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Snapshot - Juxt NRI Online 2010

Snapshot - Juxt NRI Online 2010

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Categories:Types, Research
Published by: JuxtConsult Pvt. Ltd. on Aug 13, 2010
Copyright:Attribution Non-commercial

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01/16/2014

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NRI Online 2010
India·s only syndicated study on the Indian Connectivity of Online NRI
 
Profiles online NRI from various parts of the world
(demographic as well aseconomic status)
Captures how they are connecting with the Indian homeland:
²
P
hysicalconnectivity
(traveling to India)²
Communicationalconnectivity
(calling India)²
Financialconnectivity
(transferring money and making investments in India)²
Informationalconnectivity
(content sought about India)²
Mediaconnectivity
(mediums used to stay updated about India)
A
lso highlights their current frequency, mode of consumption and brandpreferences in the these connectivity areas
Compares and contrasts the distinct NRI markets ² ¶US+UK+Europe·,¶Gulf·, ¶
A
sia Pacific· and ¶Others· - on all the above aspects
S
tudy Overview
 
Online survey among NRI from various parts of the world between inFebruary-March 2010
Response collection using geographically targeted ¶contextual search adcampaign· on Google, as well as from some country-specific ¶onlinepanels· who have NRI as panel members (US, Canada and UK)
Sample size of 1,549 online NRI from various parts of the world:
West based NRI ² US / Canada / UK / Western Europe (576)
A
sia Pacific based NRI ²
A
sia Pacific /
A
ustralia-New Zealand (216)
Gulf based NRI - Middle East (549)
Other NRI ² Eastern Europe /
A
frica / Central and South
A
merica / South
A
sia (208)
Findings reported at the 4 NRI ¶regional group· level.
The ¶overall NRI· level dataalso cumulated and reported after making it representative of the NRI population spread among these 4geographical regions using the 2009 NRI Population Statistics from the ¶Ministry of Overseas Indian
A
ffairs·
Methodology

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