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Table Of Contents

What is retailing?
CONCEPT OF RETAILING
Manufacturer Wholesalers Retailers Consumer
SCOPE OF RETAILING
Benefits of FDI in Retail Sector:
Indian Consumerism:
A glimpse of the International Retail:
Leading Indian Retailers:
RETAILING IN INDIA
ORIGIN IN INDIA
RETAILING IN INDIA
COMPOSITION OF URBAN OUTLETS
RETAIL OUTLET COMPOSITION
EMERGENCE OF ORGANISED RETAILING
CURRENT SCENARIO
DRIVERS OF CHANGE IN RETAILING
FUNCTIONS OF RETAILERS
In brief they provide us with following functions:
TYPES OF WHOLESALERS
2. General merchandise wholesalers: These are service wholesalers
3. Single-line (or general-line) wholesalers: These are service
SERVICES RENDERED BY RETAILERS
Services provided by the retailers to the wholesalers and
manufacturers:-
Services provided by the retailers to the consumers:-
KINDS OF RETAILERS
On the basis of ownership-
Classification of Retailers on the basis of Operational Structure
4. Leased Department or Shop ± in ± Shop: - It refers to department in
Classification of Retailers on the basis or Retail Location
MARKETING DECISIONS BY RETAILERS
TYPES OF RETAIL DISTRIBUTION OUTLETS
The two prevalent forms of small scale retailing in India are:-
RELEVANT EXAMPLE
BIBLIOGRAPHY
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Managing Retailing

Managing Retailing

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Published by Himanshu Gupta

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Published by: Himanshu Gupta on Aug 26, 2010
Copyright:Attribution Non-commercial

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02/05/2013

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