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QUESTIONNARIE ON CEMENT MARKET

Area

1. a) Name

b) Name of the dealing person-Mr./Mrs.

2. Address

3. a) Phone No. i)Residential ii)Office iii) Mob


No.

c) Person met

4. Fill in the blanks with appropriate answers

Name of Quantity of Quantity of Securit Interest Credit Volume Duration


the purchase(mt) selling(mt) y of Period of Target of
company Directl From Wholesal Retai Deposit Securit (months Scheme(i Dealershi
y from other e l (Rs.) y ) f any) p
co. s Deposit
(%)
ACC
Ambuja
Century
Lafarge
UltraTech
JP
Binani
RashiGold
Ocl
BirlaSamra
t
Others
Others
Others
Total

5. Who are the main dealers of this area?

Name ACC Ambuj Century Lafarge UltaTec JP Binan Rashi Ocl Birla Others Total
of the a h i Gold Samrat
deale
r
6. When a customer asks for a particular brand do you try selling others brand?

Yes ( ) No ( )

If yes, then which are those brands and why?

7. Have you ever thought of taking dealership of any other company in the future?

Yes ( ) No ( )

If yes, then which are those brands and why?

8. According to you, who influences a customer to purchase most?

9. What have you got to say about the mergers in the cement industry?

10. What are the percentages of your different types of customers?

Reseller Contractor Individual Customer Individual Customer Mason


accompanied by
Mason

11. Advertising/Sales Promotion (Write poor/ok/good/very good in the appropriate box)

Name of TV Radio Wall/Shop Sign Board Press Gifts Any Others


Company Painting
ACC
Ambuja
Century
Lafarge
UltraTech
JP
Binani
RashiGold
Ocl
BirlaSamrat
Others
Others
Others
Total

12. Service (Write poor/ok/good/very good in the appropriate box)

Name of Regular Behavior of Visits by Accounting Packaging


Company availability of company company system
cement representatives representatives
ACC
Ambuja
Century
Lafarge
UltraTech
JP
Binani
RashiGold
Ocl
BirlaSamrat
Others
Others
Others
Total

12. Any other remarks/opinion?

Date: ………………………………….....

Place: ………………………………….… ……………………………………………………

(Surveyor’s Signature)

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