON-HARYANA 2
INDEX
Serial no. Particulars Page no.1. Summer Internship Declaration Form
4
2. Acknowledgement
5
3. Executive Summary
6
4. INTRODUCTION-Tourism in India
7-8
6. INTRODUCTION-IRCTC:
9-16(a) Company Profile(b) Mission & Vision and Objectives(c) Organizational Structure(d) Manpower (e) Financial performance(f) Contribution to Revenue to the Railways(g) Main Business Activities(h) Future Plans
8. Brief Introduction- Rail Tour Package
17-24(a) Rail Tour Packages running from Delhi Origin
9. History of Works performed at the IRCTC
25(a) Call handling(b) Attending the customers visiting to the Facilitation Center (c) Meeting with the Agents(d) Making calls to the agents on Pan India Basis(e) Conducted agent survey to understand the market for the tour  packages provided by the IRCTC
 7. SWOT Analysis of IRCTC
26
10. Project Introduction
27(a) Objective & Scope
 
MARKET ANALYSIS 0F TOUR PACKAGES AND BUSINESS DEVELOPMENT INCOLLABORATION WITH THE AGENTSIILM INSTITUTE FOR HIGHER EDUCATION, GURGAON-HARYANA 3
INDEX
11. Methodology-Data Collection
28(a) Primary Data(b) Secondary Data
12. Data Analysis
29-42
13. Findings & Conclusion
43
14. Suggestions & Recommendations
44-45
15. Bibliography
46

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