Paklite Electrical Industries Project

EXECUTIVE SUMMARY
The objective of project is to implement management functions in any
organization. For this purpose we visited” PAKLITE” which is a
manufacturing concern dealing in fixture and fittings.
In the project we give the introduction of the organization and then we
discuss the history products in details. We discuss the introduction of
departments one by one by one. Then we discuss the main part of the
project “Implementation of management functions “and analyze how they
work .We analyze the production process, resources, management
functions, culture environment and put our findings in a detail form. We
analyze the market and scanning the environment of company. The culture
of organization is very strong .The chief executive is a very innovative
person. Core values of organization are very strong. Employees are loyal
and devoted with their job. The relationship between employees and
employer is good enough.
The management of organization is very cooperative .We perform the
SWOT analyses, the result of which is very good, Product mix used by the
manager.
According to our findings PAKLITE is very good company of Gujranwala as
it is first company which makes fixture and ballast in Pakistan. The
management of this company is very efficient and is playing key role in the
success of the company.
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University of the Punjab Gujranwala Campus. .1
INTRODUCTION OF REPORT
The main purpose of the study of M.Com comprises of building core
concepts and practical experiences in the fields of commerce, marketing,
research and management. This approach proves to be beneficial in
evoking excellence of character building and practicality in the students of
M.Com.
In continuation of this purpose our teacher, Professor Mr. Muhammad
Mudassar Ghafoor assigned us a project of Implementation of Management
Functions on any public or private production / manufacturing organization
in Pakistan. The four management functions include Planning, Organizing,
Leading and Controlling.
In order to accomplish this task, information was required about the nature
of the company, structure of the company, nature of its products,
departments of the company, decision making approaches, foundation of
planning, management strategies and organizational culture etc.
For the purpose of acquiring information about the structure, management
and various departments of the company, our team proposed the strategy
that included visiting the Head Office of Tariq Glass Industry Ltd. situated
at 128-J Block, Model Town Lahore and their production unit, situated at 33
kilometers, Lahore Sheikhupura road Sheikhupura, more popularly known
as “TOYO NASIC” and discussing informally with the members as well as
the managers, working in various departments of the company. During our
visits, we concentrated to evaluate and capture a clear view of their
management effectiveness, decision-making processes, organizational
culture, employees’ satisfaction, and job commitment. Finally, we
conducted SWOT analysis, BCG matrix and Porter’s five models, that will
be discussed later in this report.
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LETTER OF TRANSMITTAL
The project which we have make complete very extensive and creative
work certainly we have able to complete this project of numerous factors
which played act key rolling in it. We express our profound and cordial
gratitude to our dignified and thought resource person knowledgeable:
PROF. MUHAMMAD MUDDASSER GHAFOOR for his constructive
style of teaching and pleasant atmosphere in the class, which made this
subject very interesting for us.
We are very thankful our most respectable teacher because he gives us an
opportunity to improve our self in this subject (Management)
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COMPANY INFORMATION
Company Name PAKLITE Electrical Industries Limited

(PEIL)
Country: Pakistan
Major Industry Manufacturing, distribution
2008 Sales: 1,108,446,723
Certification: ISO 9001, 2000
Organization Structure: Network Structure
HEADQUATER
Paklite activities in Pakistan are co-ordinate from the corporation's head office in
Gujranwala at Sheikhupura Road
PAKLITE Electrical Industries (Pvt) Ltd.
Sheikhupura Road, Gujranwala

TEL: (+92 055) 4272890
FAX (+92 055) 4272894
BOARD OF DIRECTORS
CHAIRMAN &
MANAGING DIRECTOR MR. JAVAID IQBAL
DIRECTORS MR. MUHAMMAD TAHIR KHOKHAR

MS. SHAHIDA IQBAL
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MR. MUHAMMAD HANIF
MR. ZAIB ZAHOOR
“In a world where technology increasingly touches every aspect of our daily
lives, we will be a leading solutions provider in the areas of healthcare,
lifestyle and enabling technology, aspiring to become the most admired
company in our industry as seen by our stakeholders.”
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Their basic mission is to provide the “Lighting Fixtures & Ballasts” of International
quality at affordable prices for Pakistani customers and to safeguard them from
Multinational exploitation. They also look forward to explore International Markets
in order to generate “Foreign Exchange” for their country.
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HISTORY OF PAKLITE
P
aklite Electrical Industries (Pvt) Ltd (PEIL) was incorporated as a private limited
company in May 1994. With a paid up capital of Rs 2 million, which was further
increased to Rs. 8.6 million and it now stands for Rs. 20 million. Before that, this
business was started in 1987 as a sole-proprietorship and started manufacturing
of 40-Watt Ballasts (Chowk) and Strip Lights of 4-Ft size. Soon after Company
added 20-Watt Ballasts and 2-Ft Strip Light in the line of production. Within a
short period, Company started production of many other quality items such as
Double Light, Batten Light, Street Lights, and Office Lights etc.
PEIL manufactures a range of different Electric fittings and fixtures. It has a wide
distribution network across Pakistan comprising 12 distributors, 3,000 dealers. It
has over 200 employees working in the production and other departments. It also
has a very sound and professional team of around 25 marketing personnel. The
Head Office of PEIL is located in Gujranwala. In all other cities Company is
providing services through distribution network.
Company possesses 21045 Sq Ft of land with 23151 Sq Ft covered area
including ground and 1st Flours.
PEIL is one of the fastest growing private limited company in Pakistan Electric
and Fitting Industry. It is certified as an ISO–9001 company by BVQI in 2004. It
has the highest number of self-manufactured products range in Pakistan. PEIL
has complete manufacturing expertise and does not take any vendoring services
from outside parties. The company has a very low level of sales returns. PCSIR
has approved the quality of the Blast of the company.
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INTRODUCTION
PAKLITE was established in 1987 as sole proprietorship and started manufacturing of
40-Watt Ballasts and Strip Lights of 4-Ft size. Soon after they added 20-Watt Ballasts
and 2-Ft Strip light in their line of production. Within a short period, they started
production of many other quality items such as Double Light, Batten Light, Street
Lights, Office Lights etc. Due to expanding business requirements, a company was
formulated in 1994 and was named PAKLITE Electrical Industries (Pvt) Ltd with a paid
up capital of Rs 2 million, which was further increased to Rs 8.6 million and it now
stands for Rs 20 million. They possess 21045 Sq Ft of land with 23151 Sq Ft covered
area including ground and 1st Floors.
We are providing complete range of electrical fixtures and ballasts through
countrywide distribution network. Our market force is well equipped with modern
facilities of communications as mobiles, fax and e-mail etc. Paklite is ISO 9001-2000
certified Company due to its high quality of products.
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AWARDS OF PAKLITE
Total Quality Management (ISO 9001: 2000)
PAKLITE has taken ISO 2000 as a nice step towards Total Quality Management
in Feb 2004. BVQI has certified that the management system of PAKLITE
industries has been assessed and found to be in accordance with the quality
standards of ISO 2000. The implementation of (TQM) has been executed to all
plants. Quality Management is in line with ISO 2000 in all core business
operations.
PCSIR
PAKLITE Ballast are also tested and certified through Pakistan Council of
Scientific & Industrial Research. The test report by PCSIR shows that the test
results regarding ballast general and safety requirements as well as performance
requirements are quite satisfactory as per PS 497-1 (1997) and PS 497-2 (1997)
respectively.
PSI
Pakistan Standard Institution (PSI) has also certified the Paklite Electrical
Industries. The company after detailed survey as found to be perfectly within the
set objectives. It is verified that unit has all the potential to be a quality conscious
organization and statements contained in quality control performs were found to
be correct and the system in place.
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The evidence of these certificates is annexed with the documentation. Many
other large companies have also certified the PAKLITE for their good quality.
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 Delight customers
 Deliver on commitments
 Develop people
 Depend on each other
Our brand promise is 'sense and simplicity'. It encapsulates our commitment to

delivering products and solutions that are advanced, easy to use, and designed
to meet the needs of all our users, wherever in the world they may be.
 Increase profitability through re-allocation of capital towards opportunities

offering more consistent and higher returns
 Leverage the Philips brand and our core competencies in healthcare, lifestyle
and technology to grow in selected categories and geographies
 Build partnerships with key customers and suppliers, both in the business-to-
business and business-to-consumer areas
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 Continue to invest in maintaining world-class innovation and leverage our
strong intellectual property position
 Strengthen our leadership competencies
 Drive productivity through business transformation and operational excellence
We intent to enter in world market as our products are of international quality.

