Bilton makes no apology for his stance: this is a book in defense of the Internet and new media. There is, therefore, no expectation that he will present a balanced view, although I found that he does a pretty good job of presenting opposing views, if just to demystify them.Bilton's position is a solid one: as humans, we fear massive change, and the Internet, being still in its infancy, is reshaping the world in ways that we find difficult to conceive. Just as the printing press wrecked havoc and television was vilified, new technologies are under constant attack, or dismissed as useless, frivolous or obstructive. I agree: new media is here to stay and generally for the better. It also doesn't mean that they can't coexist with older forms of communication.Bilton is inconclusive on some points, however: while he discusses at length multitasking, he isn't convincing that the long-term use of multitasking doesn't have negative effects, nor does he really talk about the real value of its effectiveness. He also doesn't discuss at all my real pet peeve: critical thinking. The user, constantly at the center of attention, reacts to content on a purely emotional basis and analytical skills are constantly being eroded as a consequence. Do we really want a generation of gullible kids unable to question the information they consume? Admittedly, I didn't use the full "experience" of this book - because I don't have an iPad or iPhone, I wasn't able to use the gizmo embedded in the book, much to my regret. The idea is excellent and perhaps my qualms are addressed in the comments and discussions on line.Overall, I found this a quick, stimulating read, one that has given me new ideas. It is enjoyable to tap into unbridled optimism sometimes!