MARKET ACTION REPORT July 2010

Nicole Truszkowski
City: Salinas Monterey Highway CIPS,CLHMS,TRC
831-238-7449
nicole@estatesofcarmel.com
Price Range: All | Properties: Single Family www.estatesofcarmel.com
Trending versus*: Trending versus*:
Market Profile & Trends Overview Month LM L3M PYM LY YTD Prior YTD Prior Year
Median List Price of all Current Listings $895,000
Average List Price of all Current Listings $1,344,241
July Median Sales Price $635,000 $580,000
July Average Sales Price $1,035,714 $723,558
Total Properties Currently for Sale (Inventory) 145
July Number of Properties Sold 7 89
July Average Days on Market (Solds) 74 107
Asking Price per Square Foot (based on New Listings) $281 $319
July Sold Price per Square Foot $322 $280
July Month's Supply of Inventory 20.7 12.8
July Sale Price vs List Price Ratio 95.1% 96.4%
* LM=Last Month / L3M=Last 3 Months / PYM=Same Month Prior Year / LY=Last Year (2009) / YTD = Year-to-date | Arrows indicate if Month / YTD values are higher (up), lower (down) or unchanged (flat)

Number of Properties Sold 3 Mo Avg

30
Property Sales
July Property sales were 7, down 30.0% from 10 in 25

26
July of 2009 and 61.1% lower than the 18 sales last 20

22
month. July 2010 sales were at their lowest level

20

20
19

18
compared to July of 2009 and 2008. July YTD sales 15

16
15
14

14
of 89 are running 8.5% ahead of last year's year-to-

13
10

12
11

11

date sales of 82.

10

10

10

10

10
9

9
8

8
5

7
7

6
5
5

5
4
3

3
0
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Median Sales Price and Average Sales Price

(000's)
3 Mo Avg
Prices 2,000 Median means Middle (the same # of properties sold above and below the Median)

The Median Sales Price in July was $635,000, up 1,800

49.3% from $425,250 in July of 2009 and up 17.4% 1,600
from $540,950 last month. The Average Sales Price 1,400
in July was $1,035,714, up 128.7% from $452,840 in 1,200
July of 2009 and up 61.9% from $639,600 last 1,000
month. July 2010 ASP was at a mid range
800
compared to July of 2009 and 2008.
600
400
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Total Inventory & Month's Supply of Inventory (MSI)

Inventory & MSI 200
MSI is the # of month's needed to sell all of the Inventory at the monthly Sales Pace
70
The Total Inventory of Properties available for sale as of
180
188

July was 145, up 2.8% from 141 last month and up 5.1% 60
186
181

160
174
172

172

172
171

171
167

from 138 in July of last year. July 2010 Inventory was at

166

163
163
162

162

162

50
157

140
156

156
155

149

a mid level compared with July of 2009 and 2008.

145
144
142

142

142

141
138

138

120
135
132

40
130

130
119

100
116
113

80 30

A comparatively lower MSI is more beneficial for sellers 60 20

while a higher MSI is better for buyers. The July 2010 40
10
MSI of 20.7 months was at its highest level compared 20
with July of 2009 and 2008. 0 0
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Copyright © Sotheby’s International Realty | Price Range: All | Property Types: Single Family
Data is provided courtesy of Bay Area Real Estate Information Services, Contra Costa Assoc. of Realtors, Bay East Assoc. of Realtors, East Bay Regional Data, RE Infolink, Metrolist Services Inc., Tahoe Sierra Board of Realtors, San Francisco Assoc. of Re
the accuracy of this information. It is the responsibility of any buyer or seller to verify any and all information relevant to such consumer’s real estate transaction.
MARKET ACTION REPORT July 2010
Nicole Truszkowski
City: Salinas Monterey Highway CIPS,CLHMS,TRC
831-238-7449
nicole@estatesofcarmel.com
Price Range: All | Properties: Single Family
www.estatesofcarmel.com

Days On Market for Sold Properties

Market Time 350
Average Days on Market (Listing to Contract) for properties sold during the month 3 Mo Avg
The average Days On Market (DOM) shows how many
days the average Property is on the market before it 300
sells. An upward trend in DOM tends to indicate a 250 201
move towards more of a Buyer's market, a downward 200 164
trend a move towards more of a Seller's market. The
DOM for July was 74, up 48.0% from 50 days last 150
month and down 54.9% from 164 days in July of last 100 74
year. The July 2010 DOM was at its lowest level
50
compared with July of 2009 and 2008.
0
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Selling Price per Square Foot