We are in a process with UL listing and work on ISO-9001 is in progress. In
future we have plans to install tubular
lamplant and many other quality
electrical items are under
consideration
Products and all the items regarding

their field by attaining total customer
We are providing complete range of electrical fixtures and ballasts through

countrywide distribution network. Our market force is well equipped with modern
facilities of communications as mobiles, fax and email etc. Our line of production
includes:
 Strip Lights
 Batten Lights
 Industrial Lights
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 Street Lights
 Diffuser Lights
 Road Lights
 Ballasts (ranging from 10 Watts to 400 Watts)
PAKLITE was established in 1987 as sole proprietorship and started

manufacturing of 40-Watt Ballasts and Strip Lights of 4-Ft size. Soon after we
added 20-Watt
Ballasts and 2-Ft

Strip Light in our line
of production. Within
a short period, we
started production of
many other quality
items such as Double
Light, Batten Light,
Street Lights, Office
Lights etc Due to
expanding business
requirements, a
company was formulated in 1994 and was named PAKLITE Electrical Industries
(Pvt) Ltd with a paid up capital of Rs 2 million, which was further increased to Rs
8.6 million and it now stands for Rs 20 million. We possess 21045 Sq Ft of land
with 23151 Sq Ft covered area including ground and 1st Flours.
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GOALS AND OBJECTIVES
Paklite has the following objectives:

1. To become market leader in electrical fixtures.
2. To provide high quality electrical fixtures at affordable prices to build a long-
term business relationship. In PIEL, the concept of quality begins with
customer needs and ends with customer satisfaction.
3. To have fair profit volume.
4. To acquire desirable market share, combating competitors in health
competition.
5. To safeguard customer from market exploitation by presenting the true picture
of quality.
6. To create a sense of belongingness and carefulness of the whole society
(Societal concept of marketing).
7. To have 140 million sales for the year 2008-2009.
8. To reduce the large market share of China made products.
ISSUES
To achieve these objectives are not easy. Good planning, better management
and authentic controls mandatory for achieving objectives. Sudden slumps in
Pakistani economy have compelled the investors to review the investing projects.
Time-to-time changes in economic policy have discouraged the investors, from
previous two decades.
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Political disturbance is a major cause of economic backwardness. Inputs prices
are increasing consecutively, causing significant increase in products prices. In
this way end-consumer suffers, they stop to reduce buying and ultimately
company has less demand for its products and services.
Due to perfect competition in the market it becomes impossible to increase the

prices. Smuggled products are also significant threat for local manufacturers.
Plant automation has become mandatory to reduce the cost of production.
Technological and economic changes may also affect the policies to achieve
objectives. Political elements like strikes, protestation, labor unrest, etc hamper
the pace of economic activities. Paklite is a member of industrial society and
suffer the conditions of all types mentioned above.
QUALTIY POLICY
Quality at PAKLITE means to meet or exceed customer requirements and

expectations, and to provide true value of their money. The Company recognizes
the vital importance of its customers. The goal of customers’ satisfaction requires
us to be flexible, not only accommodating to their needs, but also to delight them
consistently.
PROFESSIONALISM
They are a team of professionals, as the challenges of 21st century cannot be

met without professionalism. They are enjoying the services of professionals in
these fields:
 MARKETING
 MANAGEMENT
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 FINANCE
 PRODUCTION
 QUALITY CONTROL
 RESEARCH AND DEVELOPMENT
STRATEGIC PLANNING
Strategic planning is the process of developing and analyzing the organization's

mission, overall goals, general strategies, and allocating resources. A strategy is
a course of action created to achieve a long-term goal.
PEIL is a leading firm manufacturing electrical fixtures. In this dynamic era, it is
mandatory for every business concern to have strategic planning to accomplish
objectives and goals. Strategic planning is the effective tool to achieve the
targets. SWOT (Strengths, Weaknesses, Opportunities and threats) analysis is
an efficient tool for making a strategic plan and it is being practiced in PEIL.
PEIL has made a strategic business plan for its sustainability and expansion in a
highly competitive and efficient light industry of Pakistan. The company has seen
a wonderful growth in its business and profitability for many years, however in
order to support the future growth plans, company has to seek a substantial
investment to meet the working capital requirements of the expanded trading
operations.
“Core values are the organization’s essential and enduring tenets, not to be
compromised for financial or short-term expediency.”
Core values, whether for an individual or an organization, exist to guide the
decisions we make, priorities we have, and directions we take.
Core values of PEIL are:
 Passion and commitment through shared ownership

 Respect for and valuing the individual
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 Creativity and innovation in serving our customers
 Demonstrate integrity through open and honest communication

CEO personal growth and learning
Building capacity for the business through
ceo
ELECTRICAL
CO- ORDIANTOR PRODUCTION ADVERTISING
DIRECTOR
DIRECTOR OFFICER
ELECTRONIC
ENGINEER
GENERAL
MANAGER
COMPLAIN
OFFICER
ASST GM
CNC
OPERATOR
PRODUCTION
MANAGER
ASST
INV ACCOUNT FINANCE AMIN/HR

MANAGER MANAGER MANAGER MANAGER
ASST
ASST F.M RECEPTION (1)

OFFICE BOY (1)
ASST ACCT ACCT S.GUARD (1)
WATCHMAN (1)
OFFICER OFFICER COOK (4)
CASH DRIVER (2)
SWEEPER (1)
OFFICER
ASST
ASST ACCT ASST ACCT
ASST
INV CO-ORD FINISH GOODS

STOREKEEPER
ASST
ASST. FINISH
STORE PURCHASE
HELPER GOODS
KEEPER OFFICER
Dye STOREKEEPER
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maker ASST
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foreman
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MANAGERIAL ETHICS AND CORPORATE SOCIAL
RESPONSIBILITIES
“Employees are the basis of our success.”
The highly skilled, committed employees of the PAKLITE and the work that they
produce form the basis for the company's success. This philosophy is at the
heart of the value-oriented and values-based personnel and social policies of the
PAKLITE. For more than 15 years, this has been part of the PAKLITE corporate
culture, which is based on trust, tolerance, and the concept of "give and take”.
Working in the PAKLITE means meeting the demanding requirements of a
premium manufacturer - being enthusiastic about the brands and products,
achieving results of the highest quality, being willing to learn at all times, being
flexible when it come to forms of work and working times and, most of all,
wanting to push the success of the PAKLITE further forward in harmony with the
model of sustainability.
The company offers excellent employment conditions in terms of salary and
social welfare benefits, following its concept of "give and take". This too makes
the PAKLITE one of the Pakistan’s most attractive employers.
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Following are the main Products of the
Company:
 Strip Lights
 Channel Lights
 Industrial Lights
 Street Lights
 Highway Lights
 Flood Lights
 Office Lights
 High Bay Lights

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 Canopy Lights
 Low Power Ballasts
 High Power Ballasts
STRIP LIGHTS
Paklite Slim Shaped Strip Light is most commonly used economical lighting
fixture available in 4ft, 2ft and 1ft sizes. Due to its low price factor it is titled by
“PL ECONO” and extensively used where initial cost is concerned.
FEATURES:
 Foldable sides
 Brilliant white powder coating paint
 Outfitted with lizard cover from sides
 De-greased & de-rusted mild steel sheet
 Pre-wired & equipped with standard Paklite quality ballast
APPLICATIONS:
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Stores
 Pantries
 Wash Rooms
 Galleries
 Quarters
 Corridors
 Verandas
 Balconies
 Walking Areas
CHANNEL LIGHTS
Modern Way to the series lighting. Paklite semi covered light is a light-to-light
attachment system with built in channel. Give enormous look while installed in
series and beneath your production flows.
FEATURES:
 Built in channel
 Pre treated body for long lasting color satisfaction
 All Plastic material used in it made up of quality A.B.S Plastic
 Also Available in such material to avoid rusting and deforming for critical
environmental conditions.
 Pre wired & equipped with Paklite quality ballast
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APPLICATIONS:
 Halls
 Go downs
 Cold Storage
 Dyeing Units
 Stitching Units
 Weaving Units
 Schools
 Hospitals
 Covered Passages
INDUSTRIAL LIGHTS
Durability and maintenance cost stand first. Industrial light is available in 4ft, 2ft,
single and double rods utility. Also available in stainless steel for tough
environment.
FEATURES:
 Low maintenance cost, as reflector is easy to remove and install again.

 Light enhancements by titling reflector to focus on particular operation.
 Thick body and strong grips result in tough metal structure.
 Pre-wired and installed Paklite quality ballast ensures round the clock
operation.
 Stainless steel body is also available for moisture atmosphere specially where
dying operation is going on.
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 Accessible facility for wall fixing and hanging.
APPLICATIONS:
 Halls
 Stores
 Schools
 Banks
 Go downs
 Dying Areas
 Ware Houses
 Textile Industries
STREET LIGHTS
Traditional Lighting for boundary walls and uncovered passage areas. Quality is
priority that’s why its strong structure would last for long in tough weather.
FEATURES:
 Available in 4ft single and double rod functions.

 Pre-wired with Paklite quality ballast and holders.
 Model available with bowl meets quality standard IP54.
 Grill could be replaced with transparent bowl for low maintenance cost.
 Extra strong grip of structure on pipe makes the fixture more strength full.
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 Special hammer paint on pre treated mild steel sheet body to with stands
rough atmospheric conditions.
APPLICATIONS:
Parks
 Streets
 Parking
 Garages
 Walkways
 Back Yards
 Small Roads
 Play Grounds
 Boundary Walls
HIGHWAY LIGHTS
Make your project more lustrous example for others to follow. High way light
series is a dazzling, flickering and sparkling new product to make your project
more attractive and impressive.
FEATURES:
 Confirm to safety standard IP65.

