Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Buy Now $34.95
Standard view
Full view
of .
Look up keyword or section
Like this
4Activity

Table Of Contents

Introducing Networked Nonprofits
Figure 1.1 Example of Surfrider Recruiting Volunteers via Twitter
Nonprofit Challenges and Trends
Creating a Social Culture
Figure 4.1 Red Cross Social Media Policy and Operations Handbook
Figure 4.2 Silo Tendencies Versus Social Ways of Working
Listening, Engaging, and Building Relationships
Building Trust Through Transparency
Figure 6.1 Indianapolis Museum of Art Dashboard
Making Nonprofit Organizations Simpler
Figure 8.1 Royal Opera House Invites Audience to Participate
Figure 8.4 Royal Opera House Shares Progress of Rehearsals
Figure 9.1 The Winning Humane Society Video: Ms. Paisley Sky
Table 9.1 Knock Out Animal Fighting YouTube Contest
From Friending to Funding
CONCLUSION
NOTES
GLOSSARY
RESOURCES
INDEX
P. 1
The Networked Nonprofit: Connecting with Social Media to Drive Change

The Networked Nonprofit: Connecting with Social Media to Drive Change

Ratings:

3.3

(1)
|Views: 298|Likes:
Published by Wiley
The Networked Nonprofit Connecting with Social Media to DriveChange

This groundbreaking book shows nonprofits a new way of operatingin our increasingly connected world: a networked approach enabledby social technologies, where connections are leveraged to increaseimpact in effective ways that drive change for the betterment ofour society and planet.

"The Networked Nonprofit is a must-read for any nonprofitorganization seeking innovative, creative techniques to improvetheir mission and better serve their communities."
Diana Aviv, president and CEO, Independent Sector

"The Internet means never having to ask permission before tryingsomething new. In The Networked Nonprofit, Kanter and Fine shownonprofits how to harness this flexibility to pursue their missionsin partnership with two billion connected citizens."
Clay Shirky, author, Here Comes Everybody: ThePower of Organizing Without Organizations

"The Networked Nonprofit uniquely describes thehistorical context and the current challenges that compel nonprofitleaders to work in networked ways and offers easy steps to helpusers exploit the potential of social media and 'workingwikily."'
Stephanie McAuliffe, director, organizationaleffectiveness, The David and Lucile Packard Foundation

"A must-read for nonprofit leaders who want to change theirorganizations from the inside out by embracing the power of socialnetworks."
Charlene Li, founding partner, Altimeter Group;author, Open Leadership; and coauthor, Groundswell

"This is a perfect handbook for anyone who wants to leapfrogtheir current limitations of understanding and find real-worldapplications of technology to extend their mission."
Michele Nunn, CEO, Points of Light Institute, andcofounder, HandsOn Network

"Kanter and Fine provide the 'Google Maps' for nonprofits toharness social media to kick butt and change the world."
Guy Kawasaki, cofounder, Alltop.com, and former chiefevangelist, Apple Inc.

"URGENT! Read this book. Take notes. Take action. If youwork for a nonprofit, you don't have to do every single thing theseseasoned authors have to share, but you certainly have to know whatyou're missing."
Seth Godin

Register at www.josseybass.com/emailfor more information on ourpublications, authors, and to receive special offers.

The Networked Nonprofit Connecting with Social Media to DriveChange

This groundbreaking book shows nonprofits a new way of operatingin our increasingly connected world: a networked approach enabledby social technologies, where connections are leveraged to increaseimpact in effective ways that drive change for the betterment ofour society and planet.

"The Networked Nonprofit is a must-read for any nonprofitorganization seeking innovative, creative techniques to improvetheir mission and better serve their communities."
Diana Aviv, president and CEO, Independent Sector

"The Internet means never having to ask permission before tryingsomething new. In The Networked Nonprofit, Kanter and Fine shownonprofits how to harness this flexibility to pursue their missionsin partnership with two billion connected citizens."
Clay Shirky, author, Here Comes Everybody: ThePower of Organizing Without Organizations

"The Networked Nonprofit uniquely describes thehistorical context and the current challenges that compel nonprofitleaders to work in networked ways and offers easy steps to helpusers exploit the potential of social media and 'workingwikily."'
Stephanie McAuliffe, director, organizationaleffectiveness, The David and Lucile Packard Foundation

"A must-read for nonprofit leaders who want to change theirorganizations from the inside out by embracing the power of socialnetworks."
Charlene Li, founding partner, Altimeter Group;author, Open Leadership; and coauthor, Groundswell

"This is a perfect handbook for anyone who wants to leapfrogtheir current limitations of understanding and find real-worldapplications of technology to extend their mission."
Michele Nunn, CEO, Points of Light Institute, andcofounder, HandsOn Network

"Kanter and Fine provide the 'Google Maps' for nonprofits toharness social media to kick butt and change the world."
Guy Kawasaki, cofounder, Alltop.com, and former chiefevangelist, Apple Inc.

"URGENT! Read this book. Take notes. Take action. If youwork for a nonprofit, you don't have to do every single thing theseseasoned authors have to share, but you certainly have to know whatyou're missing."
Seth Godin

Register at www.josseybass.com/emailfor more information on ourpublications, authors, and to receive special offers.

More info:

Publish date: Jun 25, 2010
Added to Scribd: Aug 13, 2010
Copyright:Traditional Copyright: All rights reservedISBN:9780470633038
List Price: $34.95 Buy Now

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
This book can be read on up to 6 mobile devices.
See more
See less

03/31/2015

226

9780470633038

$34.95

USD

You're Reading a Free Preview
Pages 5 to 68 are not shown in this preview.
You're Reading a Free Preview
Pages 73 to 142 are not shown in this preview.
You're Reading a Free Preview
Pages 147 to 217 are not shown in this preview.
You're Reading a Free Preview
Pages 225 to 226 are not shown in this preview.

You're Reading a Free Preview

Download
scribd