3 Mo Avg
Selling Price per Square Foot 500
Average Selling Price per Square Foot for properties that sold during the month

The Selling Price per Square Foot is a great indicator for

the direction of Property values. Since Median Sales 450
Price and Average Sales price can be impacted by the 379
400
'mix' of high or low end Properties in the market, the
selling price per square foot is a more normalized 350 322
indicator on the direction of Property values. The July
2010 Selling Price per Square Foot of $322 was up 300
255
24.5% from $258 last month and up 26.2% from 255 in
250
July of last year.
200
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Selling Price versus Listing Price Ratio

Avg Selling Price divided by Avg Listing Price for sold properties during the month 3 Mo Avg
104%
Selling Price vs Original Listing Price
The Selling Price vs Original Listing Price reveals the 102%
average amount that Sellers are agreeing to come down
100%
from their original list price. The lower the ratio is 98.1%
below 100% the more of a Buyer's market exists, a ratio 98%
at or above 100% indicates more of a Seller's market. 95.1%
96%
The July 2010 Selling Price vs Original List Price of
95.1% was down from 98.3% last month and down from 94%
98.1% in July of last year. 91.1%
92%

90%
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10

Inventory / New Listings / Sales

Inventory / New Listings / Sales 200 Inventory New Listings Sales
180
This last view of the market combines monthly
188
186
181

160
174
172

172

172
171

171

inventory of Properties for sale along with New Listings

167
166

163
163
162

162

162
157

140
156

156
155

149

and Sales. The graph shows the basic annual

145
144
142

142

142

141
138

138

120
135
132
130

130

seasonality of the market as well as the relationship

119

100
116
113

between these items. The number of New Listings in

80
July 2010 was 33, up 10.0% from 30 last month and up
60
32.0% from 25 in July of last year.
40
20
0
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
07 08 09 10
Copyright © Sotheby’s International Realty | Price Range: All | Property Types: Single Family
Data is provided courtesy of Bay Area Real Estate Information Services, Contra Costa Assoc. of Realtors, Bay East Assoc. of Realtors, East Bay Regional Data, RE Infolink, Metrolist Services Inc., Tahoe Sierra Board of Realtors, San
the accuracy of this information. It is the responsibility of any buyer or seller to verify any and all information relevant to such consumer’s real estate transaction.
Inventory / Listings / Sales July 2010
Nicole Truszkowski
City: Salinas Monterey Highway CIPS,CLHMS,TRC
831-238-7449
nicole@estatesofcarmel.com
Price Range: All | Properties: Single Family
www.estatesofcarmel.com

Inventory / New Listings / Sales

This last view of the market combines monthly inventory of Properties for sale along with New Listings and Sales. The graph shows the basic
annual seasonality of the market as well as the relationship between these items. The number of New Listings in July 2010 was 33, up 10.0%
from 30 last month and up 32.0% from 25 in July of last year.

200 Inventory New Listings Sales

188

180
186
181

174
172

172

172
171

171
160
167
166

163

163
162

162

162
157
156

156
155

149
140

145
144
142

142

142

141
138

138

135
132
130

130
120

119

116
113
100

80

60

40

41

36
34

33

33

33

33
32
31

30

30
28

20 27
26

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26
25
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18
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14

12

14
10

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11

10

15

14

10

10

12

14

13

10
9

7
0
A S O N D J 08 F M A M J J A S O N D J 09 F M A M J J A S O N D J 10 F M A M J J
07

Copyright © Sotheby’s International Realty | Price Range: All | Property Types: Single Family
Data is provided courtesy of Bay Area Real Estate Information Services, Contra Costa Assoc. of Realtors, Bay East Assoc. of Realtors, East Bay Regional Data, RE Infolink, Metrolist Services Inc., Tahoe Sierra Board of Realtors, San Francisco Assoc. of
the accuracy of this information. It is the responsibility of any buyer or seller to verify any and all information relevant to such consumer’s real estate transaction.