 Many options of lamps to choose from.
 Electrostatic powder painted for extra protection against rough
environment.
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 Suitable of 3G vibration conditions.
 Sealing ring is made of high temperature resistant silicon rubber.
 No induction of dust and insects thus reduces maintenance cost to its
minimum.
 Hydro-formed reflector is made of pure aluminum plate.
APPLICATIONS:
 Fly Over
 High Ways
 Inter Changes
 Under Passes
 Airports
 Long Parking
 Petrol Stations
FLOOD LIGHTS
Paklite Flood light series used with high power magnetic ballast to give extensive
light output for security purposes. Paklite quality fixture with correct light
distribution system would make flood light a boundary watchman.
FEATURES:
 Strong installation and tilting mechanism

 Electrostatic powder painted surface for extra protection against rough
environment.
 Special high-pressure aluminum die-casted body.
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 Pre fitted with Paklite quality ballast and igniter.
 Light distribution is such designed to cover broader area in focused
position.
 Sealing ring is made of high temperature resistant silicon rubber.
 Reflector is made of pure aluminum plate and the surface is treated with
anodic oxidation.
APPLICATIONS:
 Under Constructions
 Mega Projects
 Stadiums
 Sports Complexes
 Inter Changes
 Show Rooms
 Searching areas
 Shopping Plazas
OFFICE LIGHTS
Paklite DP Series is a simple and easy installation surface fixture for direct ceiling
applications. Available in 1x4, 2x2 and 2x4 ft sizes to fulfill customer’s need.
FEATURES:
 Recessed type fixture to deploy in ceiling.

 Many louvers style to choose from.
 Possible protection from fire by flameproof sleeves.
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 Available in bare & covered louvers of transparent & milky types.
 Gleaming white powder coated & pre treated body for handsome look &
everlasting beauty.
APPLICATIONS:
 Corridors
 Executive interior Walkways
 Conference rooms
 Hospitals
 Schools
 Lobbies
 Marriage Halls
HIGH BAY LIGHTS
High roofs need high bay lights. Presenting high bay light series, a style in
lighting designs that really differ. Especially for those lighting designers, experts
that really want feasibility, professional look and correct light distribution.
FEATURES:
 Easy Installation
 Protected from dust
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 Powder coated paint resistant
 Available in Aluminum and PCM bowl
 Doom available in different sizes
 Extra grip on light by its installation strip
 Specially designed die-casted structure for strong grip
 Gearbox made of casted aluminum with wide cooling fins.
APPLICATIONS:
 High roofs
 Airport Hangers
 Searching Areas
 Sports complex
CANOPY LIGHTS
Specially developed canopy light for petrol pumps and gas stations. In the dark
hours of the night or early morning, artificial lighting becomes an indispensable
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part of running a petrol station. Correct light distribution and extensive light output
would figure your project out in late hours.
FEATURES:
 Sparkling white color body.

 Pre-wired with Paklite quality ballast and holders.
 White reflector to cut light distribution more correctly.
 Recessed fixture for inner fitting on gas station ceilings.
 Elegant aluminum reflector to create light distribution correctly.
 Advance gearbox slight to open to reduce possible maintenance cost.
APPLICATIONS:
 Gas Stations
 Petrol pumps
 Car Service Stations
PAKLITE BALLASTS
In the Paklite labs, the engineers have developed a new breed of ballasts to
make such lighting system that saves more energy, are more adaptable, and
deliver optimal lamp performance. The innovative, technologies in our new
quality ballasts exceed expectations, and are like nothing else available. Our
Production line passes through a series of tests I-e; High Voltage test, High
voltage leakage test, low voltage test & impact test etc.
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FEATURES:
 Made with electrical steel sheet

 Purest polyamide supper enameled copper wire.
 Low Power losses.
 Correct lamp current for long life of lamp.
 Correct wattage.
 No humming no nasty noises.
 Screws type connectors.
 Correct pre heat current.
APPLICATIONS:
 T8, T10 and T12 Rods Application. (For low power ballast)
 Road Lights, Street Lamps, Flood Lights
 High way lights
 High Bay lights (for high power ballasts)
LIST OF MAIN CUSTOMERS
Sr# Name Address Item used

1 Ammar Textile (pvt.) Ltd Lahore Industrial+Off lights
2 Sally Textile Mills Ltd Lahore Ballasts
3 King Embroidery & Knitwear Lahore Ballast+Strip Lights
4 Mian Sons Knitting (Pvt.) Ltd Lahore Industrial+Off Lights
5 Klass Textile Lahore Ballasts+Batten
6 Gulshan Weaving Mills Ltd. 2 Lahore Batten Lights
7 Saira Textile Mills Lahore Batten Lights
8 D.G Khan Cement co. Lahore Batten+Off Lights
9 Fair Trade & Textile Ind Gujranwala Street+Strip Lights
10 IG Woolen Mills Gujranwala Ballast+Strip Lights
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11 Sadiq Woolen Mills Gujranwala Ballast+Strip Lights
12 Services Textile Gujrat Ballast+Ind. Lights
13 Spin Kot Textile Ind Sheikhupura Ballast
14 Hajvery Textile Sheikhupura Batten Lights
15 Alvera Textile Mlls Sheikhupura Textile+Sodium Lights
16 Fazal Cotton Mills Sheikhupura Batten Lights
17 Chenab Ltd Faisal Abad Industrial+Off Lights
18 Arzoo Textile Ltd Faisal Abad Ind+Batten Lights
19 Bilal Textile (Pvt.) Ltd Faisal Abad Industrial Lights
20 Gul Ahmad Textile Division Karachi Industrial+Off Lights
21 Siddiq Sons Denim Mills Ltd Karachi All Range
22 Reliance Weaving Mills Ltd Multan Batten Lights+Channel
23 Crescent Textile Mills Pindi Bhattian Strip+batten+Ind Lights
LIST OF MAIN CUSTOMERS
Sr# NAME ADDRESS ITEM USED

1 Parliament house Islamabad Strip+Batten Lights
2 Aiwan-e-Saddar Islamabad Ballast+Batten Lights
3 Supreme Court of Pakistan Islamabad All Range
4 Shaheed-e-Millat Secretariat Islamabad Office Lights
5 Election Commission of Pakistan Islamabad Office Lights
6 Federal Public Service Commission Islamabad Office Lights
7 Nadra Head Quarter Islamabad All Range
8 Nab Head Quarter Islamabad Office Lights
9 International Islamic University Islamabad Strip+Batten Lights
10 British Embassy Islamabad Office Lights
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11 Pakistan Atomic Energy Commission Islamabad Ballast+Off Lights
12 District Hospital Rawalpindi Strip+Batten Lights
13 Fauji Foundation Rawalpindi All Range
14 Tehsil Municipal Administration Gujranwala Ballast+Street Lights
15 Tehsil Municipal Administration Gujranwala Ballast+Road Lights 250
16 Tehsil Municipal Administration Mianwali Ballast+Street Lights
17 Tehsil Municipal Administration Sialkot Flood Lights+Highway
18 Tehsil Municipal Administration D.G Khan Ballast
19 Tehsil Municipal Administration Khoshab Ballast+Street Lights
20 Munucipal Carporation Sialkot All Range
21 Munucipal Carporation Peshawar Street Lights
22 Munucipal Carporation Jhang All Range
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PAKLITE DEPARTMENTS
1. Production department
2. Marketing department
3. R&D department
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4. Purchase department
5. Sales department
6. Finance department
7. Human Resource Department
8. Quality Control Department
9. Inventory Department
10. Accounts Department
Basis of Forming Departments:-
Basis of forming departments is to increase the efficiency of the

organization. The set process is applied in the every department to check
the performance of the employee’s.
PAKLITE
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Accounts Inventory
Production Marketing R&D Purchase Finance HRM Q.C.
Dept. Dept.
Dept. Dept. Dept. Dept. Dept. Dept. Dept.
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PRODUCTION DEPARTMENTS
Manager of production department prepare the production budget and plan all
production activities from A to Zee. Production department play a vital role in
quality control system. Production budget is forward to all departments to achieve
the budgeted targets. This process is executed by informing the department with
the help of a formal written document. More over production departments
manage the inventory system and finished goods
PRO Manager manages this department. Under him Electrical engineer &
coordinator & Asst. manger are working. This department control production
process. The production management team is responsible for realizing the
visions of the Producer and the Director within constraints of technical possibility.
This involves coordinating the operations of various production sub-disciplines.
The production manager is the highest-ranking person on the production team.
In addition to management and financial skills, a Production Manager must have

detailed knowledge of all production disciplines including a thorough
understanding of the interaction of these disciplines during the production
process. This may involve dealing with matters ranging from the procurement of
staff, materials and services, to freight, customs coordination,
telecommunications, labor relations, logistics, information technology,
government liaison, venue booking, scheduling, operations management and
workplace safety.
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OBJECTIVES OF PRODUCTION DEPARTMEN
The Basic Objectives of Production Departments are as follows:

