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C
AN
C
ORPORATE
V
OLUNTEERING
 S
UPPORT THE
B
OTTOM LINE
?
The Challenge. The Opportunity.The Case for Investment.
PREPARED BY :
COMMISSIONED BY:
September 2005
 
PHILANTHROPIC ADVISORS
 
 
LBG
 
A
SSOCIATES
 
LBG Associates is a woman-owned consulting firm specializing in the design, implementationand management of strategic corporate citizenship and community involvement programs andinitiatives, such as: corporate governance; philanthropy; volunteerism; signature programs;strategic partnerships; measurement and evaluation; training and staff development. With officesin New York and Washington, DC, LBG Associates prides itself on providing clients withcreative and innovative solutions in a personal, professional, cost-effective and timely manner.For more information, visit www.lbg-associates.com or call (203) 325-3154.
T
HE
C
ASE
F
OUNDATION
 
The Case Foundation is a family foundation with a mission to achieve sustainable solutions tocomplex social problems by investing in collaboration, leadership, and entrepreneurship. Thefoundation and its partners are currently focused on expanding civic engagement andvolunteerism; meeting the needs of families and children in poverty; creating thriving andsustainable economic development for communities; bridging cultural and religious divides; andaccelerating innovative approaches to health care. Jean and Steve Case created the foundation in1997, and today its work stretches across the nation and around the world. For moreinformation, visit www.casefoundation.org.
H
ANDS
O
N
N
ETWORK
 
Hands On Network is leading a national civic movement bringing people together to tackle toughcommunity problems. The organizing force behind the movement is our growing network of 52local nonprofit organizations that act as civic action centers. The Hands On approach inspiresvolunteers, creates leaders, and changes lives and communities through effective volunteeraction. For more information about Hands On Network, visit www.HandsOnNetwork.org or call(404) 979-2925.2
 
T
ABLE OF
C
ONTENTS
 
I. Introduction 4A.
 
Background and Summary 4B.
 
Defining Corporate Volunteerism 5C.
 
The State of Volunteerism 5D.
 
Why Companies Support Volunteerism 6II. The Business Case Explored 9A.
 
Benefits to the Company 9B.
 
Benefits to Employees 14C.
 
Benefits to the Community 16III. The Case for Measurement 18A.
 
The Need to Measure 18B.
 
Obstacles to Measurement 20C.
 
Recommendations and Next Steps 24D.
 
Conclusion 29IV. Profiles of Corporate Volunteer Programs 30A.
 
Accenture 30B.
 
Albertsons, Inc. 31C.
 
Cisco Systems, Inc. 32D.
 
Dell, Inc. 33E.
 
Deloitte & Touche USA LLP 34F.
 
Hitachi America, Ltd. 35G.
 
The Home Depot 36H.
 
IBM Corporation 37I.
 
SAP, Inc. 38J.
 
Starwood Hotels & Resorts Worldwide, Inc. 39K.
 
Target Corporation 40L.
 
The Timberland Company 41M.
 
Wells Fargo 42V. Volunteer-Related Organizations and Resources 43VI. References 473
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