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Section A

Scope of study:
 Industry forecast vs market forecast
 To study the Industry and analyse the sales trends for the market leader in India.
 Analyse the sales strategy of the market leader vs. the market challenger (Offensive /Defensive
strategy) in India.

Methodology:
PowerPoint presentation should be for duration of 15 min /group
The contents should focus on the defined topic area only.

Scheduled Date:
Tentative 11/9, (2-5 PM) schedule to be finalized and informed to CR.

Group 1 Group 5
Automobile Industry Banking Industry
Varun Romit
Suvojit Sweta
Arijit Debasmita
Dipanjana Avisikta
Paromita Poulomi
Sushmita
Group 6
Group 2 Airline Industry
Detergent Industry Sreetoma
Abhirup Debosmita
Soumya Swati
Sayantan Narendra
Debojyoti Harshita
Utsav
Group 7
Group 3 Hotel Industry
White Goods Industry Ellora
Aditi Sushmit
Sibarjun Rahil
Deepika Atmadeep
Ankita Avisek
Priyanka
Group 8
Group 4 Chocolate Industry
Soap Industry Banani
Sayani Malini
Shekhar Anindita
Durba Abhishek
Mahendra Alolika
Group 9 Group 10
Computer Hardware Industry Biscuit Industry
Kamelia Shakti
Arpo Rahul
Pavitra Meenakshi
KT Naviin Shatabdi
sanghita

Group 11
Ice Cream Industry
Kaustav
Prajna
Sampadana
Joyeeta
Mridula

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