 Operating of new automatic press
 Introduction of at least ten new products
 Introduction of electronic ballasts
 Workers to be more active.
 Product passes from 8 stages for its completion
REASON OF ITS FORMULATION: -
Production department is established to control overall production process .In

manufacturing concern production process is very crucial .To ensure that
products are processed properly this department so this department is
established.
YEAR OF ESTABLISHMENT: -
This department was established at the time of formulation of Company at 1994.
PRODUCTION: -
The production network of the PAKLITE is the backbone for growth in all our
markets. Thanks to the close cooperation between all of the plants,
manufacturing takes place quickly and flexibly. They create significant
advantages in the Pakistani market. The Paklite currently has 1 production and
assembly plant, in Pakistan in Gujranwala.
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SOME OTHER DEPARTMENT WHICH ARE INCLUDE IN
PRODUCTION DEPARTMENT
 Ballast department
 Press shop
 Cutting department
 Moulding and holding department
 CNC department
 Paint department
 Finishing department
 Packing department
• BALLAST DEPARTMENT
In ballast department ballasts are manufactured by engineers. Ballast

department includes engineers with their assistant and other non-managerial
employees. Production manager assigns the duty to manufacture the ballasts
according to requirements. Then engineers perform this duty with the help of
other non- managerial employees working in ballast department. The quality of
ballasts is very high and results into customer delight ness. Ballasts are made
with electrical steel sheet. Ballasts of Paklite engineering company are
categorized into different watts, height and length.
PRESS SHOP
In press shop steel and other material is pressed so that it can be easily used for
further processing. Press shop includes a foreman with his assistants. And
production manager also lead to the press shop foreman.
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• CUTTING DEPARTMENT
Cutting department cuts the steel and other material according to requirement. In
cutting department cutting foreman perform this job with his assistants and other
employees working in cutting department.
After cutting steel, it is used in manufacturing
lights especially in ballasts and poles.
• MOULDING DEPARTMENT
Moulding department convert steel and other material into the shape in which it is
required in Moulding department. Moulding second foreman perform his activities
with his asst and other non- managerial employees.
• FINISHING DEPARTMENT
After the process of Moulding department finish goods e.g. streetlights, industrial
lights, office lights etc are made with the help of copper, aluminium and other
material. Finishing department provides the finished goods to the finish goods
storekeeper. That keeps the goods in the store with the help of his assistants and
other non- managerial employees.
• PACKING DEPARTMENT
The job of packing department is to pack the finish goods. It includes packing
foreman that packs the finish goods with the help of his assistants.
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MARKETING DEPARTMENT
The written marketing plan with management objective is prepared periodically,
by identifying the areas, policies and procedures to touch those areas. The plan
is revised when and where required basis. The plan is prepared on the basis of
market research, survey, copies of the construction tenders etc. The plan is sub
divided in to area, market, and city and project wise and provided to the
distributors and sales officers.
Marketing departments also prepare the annual sales budget on self-judgment
basis. Managing Director also checks sales budget. Targets are assigned to all
sales and marketing officers on the basis of sales budget.
The Paklite is committed to maintaining and enhancing its presence in key
markets in Pakistan. Paklite
marketing subsidiaries are
present in all over Pakistan.
Marketing manager manages
marketing department. The
market force is well equipped
with modern facilities of
communication as mobiles, fax
and e-mails.
MARKETING MANAGER
This department is operating to stimulate demand for organization products.
Marketing management is a business discipline focused on the practical
application of marketing techniques and the management of a firm's marketing
resources and activities. Marketing managers are often responsible for
influencing the level, timing, and composition of customer demand in a manner
that will achieve the company's objectives.
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Marketing management’s defined as the art and science of choosing target
markets and getting, keeping and growing customers through creating,
delivering, and communicating superior customer value. Any activity or resource
the firm uses to acquire customers and manage the company's relationships with
them is within the purview of marketing management.
OBJECTIVES OF MARKETING DEPARTMENT
The main objectives of this department are as follows: -
 Appointment of Distributors in Sindh and Balochistan.

 More satisfying and delightful experiences to customers with motive that
customer sees provider, performance.
 Introduction of down lighter.
REASON OF ITS FORMULATION: -
The purpose of organization is to create exchanges and market is central to the

purpose as it helps an organization to create these exchanges by identifying
needs, finding out which needs organization can & should serve .For this reason,
this department is established.
YEAR OF ESTABLISHMENT: -
In 1994, when the company was incorporated this department was established.
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R&D DEPARTMENT
R&D department always work to maintain the best quality but with low cost for
customer satisfaction. This department continues working on modification in
existing products and introducing new products according to choice of new
generation.
This dept. is specially designed to cater the needs and desires of valued
customers. R&D manager manages this department. Research is a consciously
directed investigation to find new knowledge. It is the forerunner of an increasing
number of products and process. Progressive firms actively search out new
product ideas from both external and internal sources. Externally, customers and
competitors are major contributors
OBJECTIVES OF R&D DEPARTMENT

THE BASIC OBJECTIVES OF THIS DEPARTMENT ARE AS FOLLOWS:
 Appointment of electronic engineer.

 Search on electronic ballast.
 Search on cost effective & energy efficient ballast
Reason of its formulation: -
Research and development adds to goodwill of an organization .It is the basic

necessity for any organization therefore this department is added in this
organization.
Year of establishment:-
In 1994, when the company was incorporated this department was established
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PURCHASE DEPARTMENT
Managing Director is responsible for selection, pre-qualification and registration
of suppliers. Managing Director is responsible for continual evaluation and
performance monitoring of approved suppliers. All departmental Supervisors are
responsible for the verification of purchase products. Purchaser is responsible for
the purchase of all items. Purchaser receives purchase requisition from various
departments. He review and approves all purchase order by G.M. Finance and
Director Production.
Purchase department purchases raw material i, e. steel, copper, aluminum

electric circuits and other material, use in production. On finishing of raw material
or when any extra material is required then Inventory coordinator order the
purchase officer to purchase the required material. Then purchase officer
purchases such material with the help of his two assistant purchasers.
Purchase department has a wide contact to purchase any sort of material
required in production.
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FINANCE DEPARTMENT
This department produces the data that measures company’s financial health
and guides the company in responding to weakness and opportunities.
Following are the roles played by this department:
1. Monitor business financial performance
2. Prepare forecasts and budgets
3. Ensure the business has enough cash to meet both current
4. Obligations and emerging opportunities.
Basic skills in financial management start in the critical areas of cash
management and bookkeeping, which should be done according to certain
financial controls to ensure integrity in the bookkeeping process. New leaders
and managers should soon go on to learn how to generate financial statements
(from bookkeeping journals) and analyze those statements to really understand
the financial condition of the business. Financial analysis shows the "reality" of
the situation of a business -- seen as such; financial management is one of the
most important practices in management
OBJECTIVES OF R&D DEPARTMENT
 Monitor business’ financial performance

 Prepare forecasts and budgets
 Ensure the business has enough cash to meet both current obligations and
emerging opportunities
Finance is the lifeblood of any organization. One of the most important practices
in management is financial management therefore this department is needed in
the organization.
Year of establishment: -
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FINANCE DEPARTMENT HIERARCHY
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FUNCTIONS OF THIS DEPARTMENT
The financial staff’s task is to acquire and then help operate resources so as to
maximize the value of the firm. Here are some specific activities:
1. Budget Management
A budget depicts what you expect to spend (expenses) and earn (revenue) over
a time period. Amounts are categorized according to the type of business
activities, or accounts. Budgets are useful for planning finances and then tracking
if operating according to plan. They are also useful for projecting how much
money l need for a major initiative, for example, buying a facility, hiring a new
employee, etc. There are yearly (operating) budgets, project budgets, cash
budgets, etc. The overall format of a budget is a record of planned income and
planned expenses for a fixed period of time
2. Managing Cash Flow

Probably the most important financial statement for a business is the cash flow
statement. The overall purpose of managing cash flow is to make sure that
businesses have enough cash to pay current bills. Businesses can manage cash
flow by examining a cash flow statement and cash flow projection. Basically, the
cash flow statement includes total cash received minus total cash spent. Cash
management looks primarily at actual cash transactions.
3. Major investment and Financing Decisions

A successful company usually has rapid growth in sales, which require
investment in plants, equipment, and inventory. The financial staffs of PAKLITE
help determine the optimal sales growth rate, help decide what specific areas to
acquire, and then choose the best way to finance those assets. For example,
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should the company finance with, equity, or some combination of the two, and if
debt is used, how much should be long term and how much short term.
4. Dealing with Financial Markets

The financial staff deals with the money and capital markets. Each company
affects and is affected by the general financial markets where funds are raised,
where the firm’s securities are traded, and where investors either make or lose
money.
5. Risk Management
All businesses face risks including natural disasters such as fires and floods,
uncertainties in commodity and security markets, volatile interest’s rates,
and fluctuating foreign exchange rates. However many of these risks can
be reduced by purchasing insurance or by hedging in the derivatives
markets. The financial staff is responsible for the firm’s overall risk
management program, identifying the risks that should be managed and
then managing them in the most efficient manner.
SALES DEPARTMENT
Sales department had a wide contact with a number of large textile mills, plazas,
municipal corporations, hospitals, air headquarter and with other places. It sells
its products through a big network of electric shops and salesmen. Sales
department includes sales officer with his assistants.
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INVENTORY DEPARTMENT
This department is managed by inventory manager who directs and control
activities we purpose of getting the right inventory in the right place at the right
time in the right quantity in the right form at the right cost. This dept. manages all
the inventory from purchase of raw material up to the sale of finished goods. An
inventory is an idle resource that possesses economic value Inventories are
usually in the form of raw material, semi finished goods used in the production
process, or finished products ready for delivery to consumers.
PURPOSE OF THIS DEPARTMENT

