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Types of Publishing

Self-
Royalty Vanity/POD
publishing

Copyright Debbie Elicksen 2009 1


How book profits work
• 5 or 10 % • Balance

Publisher
Author

Distributor
Bookseller

• 20 % • 45 to
55 %

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Facts of royalty publishing
Few unsolicited manuscripts get read
Driven by their vision, not yours
Only ideas of the editor and publisher get
published
Publishers might seek average writer who is
an expert in a subject
Another writer can get assigned an unsolicited
idea
Copyright Debbie Elicksen 2009 3
Self-publishing facts
Control over everything: design, layout,
editorial, marketing, price
Author pays for all costs – but receives all
publisher’s share of proceeds
Can still get into bookstores
Author still has to market a royalty book –
might as well get all proceeds

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Regardless if royalty or self-
published
An aggressive author = getting
noticed = sales = longer shelf life

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Contact information
www.freelancepublishing.net
www.bookpublishing101.net
freelancecommunications@shaw.ca
www.twitter.com/bookpublish101
www.linkedin.com/in/freelancecommunications
www.youtube.com/bookpublishing101
www.facebook.com/debbie.elicksen
Facebook Page: Debbie Elicksen, Canada’s Publishing
Expert
Copyright Debbie Elicksen 2009 6

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