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Indian Rupee Symbol

Indian Rupee Symbol

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Published by Srikant Rajan
This is the award winning presentation of the INR design by D Udaya Kumar.Simple, elegant and powerful way of communicating, shows the thinking that has gone behind the simple INR design.
This is the award winning presentation of the INR design by D Udaya Kumar.Simple, elegant and powerful way of communicating, shows the thinking that has gone behind the simple INR design.

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Categories:Topics, Art & Design
Published by: Srikant Rajan on Jul 21, 2010
Copyright:Attribution Non-commercial

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05/21/2013

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Currency Symbol for
Indian Rupee
 
The design philosophy of the symbol is derivedfrom the Devanagari script, a traditional scriptdeeply rooted in our Indian culture. Thesymbol also seamlessly integrates the Latinscript which is widely used around the world.This amalgamation traverses boundaries acrosscultures giving it a universal identity, at thesame time symbolizing our cultural values andethos at a global platform.Simplicity of the visual form and imagerycreates a deep impact on the minds of thepeople. And makes it easy to recognize, recalland represent by all age groups, societies,religions and cultures.
Design Philosophy

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