September 6, 2010Global Economics & FI/FX Research
UniCredit Research
page 3
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quarter. The reason for this is the strongly rising investor demand triggered by the Fed's decision and the renewedwidening ofCDS spreads inthe European periphery states.PIMCO, the world’s largest bond fund manager, is nowconvinced that Greece will not be able to avoid a default. Inthe second quarter of 2010, investor demand for gold surgedby 117% yoy to 534 tons. In the process, 243 tonswerepurchased in the form of coins and ingots, and 291 tonsviaETFs. For ETFs, 2010 is shaping up to match the recordyear thus far (2009), when for the full year 617 tonswerepurchased via ETFs. As a consequence, demand was higher than jewelry demandfor the second time.
EXTREMELY HIGH DEMANDFOR GOLD ETFS
Gold supply in tons
3613980734149954655741544291
133208260253321617
0100200300400500600
I / 0 7 I I I / 0 7 I / 0 8 I I I / 0 8 I / 0 9 I I I / 0 9 I / 1 0 2 0 0 5 2 0 0 7 2 0 0 9
0100200300400500600700ETFs & Similar ProductsAnnual (RS)
Source: World Gold Council, UniCredit Research
INVESTOR DEMAND OUTSTRIPS JEWELRY DEMAND
01002003004005006007008009001000
I / 0 7 I I / 0 7 I I I / 0 7 I V / 0 7 I / 0 8 I I / 0 8 I I I / 0 8 I V / 0 8 I / 0 9 I I / 0 9 I I I / 0 9 I V / 0 9 I / 1 0 I I / 1 0
t o n s
Jewelry & Industrial & Dental demandIdentifiable investment demand
Source: World Gold Council, UniCredit Research
These numbers are exactly in line with our centralassumption for the gold market: that gold supplywillincreasingly be determined by investors. Twenty years fromnow, investors will probably find it hardto imagine that therewas once a time when jewelry demand determined one of the world’s most important asset classes. If investors were toswitch only 1% of the global market capitalization of equitiesand bonds into gold, at the current gold price of around USD1,250 per troy ounce,this would translate into demand of 36,000 tons. According to the US Geological Survey, this isroughly equivalent to the known goldreserves. In reality,however, there will be a mix of gold purchases and increasesin gold prices. At a gold priceof USD2,500, only 18,000 tonsof goldwould be required to reach a share of 1%.
China’s goldinvestments are booming
The Chinese government has encouraged consumers toinvest in gold, and with great success. In the last 12 months,demand for gold totaled 532 tons. While jewelry demand ismerelystagnating, investors are increasingly discovering thegold market. While as recently as 2008 only 17 tonsof goldwere purchased, in 2009 the figure was already 73 tons. Inthe last 12 months, demand was even 143 tons! AlthoughChina has evolved into the world’s largest gold producer inrecent years, the annual production of most recently 330tonsis by no means sufficient to satisfy this demand.Hence, China announced important gold market reforms atthe beginning of August. Foreign companies are nowpermitted to offer their gold coins at the Shanghai Exchange,more banks are permitted to import gold from abroad, andmore domestic, gold-based investment products are to bedeveloped. As a result, demand of Chinese investors willincreasingly be felt on the global market. But the Chinesegovernment also has an ever greater interest in gold imports.In April 2009, China had reported an increase in its goldreserves from 19.29mn to 33.89mn troy ounces.Nevertheless,they arestill atavery low 1.7% of the entireforeign exchange reserves. If China is targeting a goldreserve of, for example,10%, it would have to purchase6,130 tonsof goldor 2.4 times global annual production. If China were to meet the demand only from domesticproducers, it would take 19 years to achieve this objective.Since the gold marketis per se only a very small market,further increases in the price of gold are pre-programmed.
Jochen Hitzfeld
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