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8. Visit trade shows regularly and talk to people at the exhibition stalls about what you do. Specially make it a point to attend vertically-focused, industry specific trade-shows.
companies that always need new partners to make their sale happen. Have someone exclusively focus on alliance building. Seek low-cost, co-branding opportunities for events along with them.
Become a member of the right industry bodies. Attend their events and seek opportunities for participation through speaking engagements in their seminars and conferences.
Track new investments coming up in various fields through venture funding and private equity. This is publicly available information. Write to them and follow up with a phone call.
When hiring senior people, seek business leads. Be careful about their non- compete agreements with previous employers and do not get them to violate other people’s intellectual property in the process. You can get sued.
sympathetic person who has no capability to give you any business but is always very nice to you. Save that energy and without fear of rejection, make real sales calls on wooden-faced, tough–talking prospects.
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