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Azim Premji on Change

Azim Premji on Change

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Published by: judithshah on Jul 24, 2010
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09/07/2010

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Azim PremjiAzim Premji
Chairman, Wipro CorporationChairman, Wipro Corporation
onon
The Changing WorldThe Changing World
 
PreludePrelude
A very inspiring, interesting and thoughtA very inspiring, interesting and thoughtprovoking speech by Shri Azim Premji At theprovoking speech by Shri Azim Premji At the37th Annual Convocation 2002, IIM, Ahmedabad37th Annual Convocation 2002, IIM, Ahmedabad
“While change and uncertainty have always been a part of life, what hasbeen shocking over the last year has been both the quantum andsuddenness of change. For many people who were cruising along on placidwaters, the wind was knocked out of their sails. The entire logic of doingbusiness was turned on its head. Not only business, but also every aspectof human life has been impacted by the change. What lies ahead is evenmore dynamic and uncertain. I would like to use this opportunity to sharewith you some of our own guiding principles of staying afloat in a changingworld. This is based on our experience in Wipro. I hope you find themuseful.”
 
LESSON 1LESSON 1“B“B
e alert for the first signs of change.”
Change descends on every One equally; it is just that some realize it faster.Some changes are sudden but many others are gradual.While suddenchanges get attention because they are dramatic, it is the gradual changesthat are ignored till it is too late. You must have all heard of story of the frogin boiling water. If the temperature of the water is suddenly increased, thefrog realizes it and jumps out of the water. But if the temperature is veryslowly increased, one degree at a time, the frog does not realize it till it boilsto death. You must develop your own early warning system, which warnsyou of changes and calls your attention to it. In the case of change, beingforewarned is being forearmed.

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