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COINs 2010 Workshop: Innovation Made Physical: Bodystorming

COINs 2010 Workshop: Innovation Made Physical: Bodystorming

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Published by Coins
Dennis Schleicher is Director, User Experience Architecture at Sears Holdings in Chicago

Bodystorming is a participatory method for demonstrating or developing ideas in a physical setting. Team members will explore ideas and interactions physically, using props such as maps or photos to give a sense of place. Come explore this unique method for bringing innovate ideas to life!
Dennis Schleicher is Director, User Experience Architecture at Sears Holdings in Chicago

Bodystorming is a participatory method for demonstrating or developing ideas in a physical setting. Team members will explore ideas and interactions physically, using props such as maps or photos to give a sense of place. Come explore this unique method for bringing innovate ideas to life!

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Categories:Types, School Work
Published by: Coins on Aug 20, 2010
Copyright:Attribution Non-commercial

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05/12/2014

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Workshop Title:
2010 Workshop: Innovation Made Physical: Bodystorming
Workshop Summary:
Bodystorming is a participatory method for demonstrating or
developing
ideas
in
a
physical
setting.

Team members will explore ideas and interactions physically, using props such as maps or photos to give a sense of place. Come explore this unique method for bringing innovate ideas to life!

Bodystorming goes beyond brainstorming by giving an idea a physical form and

acting it out in different contexts. The process is designed to uncover how the relationships between people, locations and things affect ideas in ways that written scenarios cannot. It enables rapid iteration of ideas and relationships through a dynamic process of acting and evaluating. The process reveals how people interact with services, products and each other on a physical, emotional and intuitive level. You can learn more about bodystorming at Dennis' website or his blog (below).

Workshop Date and Time: Fri, Oct 8, 9:00am-11:00am, Session 1,
Track 2: Applying Design Principles and Practices

Presenter: Dennis Schleicher is Director, User Experience Architecture at Sears Holdings in Chicago where he builds the teams that build the online brands for Sears Holdings Corporation, mainly Sears.com and Kmart.com. He has worked with

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