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J.Laplante Resume + Portfolio

J.Laplante Resume + Portfolio

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Published by Jessica Laplante

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categoriesTypes, Resumes & CVs
Published by: Jessica Laplante on Aug 30, 2010
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09/01/2010

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33 Lamb Ave Toronto ON M4J 4M4416.556.1780 jessicadlaplante@gmail.com
Jessica Laplante 
Resume + Portfolio
 
Hello, my name is Jessica and I would love to work with your organization. I have a passion for livingconsciously that is reflected in my professional experience and personal life. I would be proud to workwith a group that shares my values and beliefs.I am currently on contract with Alternatives Journal, a not-for-profit environmental magazine. My respon-sibilities are focused on managment of Alternatives’ affiliated websites. Creating a marketing plan andcommunications strategy, I developed, designed and launched greenbookreviews.ca and thegreenstudent.ca.The sites have gained a significant following and positive reception from media -- including the WaterlooChronicle and various blogs -- and industry stakeholders (i.e. publishers, bookstores and education profes-sionals). I have also designed several ads and spreads for the magazine, including the 2010 EnvironmentalEducation Directory.My position with Borden Communications has provided me with a broad range of relevant experience thatwould be beneficial to this position. I have enhanced my skills by developing marketing plans, materialsand brands. I initiated Borden Communications’ online presence through blogging, Facebook and Twitter, aswell as introduced clients to social media and online marketing. One rewarding project involved the suc-cessful launch of Takeout Without, a campaign to reduce restaurant waste. Our team developed concepts,tag line, graphics and website.In my E-commerce Coordinator position with Grassroots Environmental Products, I managed Grassroots’website and online efforts, which entailed market research, photography, uploading of news & events, con-tent management, and web analytics to monitor various marketing efforts. During my time at Grassroots,I successfully designed and developed a product symbol key to better communicate and promoteGrassroots’ philosophy.I have had numerous roles where I have organized and prioritized tasks, meeting deadlines to produceconsistent and thorough results. Having computer expertise, good judgment and excellent interpersonalskills, I feel that I would be an ideal candidate for this position. I would welcome an opportunity to furtherdiscuss my qualifications.Best Regards,Jessica Laplante
To Whom it may concern,
Jessica Laplante
33 Lamb Ave Toronto ON M4J 4M4416.556.1780 jessicadlaplante@gmail.com
 
Jessica Laplante
33 Lamb Ave Toronto ON M4J 4M4416.556.1780 jessicadlaplante@gmail.com
Skills
- Creative design skills- Analytical thinker- Independent and team oriented, very personable- Advanced computer knowledge- Excellent communication and active listening skills- Able to follow direction and take initiative- Social media expertise
Computer Expertise
Experienced on MAC and PC.
Adobe Creative Suite (Illustrator, Photoshop, InDesign, Dreamweaver & Flash), Microsoft Of-fice (Word, Excel, PowerPoint, Outlook), HTML & CSS, Corel Draw, QuarkXpress, Quickbooks, Google Analytics, Wordpress,Drupal, Network Solution, Netsuite, Social Media (Facebook, Twitter, etc.).
Work Experience
Marketing & Web Coordinator
April 2010 to present Alternatives Journal Waterloo, ON 
Websites management (alternativesjournal.ca, greenbookreviews.ca, thegreenstudent.ca, esac.ca). Launch and developmentof greenbookreviews.ca - finalizing content, managing social media, writing press release and organizing giveaways. Createdorganizational wiki. Developed affiliate relationships with book stores and publishers. Trained and managed student internsand volunteers. Logo/website design, set-up and site building for thegreenstudent.ca. Magazine design, including ads andthe 2010 education directory. Assisted with the Environmental Studies Association of Canada annual conference.
Communications Specialist
January 2009 to March 2010 Borden Communications + Design Toronto, ON 
Developed brand packages (designing logos, business cards, website landing pages and other various print and market-ing materials). Encouraged and promoted environmentally friendly business practices & products. Created and maintainedbordenblog.wordpress.com. Encouraged Borden Communications, along with various clients, presence in the web 2.0 worldwith various social media tools (Facebook, Twitter, YouData). Creative Contributor to release of MUM Magazine. Oversawdaily office operation and accounting.
E-commerce Coordinator
May 2008 to August 2009 Grassroots Environmental Products Toronto, ON 
 
Took pictures, manipulated images and managed database for website/media. Wrote copy for product pages. Designedmonthly homepage boxes. Handled media. Created and facilitated inter-store communication wiki. Spearheaded holiday adcampaign for NOW Magazine. Collaborated in the making of the 2008 Green Gift Guide. Managed orders for web store,provided consistent and attentive customer service. Initiated efficient policies allowing company to be more productive.
Communications and Office Manager
April 2007 to December 2008 Green Gardeners Community Collaborative Toronto, ON 
Developed business procedures. Managed office: supervising garden team, client communications and records, schedules,pay-role, issued estimate/sales orders/invoices, updating website. Responsible for marketing and brand management: busi-ness cards, posters, brochures, web. Organized The Green Living Show, produced print material and volunteer coordination.

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