They aid continuous production by ensuring that inputs are always available and
that economic production runs can be made.
They help level production activities, stabilize employment, and improve labor
relations by storing human and machine effort.
ACCOUNTING FOR INVENTORIES

Three methods are usually followed for accounting for inventories:
• FIFO (FIRST IN FIRST OUT METHOD)
• LIFO (LAST IN FIRST OUT METHOD)
• AVERAGE INVENTORY METHOD
Method used in PAKLITE
This organization follows AVERAGE INVENORY METHOD
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Reason of its formulation
Inventory management has been the key to success of many firms and the cause
of failure of numerous others. Insufficient inventories hamper production and fail
to generate adequate sales, whereas excessive inventories adversely affect the
firm’s cash flows and liquidity position. From either perspective, inventory
management is a serious challenge to the viability of an organization; therefore
this department is established in the organization
Year of Establishment: -
OBJECTIVES
• The creation of goodwill of the Paklite by their proper handling and timely
supply of raw material to production department for the use in the production
process.
• To encourage their employees so much to achieve their goals and given
tasks by
1. Ethically
2. Morally
3. Spiritually
4. Monetary
• To determine the order level, minimum level, maximum level and danger level
• By using the ACM (Average Costing method) of inventory to get the up to
date knowledge of inventory
• Recording of the arrivals
• Recording of the arrivals
• To keep aware the top management about the performance
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• To give task to the employees and monitor their task to evaluate performance
of the employees
HIERARCHY OF INVENTORY DEPARTMENT
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HRM DEPARTMENT
This department is designed to coordinate humane sources of an organization.

The mission of Human Resources is to provide quality services and support in
employment, benefits, compensation, employee relations and training, and to
serve as a source of information and expertise that provides superior customer
service for all employees
Functions of this department: -
1. HR Planning recruitment & selection

2. Human resource development
3. Compensation benefits
4. Safety & health
5. Employees & labor relations
Getting and keeping competent employees are critical to the success of every
organization, whether the organization is just starting or has been in business for
years. Therefore, part of every manager’s job in the organizing function is human
resource management.
OBJECTIVES OF HRM DEPEARTMENT
1. Employ hand book is to be prepared

2. Aiming on quality culture for every worker
3. Appointments purchase and import managers.
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HRM is an important strategic tool. It can help establish an organization, s
sustainable competitive advantage. It has a significant impact on organizational
performance. For these reasons, this department is included in the organization.
Year of establishment: -
In 1994, when the company was incorporated this department was established
Department Hierarchy
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QUALITY CONTROL
The company maintains the quality at every step in production process of the
strip light. During this process the company makes different tests on the ballast at
each level of production.
Which are as follow:

• Preliminary Tests.
• Air Gap Test.
• Continuity Test
• Short Circuit Test.
• Nominal Running Current Test
• Induced Voltage Test
Quality Policy: -
“Quality at PAKLITE means to meet or exceed customer’s requirement and

expectations, and to provide true value of their money. The company recognizes
the vital importance of our customers. The goals of customer’s satisfaction
require us to be flexible, not only accommodating to their needs, but also to
delight them consistently.”
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STUCTURAL DIMENTIONS OF PEIL
Formalization
PEIL is an organization with not very high level of formalization. But there are
explicit job descriptions, numerous organizational rules, and clearly defined
procedures covering work processes, therefore job behaviors of employees are
structured at PEIL. And also the degree of formalization varies within this
organization.
Specialization
Work specialization is the degree to which activities in an organization are
divided into separate jobs. PEIL uses high work specialization to efficiently make
products. Managers at PEIL see work specialization as an important organizing
mechanism but not as a source of ever-increasing productivity.
Hierarchy of Authority
Paklite delegates authority to their managers. At the lower level the problems are
handled by the supervisor in production department, the supervisor has the
authority to take the decision for the betterment. But in the upper level of
management there is no delegation of authority.
Centralization
The management structure for operation possesses both characteristics of
centralization and decentralization. Strategic decisions are made by top
management and middle management tries to achieve targets set by the top
management. As a whole it is more centralized. Any worker, any manager can
share his problem with top-level management. There is no restriction about that.
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Professionalism
Company has a team of professionals, as the challenges of 21st century cannot
be met without professionalism. It is enjoying services of professionals in these
fields:
• Marketing
• Management
• Finance
• Production
• Quality Control (ISO 9001-2000)
• Research and Development
Personnel Ratio
Total number of employees of PEIL is as follow:
Management & Admin. Market personal Labors

Staff
31 Employees 20 Employees 186 Workers
Contextual Dimensions of PEIL

Size
An organization’s size significantly affects its structure. Large organizations tend
to have more specialization, centralization and rules and regulations than do
small organizations. However this relationship is not linear. PEIL is a small
organization having 200 plus work force but it is more centralized and follows the
rules and regulations strictly.
Technology
Every organization has at least one form of technology to convert its inputs into
outputs. Workers at PEIL work on a standardized assembly line.
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Because it is the age of mass production due to change automatic structure so
that in production department automatic press, injection moldings machines are
being used instead of a hand press and hand molding presses, similarly
automatic cranes for loading and unloading for raw material and automatic lifts
are being used to increase the efficiency and to reduce the wastage of time.
Paklite has a sound operation system in producing out put, total quality
management is deeply observed, implemented and control with the help of
computer based operational management to yields out quality products.
External Environment
Its environment can affect organizational structure. PEIL faces the following
external environment:
Technological Environment
Today, it is an era of technology. High and advanced technology improves the
production and helps to reduce the cost of production. Today every customer is
conscious about the quality of the product and wants greater satisfaction against
the product which they are offer in the market. So technology plays a vital role to
provide the better quality product to the customer at lower price and helps in to
grow the market share, which is the main objective of the organization
Economic Environment
Economic environment is very important for an organizational growth. If the
economic environment is instable then the local and foreign investor are shy of
investment in any type of the business. Govt. of Pakistan tries to boost up the
economic condition of the country through various steps; for example, they give
relaxation in income tax, they give subsidies to the investors in different field,
they provide security to investor that his organization is not transferred into public
property.
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Political Environment
Political environment also affects the business. There is greater tension between
our neighbor country and us. So every political party tries to improve the
economic condition of the business and pay much attention on that segment.
Foreign investment plays a vital role in the strength of the economy so the
political parties every time tries to stable the political condition of the country.
Legal & Regulatory Environment

PAKLITE followed all the legal regulation, which prevails in the Pakistan. We pay
much attention on the customer safety. We follow the labor rights according to
the (Pakistan Labor Act). We follow the taxations rules and regulation according
to (Pakistan Taxation Act)
Social and Cultural Environment

We are not looking only organization affairs but we pay equally attention towards
religious affairs and social work. We constructed schools for the benefits of the
local community. Our product is benefited for every type of social and cultural
classes, which exist in Pakistan. Normally in the urban area, customers like to
purchase the Pearl Light where as in rural area Strip Light is more like
Culture
PEIL focus on individual development. It recognize the worth and value of
individuals and seeks to create cultures in which employees can continually grow
and learn. There is mutual trust, honesty and openness in PEIL’s culture.
Managers are not afraid to admit mistakes. PEIL communicate ethical
expectations to their employees, visibly reward ethical acts and punish unethical
ones. It controls organizational member interaction among each other, and
motivate the employees behavior towards organizational goals.
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DESIGN DIMENSTIONS OF PEIL
DEFINED WORK ACTIVITIES
• Brief Description of Production Process

The inventory shop and it receive raw material e.g. Mild Steel Sheet, Electric
Steel Sheet, Copper Wire, and Plastic is transferred to the press shop. In the
press shops the M. S. Sheet & E. S. Sheet goes through the following processes;
sharing, cutting, bending & punching, to make the Strips & Holder Frames and to
make the core of the Ballast. The stripes and holder frames are transferred to the
paint section where the powder coating is made on them. Plastic material is
transferred to the molding section where it moulds and makes it Rod & Starter
Holder. In the ballast section the core is fit on the ballast and the following
electric test is made on the ballast I-e, checking of the high voltage of current.
This entire component is transferred to the packing department where the
assembling of Strip, Holder & Ballast is made. After the assembling of the
product is gone in to the warehouse and then it dispatch to the consumer.
• Inventory Management
In the PAKLITE the following procedure uses to manage the inventory.
 Ordering of Material
 Receiving of Material
 Recording of Material
 Issuing of Material
 Recording of Issue material
 Accounting of raw materials
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• Ordering of Material
Storekeeper shall raise the demand on becoming an item on reorder level of
inventory. The purchaser shall place the order to the approved supplier by
M.D/Director. The Director shall bargain Price with the supplier, particularly of the
raw material. The purchaser shall also bargain the price of the stores to be
purchased by the final approval shall be got from the M.D/Director. Order may be
in writing/oral/telephonic. Supplies should possible be made from manufacturer
of quality goods.
• Receiving of Material
All the material purchased, at the time of delivery by supplier, or by the company
purchaser, shall be checked, counted at the gate by the gate clerk and he shall
issue inward gate pass in triplicate, to copies to supplier or carrier, who shall
present these two copies to store keeper along with the material. Storekeeper
shall check, count/weigh the material in accordance with the gate pass. He shall
get the material & sign the Gate pass in token of receipt of goods. Storekeeper
shall prepare daily goods received note (GRN) in duplicate from Gate passes of
materials received by him. Each entry of materials in GRN shall be valued from
the bills of the supplier or predetermined rate of material. One copy of the valued
GRN shall be submitted to accounts office along with the copy of gate passes
entered therein. All bills of the suppliers shall be certified by the storekeeper
through a stamp that good have been taken on stock vide GRN- NO, & Date.
• Recording of Received Material

