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Published by: stellarhorse000 on Sep 02, 2010
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E-Commerce MarketingState Competency Profile
Tech Prep Curriculum Servicesin conjunction withthe Ohio Department of Educationandthe Ohio Board of Regents
The E-Commerce Marketing State Competency Profile was developed by Tech Prep CurriculumServices under the direction of the Ohio Department of Education and the Ohio Board of Regents. It provides the curricular framework for Ohio Tech Prep programs in E-CommerceMarketing beginning in high school and continuing through the end of the associate degree. The profile includes a comprehensive set of E-Commerce marketing competencies that reflect jobopportunities and skills required for E-Commerce marketing professionals today and in thefuture.The profile will be used as the basis for the development of an integrated delivery system that provides opportunities for new and challenging programs and courses in Ohio's secondaryschools and colleges. Representatives from a broad cross-section of Ohio businesses andindustries played a critical role in this effort by defining the vision and scope of E-Commercemarketing, and by identifying the essential and recommended skills for current and future E-Commerce marketing professionals. Secondary and post-secondary educators representingschools and colleges throughout Ohio identified when in the educational process and to whatdepth those skills identified by business should be addressed.This profile is available on the Internet at: www.ohtpcs.org At this location, users candownload copies of the entire profile or conduct searches on a number of key variables.For additional information contact:Tech Prep Curriculum ServicesThe Ohio State University1900 Kenny RoadColumbus, Ohio 43210-1090(614) 292-8745Business and Marketing Education ServicesOhio Department of Education65 South Front Street, Room 918Columbus, Ohio 43215(614) 466-3891
The E-Commerce Marketing State Competency Profile is a project of Tech Prep CurriculumServices under the direction of the Ohio Department of Education and Ohio Board of Regents.In addition to the business/industry representatives and secondary and post-secondary educatorslisted on the following pages, a number of individuals contributed their time and expertise to thisinitiative. Special thanks is due to George Tombaugh, Executive Assistant for Education, Officeof the Governor; Jonathan L. Tafel, Associate Vice-Chancellor, Ohio Board of Regents; andJoanna Kister, Director, Career-Technical and Adult Education, Ohio Department of Education.Their vision, support, and encouragement made this project possible.Thanks are also due to the following:

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