Mic Adam
Visibility and Social MediaMonitoring study ofBelgian companies
Survey ResultsAugust 2010
Vanguard Leadership (c)
–
August 2010
Introduction
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Social media for business is a hot topic
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Key questions:
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Are companies present in social media?
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How visible do thy make they presence?
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Do companies monitor their social mediaaccounts?
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Do they engage their audience?
Vanguard Leadership (c)
–
August 2010
Research method (1)
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Visibility of companies
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540 companies analyzed
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BEL-20 companies
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Trends Gazellen
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Brussels
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Large companies
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Antwerp
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Medium sized companies
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Miscelaneous companies (large and smallgeographically spread all over belgium)
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Company websites were visited and checked forlinks to social media profiles
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Inventory of social media profiles through varioussearch engines and tools including platformsthemselves
Vanguard Leadership (c)
–
August 2010
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State of Social Media in Belgium - Presentation
Overview of social media monitoring in Belgium - Presentation
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