The storekeeper shall make posting of all entries of GRN in the stock register
with quantity and value of each item. After each entry of receipt in stock register
the storekeeper shall calculate the average rate of the item by dividing the
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balance amount over balance quantity. The calculated rate shall be called the
issue rate of the items.
• Issuing of Material
Every department foreman shall prepare tore indent for material required to him
in triplicate. The store indent will be approved by any of the directors or his
authorized production in charge. Storekeeper will issue material against
approved indent. Foreman will sign the indent in token of receipt of the material.
The items included in the indent but not issued due to their non-availability in the
store, shall be market “N/Y”. First two copies of the indent shall be torn off from
the indent book by the storekeeper and third copy shall remain in the indent
book. The storekeeper after issue of material, shall evaluate the indent at issue
rate of each material item issued and will total the indent. One copy of the indent
shall be submitted to the account section daily.
• Recording of Issue
Storekeeper shall make posting of all entries of indent in stock register against
the account of each item, with quantity & value. At each issue, the item stock will
be balanced in quantity and value.
• Accounting of Raw Materials

Accountant shall, on receipt of GRN from the store keeper, check the quantities
in GRN from gate passes attached and shall check the rates from supplier bills
and then, will check the calculation of GRN. Accountant will check the calculation
of the indents from storekeeper. Accountant shall prepare the journal voucher
from GRN and indents daily
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Process Flow Chart Of Commercial Items
D. MATERIAL
RECEIVED
BY
INVENTORY.
TRANSFERRE
D TO PRESS
SHOP SEC 1
MATERIAL
SHARING, CUTTING, TRANSFERRE
BENDING & D TO
PUNCHING OF THE MOLDING SEC
SHEET TO MAKE IT
STRIPES AND
HOLDERS FRAMES
BALLAST
TRANSFERRE MOLDING OF
FROM
D TO POWDER A.B.S TO MAKE
BALLAST
COATING SEC ROD & STARTER
PAINT SECTION
HOLDERS
CHECKING OF TRANSFERRE
VOLTS & D TO
CURRENT OF PACKING DEP
THE BALLAST
ASSEMBLING OF HOLDERS,
BALLAST AND STARTERS
COVERED TO STRIP
PACKING PACKING OF
MATERIAL FROM PREPARED STRIP
INVENTORY LITE
TRANSFERRE
D TO
WAREHOUSE
DISPATCHED
TO CONSUMER
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Process Flowchart Of Ballast
MATERIAL
RECEIVED
BY
INVENTORY.
ISSUED TO
PRESS SHOP ENAMEL WIRE
SEC 1 TRANSFERRED
TO BALLAST
SECTION
CUTTING OF T’S &

U’S, BASE &UPPER
COVER OF THE
ENAMEL WIRE IS
BALLAST
WRAPED TO MAKE
IT COIL
MATERIAL
TRANSFERRED TO
BALLAST SHOP
FIXING OF T’S WITH U’S ALONG WITH

ENAMEL COIL + FIXING BASE & UPPER
COVER
CHECKING THE
CURRENT & RECYLE BALLAST
VOLTS OF THE INTO BALLAST
BALLAST SECTION
TRANSFER TO THE CHECKING OF

BALLAST PAINT SEC VOLTS & CURRENT
OF THE BALLAST
TRANFER TO THE
PACKERS DEP
TRANSFERRED
TO WAREHOUSE
DISPATCH TO CONSUMER
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REPORTING RELATIONSHIPS
Management Profile
Javaid Iqbal. Managing Director

Khalid Iqbal. General Manager
Muhd. Mushtaq Financial Manager
Muhd. Nadeem Asst.Financial Manager
Muhd. Yahya Audit Officer
Muhd. Irfan Dispatch Officer
Muhd Ansar Inventory Manager
Atif Butt Cashier
Muhd Tanveer Accountant
Amir Ali Store In charge
Muhd Tahir Admin Assistant
Muhd Jahangir Sales Executive
Sheraz Hameed Marketing Executive
Rashid Minhas
Imran Rasheed Sales Officer
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Responsibility Matrix
ISO 9001:2000 CE GM IM F.M S. Sup.
4 QUALITY SYSTEM
4.1 General Requirements P P S S S
4.2 General documentation S P S S S
requirements
5. MANAGEMENT RESPONSIBILITY
5.1 Management Commitment P P S S S
5.2 Customer Focus P P P S S
5.3 Quality Policy P P P P P
5.4 Planning P P S S S
5.5 Responsibility, Authority & P P S S S
Communication
5.6 Management Review P P P S S
6. RESOURCE MANAGEMENT
6.1 General (Provision of P P S S S
Resources)
6.2 Human Resources P P S S S
6.3 Infrastructure P P S S S
6.4 Work Environment P P S S S
7 PRODUCT REALIZATION
7.1 Planning of realization P P S S P
processes
7.2 Customer related P P P S S
processes
7.3 Design and/or P P S S S
Development
7.4 Purchasing P P S P S
7.5 Production & Service P P S S P
Provision
7.6 Control of measuring & S P S S S
monitoring devices
8. MONITORING & IMPROVEMENT
8.1 General (Planning) S P S S S
8.2 Measurement and S P S S S
monitoring
8.3 Control of non-conformity P P S S P
8.4 Analysis of data S P S S S
8.5 Improvement P P P P P
P Primary responsibility
S Secondary responsibility
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PRODUCTION DEPARTMENT
PLANNING
It involves defining goals such as

• How much to produce
• In what manner is to be produced
• What will be cost
• They make sub plans to coordinate activities
ORGANIZING
• It involves determining what needs to be done so they determine what they

have to do, to achieve desired production and how it will be done and who is
to do it.
• He divides the work of each employee to achieve desired production
LEADING
• He motivates all involved parties in production and influence team work and
lead them to achieve desired production
• He leads all employees of production to avoid confliction in the work of
production
CONTROLLING
• He ensure whether desired units of production are achieved or not and if not
they will correct it according to desired performance
• He controls the work of employees by suggesting them to follow necessary
actions to correct the situation
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PACKING DEPARTMENT
PLANNING
The packing manager makes plan such as

He plans how many finished units are to be packed
• He plans about duration of packing
• He plans how many packed units are loaded to transport
• He plans what will be the cost of packing
ORGANIZING
He organizes work such as

• How packing will be done
• Who will hire related employees for packing
• He organize the work of packing to accomplish organizational goals
LEADING
He leads all employees involved in packing such as

• He makes supervision of packing
• He divides the work of employees involved in packing
• He leads them to coordinate activities of packing
CONTROLLING
• He checks the desired packing have done or not and if not he will analyze the
deviations
• He will control waste material through process of recycling
• He controls by checking how many units are loaded to transport after packing
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FINANCE DEPARTMENT
PLANNING
The finance manager plans about

• Total investment made
• He makes goals of return on investment
• He will plan if further investment is to be made
• He plans about wages and salaries of employees
• He plans about operational cost in various operations of production and sales
such as advertisement
ORGANIZING
• The managers coordinate the work of its employees.

• He organizes the tasks to be performed
• He divide the work of accounts department and finance department and
decides who is to do it
LEADING
• He will lead all employees of finance department

• He guides them what tasks are to be performed to achieve targeted goals
such as return on investment
CONTROLLING
• He controls all work by checking desired goals of return on investment

• He checks whether least operational cost is achieved or not
• He also makes budget controlling to estimate whether profits are greater than
expenses
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MARKETING DEPARTMENT
PLANNING
The marketing manager plans of

• What will be the market share
• What will be our target market whether we have to manufacture our products
according to customer specifications or just enter in the market with whole
production
• He plans about promotional schemes and plans how to achieve highest
market growth
ORGANIZING
• He organizes work what tasks are to be performed to achieve highest market

share
• To achieve high growth rate
• To capture target market
• To fulfill customer specifications
LEADING
• He hires the professionals to determine the needs of customers

• He leads to achieve highest market share
• He leads to achieve highest growth rate
CONTROLLING
• He controls all activities of marketing department such as

• Whether desired market share is to be achieved or not
• Whether customer specifications are fulfilled or not
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• He ensures that there is no conflict among
• Working of employees
SALES DEPARTMENT
PLANNING
• The sales manager plans how much sales volume he has to achieve
• He sets target of sales of diversified products
• He sets the profit margin
• He plans in which market segment profit margin can be increased
ORGANIZING
• He organizes the work what tasks are to be done to achieve desired sales
and desired profit and
• Who will supervise the work of sales and evaluate the profit margin
• He distributes the work among all employees of sales department
LEADING
• The sales manager lead all employees and coordinate their work
activities to achieve desired sales
• He will guide them in which market segments targeted profits can be
achieved
• He will guide them what tasks are to be performed to achieve desired volume
of sales
CONTROLLING
• He controls all activities and check whether desired sales are achieved
or not
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• He will check whether targeted profits are achieved or not and if not he will
analyze the deviations and then correct them
R&D DEPARTMENT
PLANNING
The R&D manager sets goals and plans such as

