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business communication

business communication

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Published by santosh
basic introduction to business communication
basic introduction to business communication

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Categories:Types, Business/Law
Published by: santosh on Sep 04, 2010
Copyright:Attribution Non-commercial

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05/28/2013

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BUSINESS COMMUNICATION
MODULE ±1INTRODUCTION
 
Role of CommunicationRole of Communication
Helps us understand:-
What factors are relevant to this situation.
Objective-What do I want to accomplish in this situation.
 Approach -Which is the Better way of doing it.
Technique -What specific methods should I use to solve it.
 
Communication Defined 
³Communication is interchange of thoughts ,opinions, information, by speech, writing or signs´ -Robert Anderson(Professional Selling)
³Purposive interchange, resulting in workableunderstanding and agreement between thesender and receiver of a message´ -George Vardman 

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