This project is about the brand life cycle and itsworking process, its ups and downs , its growth anddecline.On the whole it a an introspect to the world of BRAND LIFE CYCLE where we are going toanalyse the life and death or extension of a brand.
2010
Anirwan Chandra DuttaEnroll.No: 10bsp05688/9/2010
BRAND LIFE CYCLE
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This project is about the brand life cycleand its working process, its ups and downs, its growth and decline.On the whole it a an introspect to the worldof BRAND LIFE CYCLE where we aregoing to analyse the life and death orextension of a brand.
ENROLLMENT. NO: 10BSP0568
BRAND LIFE CYCLE
[A REPORT ON BRAND SURVIVAL]
ANIRWAN CHANDRA DUTTADATE: AUG. O9.2010.
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ACKNOWLEDGEMENT
I Anirwan Chandra Dutta, a student of I.B.S. KolkataEnroll. No. 10bsp0568 is really grateful to our professorand mentor Dr. Shibhashish Chakraborty, who gave methe opportunity and privilege to show and perform whatI have learnt during these days in the facade of a Projectfile.I am also thankful to my college to provide me with therequired data for the project. I also thank my parentswho stood by me, whether be it financially or morally itreally helped me. I also thank my friends who werereadily available to help me out sincerely.Thanking you all.Anirwan Chandra Dutta
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ACKNOWLEDGEMENT for Brand Life Cycle
As said earlier an imature approach to a mature topic and it is a school job..
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