• What research activities are to be performed to analyze the demand of the
product in the market
• What steps are to be taken to make the innovations and modifications in
the product
• What steps are to be taken to develop the product according to market
research
ORGANIZING
• He coordinate activities of all employees of R&D department

• He organizes how the research activities are to be performed to analyze the
demand in the market
• He organizes what tasks are to be performed for the development of the
product
LEADING
• He leads all the employees of R&D to perform their work efficiently and
effectively
• He resolves all the conflicts of the employees of R&D department
• He leads them in which market segment there is more demand of their
product
CONTROLLING
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• He analyzes whether the product is developed after analyzing the demands of
the product in the market
• He analyzes the deviations in the actual performance and after comparison

he will make necessary steps to achieve desired results
• He will correct the deviations if there is any among the desired and actual
performance
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SWOT ANALYSIS
In SWOT Analysis we check the strengths, weaknesses, Opportunities and the

Threats of the organization, which is helpful to make the proper strategies for the
organization.
Strengths
Weaknesses
Opportunities
Threats
IN SHORT,
“It is a simple and powerful way to analyze the current market situation.”
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-
SWOT ANALYSIS OF PAKLITE
ELECTRICAL INDUSTRY:
SWOT Analysis of “Paklite Electric Company” involves two type of analysis.

I. Internal Analysis
II. External Analysis
INTERNAL ANALYSIS
While doing the Internal Analysis of Paklite Electric Company we will check there,
 Strengths
 Weaknesses
EXTERNAL ANALYSIS
External Analysis involves the analysis of the External Environment Of the

organization. In the External Analysis Of Paklite Electric Company we will check
the:
 Opportunities
 Threats
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STRENGTHS
PAKLITE has a lot of strengths. The detail description of these strengths is

as under
1. Complete Range of Fixtures and Ballasts
Paklite is providing complete range of Electrical Fixtures and Ballasts through

countrywide distribution network.
2. Well Organized Distribution Channels
They have well organized distribution channels in the whole country. Their
products are available from Karachi to Khyber. They have their agency holders in
almost all the cities of the world.
3. Strong line of Production:
They have strong Production Line including

 Strip Lights
 Street Lights
 Batten Lights
 Diffuser Lights
 Industrial Lights
 Road Lights
 Ballasts ranging from 10 Watts to 400 watts
Well-Equipped Market Force
Their market force is well equipped with the modern facilities of communication.
Like Internet, mobile phones, fax etc. So they can communicate with each other
easily and also can find the information from the external sources.
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4. Imported Machinery
They have heavy imported machinery, which is very helpful for them for the
reduction of cost. They have imported Slitting Mach, a machine to cut coils and
also the machinery for Molding Department has been imported from the modern
countries.
5. Well-Organized R & D Department
The Research and Development Department of Paklite is working very well.

They are continuously trying for the improvement of their existing products. They
are working on the modern production techniques so they can be able to reduce
the cost and increase the profitability
Highly Qualified Professionals
They are a team of highly qualified professionals. Qualified, skilled and

experienced employees are working in each and every department of Paklite.
These qualified and experienced employees are very helpful for the development
of the organization. The example of highly qualified professionals are electrical
engineers, technical engineers etc.
Manufacturing of Dyes
They have a special department in which they produce the Dyes to manufacture
their product. So they are able to produce most of the dyes, which they are using
in the manufacturing of their different products under the same roof. This is very
fruitful in order to enhance the self-sufficiency of the organization.
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6. Approvals and Certificates
The products of Paklite are only one in their field, which is approved by PSI.
Their Ballasts are also tested and certified by PCSIR (Pakistan Council of
Scientific and Industrial Research)
7. Loyalty for the customers
They have loyalty for their customers and vendors. They are customer oriented,
they believe on the strategy of customer pull. They make those products, which
are liked and demanded by them.
8. Unipolicy for the price
They have unipolicy for price in the whole country. Their products will be
available in the whole market at the same price no matter from where they are
being purchased.
WEAKNESSES
Paklite Electric Company like all other organizations also has some weak points.
The detail description of the weaknesses of the Paklite is as under:
1) Lack of advertisement
The main weakness of Paklite is the lack of advertisement. Advertisement has

got much importance in today’s world. It is very difficult for any organization and
even for a product to get the proper market shares without advertisement.
Because of the popularity of the product people will be attracted to buy it. So, this
will enhance the sale of the product, which is very important for the organization
in order to increase the profitability.
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2) No Brand Power
One of the main weaknesses of the Paklite is that they have no Brand Power.
People are less aware of their brand name. The brand power plays a very
important role for any organization. A firm with strong brand name finds it very
easy to attract the customers in the market.
3) No Exports
Another major weakness of the Paklite is that they have no exports. They have
products of International Quality, which can be exported to other countries in
order to, earn foreign exchange.
OPPORTUNITIES
Paklite Electric Company has following opportunities in the external and internal
environment.
1. Opportunity of Globalization
Paklite has the opportunity to go to the globe. They have the global market to
expand their business. They can do so with the help of export in the international
market. In this way, not only they can earn profit but also the foreign exchange
for the country.
2. Less number of competitors
The number of competitors of Paklite Electric Company is low. Because in

Pakistan a very small number of companies are making electric fixtures and
ballasts. The main competitor is Philips, which is multinational. So, a very small
number of companies are competing with them.
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Thus it is an opportunity for them to come forward and capture the market with
their better planning and strategies.
3. Opportunity of atomization and innovations
Paklite has the opportunity to bring variation in the existing products and also for
the manufacturing of new products. They can also adopt atomization, which will
be helpful in reducing the cost of production.
THREATS
Followings are the important threats prevailing in the environment for Paklite
Electric Company.
1. Increasing Price of Inputs
The main threat for Paklite is the increasing price of inputs that includes Copper
and Steel. Increase in the prices of Copper and steel has resulted in the closing
of a lot of firms in Pakistan in the last few years. So it is a great threat for Paklite.
2. Low profitability
The profits of Paklite Electric Company are decreasing for the last few years,
which is an alarming situation for the company. The profit is the primary objective
for every organization and also important for the survival and growth. So it is a
big threat for Paklite.
3. Brand power of the main competitor
The brand power of their main competitor i.e. Philips is a big threat for Paklite.
The awareness of the people about the products of Philips is affecting their
business to a great extent.
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MOTIVATION
Basic assumptions for motivation
• A substantially satisfied need no longer motivates

• It is the lowest level of ungratified need in the hierarchy that motivates
behavior
• As a lower level of need is met, a person moves up to the next level of needs
as a source of motivation
Motivation in the Paklite

Motivation is a process of arousing and sustaining goal-directed behavior
induced by the expectation of satisfying individual needs.
Motivation process
Unsatisfied need => Tension => Drives => Search Behavior => Satisfied
needs => Reduction of tension => new unsatisfied needs
HIERARCHY OF BASIC MOTIVATION NEEDS
1. Physiological needs:
 Hunger, thirst, shelter, and other bodily needs
2. Safety needs:
 Security and protection from physical and emotional harm
3. Social needs:
 Affection, belongingness, love, acceptance, and friendship.
4. Esteem needs:
 Internal esteem (self-respect, autonomy, achievement), and external
esteem (status, recognition, attention, power, and face)
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5. Needs for self-actualization:
 The drive to best realize one's potential, including potential in personal
growth, achievements and self-fulfillment.
Low-order needs
Physiological and safety needs, they are satisfied externally (payment, unions)
High-order needs
Social, esteem, and self-actualization needs, they are satisfied internally.
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RECOMMENDATIONS
Our recommendations for Paklite Electric Company are as follows.
1. Advertisement
Paklite should increase the advertisement of their products. Advertisement

has got great importance in today’s world. It is very difficult to sell the
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product without its advertisement. The advertisement strategy of Paklite is
not satisfactory. So, if they want to increase their sale and profits they
must do better advertisement of their products. Both Print Media and
Electronic Media can be important in this regard.
2. Production of Aluminum Based Products
Paklite should focus on the production of Aluminum Based products

instead of Copper and Steel based products so that they can avoid the
threat of increasing values of Copper and Steel.
3. Exports of the Products
Paklite is producing the products of international quality but they aren’t

exporting their products. They should export their products to other
countries. This will increase their profitability and also they can earn
foreign exchange.
4. Aggressive Policy
Paklite Electric Company should adopt Aggressive Policy in the market.

This will prove helpful for their survival and growth in the market.
5. Diversification
Paklite is dealing in the same line of production from the last few years.
The diversification and innovations in their products are not up to the
mark. Although they have strong line of production but Diversification has
got great importance now days. So, Paklite should emphasis on the
diversified and innovative products.
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6. Increase in Brand Power
The Brand Power of Paklite Electric Company is absent. Brand Power is

very important for the success of any product and organization. So, we
recommend that they should also give importance to their brand image if
they want to get success in the market.
7. Atomization
This is the era of atomization. It is the best strategy to adopt in order to

decrease cost. So, Paklite should also adopt atomization in some fields of
production.
8. Import of Technical Information:
Paklite should import technical information from the developed countries

instead of importing heavy machinery. Their own R & D can work on this
technical information in order to make the machinery and new and
innovative products.
9. Sale of Dyes:
Paklite has capacity to produce the dyes, which is being used by them in
the manufacturing of their products. But they are not selling their dyes.
There are some small firms, which are not able to produce dyes and they,
purchase. So, Paklite can also sell their dyes, which will be fruitful for
them.
10. Implementation of management functions
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In Paklite management functions are not properly applied because they are
not following each step of management functions. So, we recommend
following management functions properly.
11. Globalization
They should set business unit around the globe for increasing their market
growth and future profits.
BIBILOGRAPHY
Means the sources from where we get our desired information.
In our Project we collect information from the following sources
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Internet:
 www.paklite.com
 www.alibaba.com
 www.powersourcing.com
 www.aseansources.com
 www.gujranwalacity.com
Books:
 Business Management
By Stephen P. Robbins
Organizational Behavior
By Fred Loothen
 Industrial Management
By Henery D. Hodges
Interviews:
 Mr.Mushtaq
G.M of Paklite
 Mr.Saleem
Production Manager
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A
Activities:
The time or resources needed to progress from one event to another in a PERT
Network.
Authority:
The rights inherent in a managerial position to tell people what to do and what to
expect them to do it.
Business plan:
A written document that summarizes a business opportunity and defines and

articulates how the identified opportunity is to be seized and exploited.
Behavior:
The action of people.
Budget:
A numerical plan for allocating resources.
Communication:
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The transfer and understanding of meaning, customer service, functions of
Internet gripe sites, managing, methods, and comparison of organizational,
political correctness.
Communication networks:
The variety of patterns of vertical and horizontal flows of organizational

communication.
Conceptual skill:
The ability to think and to conceptualize about abstract and complex situations.
Control:
The process of monitoring the activities to ensure that they are being
accomplished as planned and of correcting any significant deviations.
Controlling:
Management function that involve monitoring actual performance, comparing

actual to standard and taking actions if necessary.
Creativity:
The ability to combine ideas in a unique way.
Data:
A collection of raw facts.
Decision:
A choice from two or more alternatives.
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E
Effectiveness:
Completing activities so that organizational goals are attained.
Expert power:
Influence that is based upon expertise, special skills or knowledge.
Exports:
To sale the products outside the country which are manufactured inside the
country
External environment:
Outside institutions or forces that potentially affect an organization’s

performance.
First line managers:
Managers at the lowest level of the organization who manage the work of no
managerial employees who are directly involved with the production or creation
of the organization’s products.
Focus strategy:
A business level strategy in which a company pursues a cost or differentiation

advantage in a narrow industry segment.
Finance:
An art or science of managing the money.
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G
Geographical departmentalization:
Group’s jobs on the basis of territory or geography.
Growth strategy:
A corporate level strategy that seeks to increase the organization’s operations by

expanding the number of products offered or markets served.
Goals:
Desired outcomes for individuals, groups or entire organization.
Human resource management:
Process activities necessary for staffing the organization and sustaining high
employee performance.
Human resource planning:
The process by which managers ensure that they have the right number and
kinds of people in the right times, who are capable of effectively and efficiently
performing assigned talks.
Human skills:
The ability to work well with other people individually and in a group.
Imports:
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To purchase the goods from outside the country.
Innovation:
The process of taking a creative idea and turning it into a useful product service,
or method of operation.
Knowledge management:
Cultivating a learning culture where organizational members systematically

gather knowledge and share it with others in the organization so as to achieve
better performance.
Labor union:
An organization that represents workers and seeks to protect their interests

through collective bargaining.
Leader:
One who can influence others and who has managerial authority.
Leading:
Management function that involves motivating subordinates, influencing

individuals or teams as the work, selecting the most effective communication
channels, or dealing in any way with employee behavior.
Management:
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Coordinating work activities so these are completed efficiently and effectively
with and through other people.
Manager:
Someone who works with and through other people by coordinating their work
activities in order to accomplish organizational goals.
Manufacturing organization:
Organization that produce physical goods.
Middle managers:
Manager between the first-line level and top level of the organization who
manage the work of first-line managers.
Mission:
The purpose of an organization.
Multinational organization:
A company that maintains significant operations in multiple countries but

Managed by home country.
Need:
An internal state that makes certain outcomes appear attractive
Non-managerial employees:
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The employees who do not participate in the management activities like clerks,
peons, sweepers etc.
Opportunities:
Positive trends in external environment factors.
Organization:
A deliberate arrangement of people to accomplish some specific purpose.
Organizing:
Management Function that involves the process of creating an organization’s

structure by determining what tasks are to be done, who is to do it, how the task
are to be grouped, who reports to whom and where decisions are to be made.
Perception:
The process of organizing and interpreting sensory impressions in order to give

meaning to the environment.
Performance:
The end result of an activity.
Performing:
The fourth stage of group development when the group is fully functional.
Planning:
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A management function that involves the process of defining the organizational
goals establishing an overall strategy for achieving those goals.
Project:
A one-time-only set of activities that have a definite beginning and ending point in
time.
Quality:
Anything, which is in customer’s mind.
Resources:
The assets of the organization.
Responsibility:
The obligation to perform an assigned duty.
Risk:
A situation where the decision maker is able to estimate the likelihood of certain
outcomes.
Roles:
A set of behavior patterns expected of someone occupying or giving position in a

social unit.
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University of the Punjab Gujranwala Campus.
.100
S
Small business:
A business that is independently owned operated and financed; has fewer than
100 employees; doesn’t necessarily engage in any new or innovative practice;
and has relatively little impact on its industry.
Strengths:
Any activities that organization does well or any unique resources that it has.
SWOT analysis:
An analysis of the organization’s strengths, weaknesses, opportunities and

threats.
Technical skill:
Knowledge of and proficiency in a specialized field.
Threats:
Negative trend in external environment factors.
Top managers:
Managers at or near the top level of the organization who are responsible of
making organization-wide decisions and establishing the goals and plans that
affect the entire organization.
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.101
U
Uncertainty:
A situation where a decision maker has neither certainty nor reasonable

probability estimates available.
Values:
Basic conviction about what is right and wrong.
Weakness:
Activities the organization does not do well or resources it wellness programs.
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.104

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Paklite Electrical Industries Project

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EXECUTIVE SUMMARY

The objective of project is to implement management functions in any

organization. For this purpose we visited” PAKLITE” which is a

manufacturing concern dealing in fixture and fittings.

In the project we give the introduction of the organization and then we

discuss the history products in details. We discuss the introduction of

project “Implementation of management functions “and analyze how they

work .We analyze the production process, resources, management

functions, culture environment and put our findings in a detail form. We

of organization is very strong .The chief executive is a very innovative

employer is good enough.

The management of organization is very cooperative .We perform the

According to our findings PAKLITE is very good company of Gujranwala as

it is first company which makes fixture and ballast in Pakistan. The

success of the company.

work certainly we have able to complete this project of numerous factors

gratitude to our dignified and thought resource person knowledgeable:

PROF. MUHAMMAD MUDDASSER GHAFOOR for his constructive

subject very interesting for us.

We are very thankful our most respectable teacher because he gives us an

opportunity to improve our self in this subject (Management)

Company Name PAKLITE Electrical Industries Limited

Major Industry Manufacturing, distribution

2008 Sales: 1,108,446,723

Certification: ISO 9001, 2000

Organization Structure: Network Structure

PAKLITE Electrical Industries (Pvt) Ltd.

Sheikhupura Road, Gujranwala

DIRECTORS MR. MUHAMMAD TAHIR KHOKHAR

area including ground and 1st Floors.

We are providing complete range of electrical fixtures and ballasts through

certified Company due to its high quality of products.

Total Quality Management (ISO 9001: 2000)

Our brand promise is 'sense and simplicity'. It encapsulates our commitment to

 Increase profitability through re-allocation of capital towards opportunities

We intent to enter in world market as our products are of international quality.

Products and all the items regarding

We are providing complete range of electrical fixtures and ballasts through

PAKLITE was established in 1987 as sole proprietorship and started

Ballasts and 2-Ft

Paklite has the following objectives:

Due to perfect competition in the market it becomes impossible to increase the

Quality at PAKLITE means to meet or exceed customer requirements and

They are a team of professionals, as the challenges of 21st century cannot be

Strategic planning is the process of developing and analyzing the organization's

Core values of PEIL are:

 Passion and commitment through shared ownership

INV ACCOUNT FINANCE AMIN/HR

ASST F.M RECEPTION (1)

ASST ACCT ASST ACCT

INV CO-ORD FINISH GOODS

“Employees are the basis of our success.”

 High Bay Lights

 Low Power Ballasts

 High Power Ballasts

 Low maintenance cost, as reflector is easy to remove and install again.

 Available in 4ft single and double rod functions.

 Confirm to safety standard IP65.

 Strong installation and tilting mechanism

 Recessed type fixture to deploy in ceiling.

HIGH BAY LIGHTS

 Sparkling white color body.