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YouSendIt Case Study: Zeum

YouSendIt Case Study: Zeum

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Published by Hightail

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Published by: Hightail on Sep 16, 2010
Copyright:Attribution Non-commercial


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© 2010 YouSendIt. All rights reserved.
Case Study
Zeum: San Francisco’s Children’sMuseum is a hands-on, multimediaarts and technology museum or kids.The museum’s Animators Studio enablesyouth to produce clay animation(stop-motion animation o clay gures)movies, videos and music, with the kidstaking on roles as creators, animators,perormers and designers. Oncecompleted, these animations, createdduring school eld trips, are providedto the students as well as teachers.
DVDs o the clay animation moviescreated by the kids were expensive andeach required 10-15 minutes to burn.
Time restrictions were causingback-ups at the museum’s AnimatorsStudio exhibit.
DVDs were dicult to share andwere not environmentally riendly.
YouSendIt Corporate Suite
YouSendIt donated its Corporate Suitesolution to Zeum, allowing the museumto eliminate costly and time-consumingtransers o productions to DVDs.Instead, sta could create digital lesor video and music productions andeasily distribute them to parents andteachers via YouSendIt.
Situation and Challenges
Zeum: San Francisco’s Children’s Museum nurtures the Three Cs o 21st-centuryliteracy — Creativity, Collaboration and Communication — among youth and amilies.By combining clay animation, music video production, live perormance and digitalart with imagination, Zeum’s visitors become creators, animators, directors,perormers and designers.Visitors fock to Zeum every day or general admissions, camps and birthday parties.The museum also hosts as many as three or our visiting eld trips daily. One o Zeum’smost popular exhibits is the Animators Studio, which enables youth to produce clayanimation movies as modelers, directors and animators.Upon completion o their clay animation movies, the students are given a copy o theirnal productions to take home and share with riends and amily. Zeum had spent 10-15minutes to burn productions onto one DVD, with each DVD costing $1.60, includingenvelopes and color labels. With approximately 10 video productions created or eacheld-trip class burning discs became very expensive and time consuming, causing delaysthat tied up the entire Animators Studio exhibit.
Zeum IT Manager Mark Hellar wanted to transition rom burning DVDs and movetowards a method o digital distribution or eld trips. The challenge was that the leswere very large and the nonprot museum had little in the way o bandwidth or servers.DVDs were dicult to share and also were not environmentally riendly.Hellar had used YouSendIt in the past and elt it would be the perect solution becauseo its security and easy use. And since YouSendIt resides on the Web, the museum wouldnot need to buy any equipment or upgrade its inrastructure to use the service.Hellar contacted YouSendIt and told the company about the clay animation moviesthat students were creating at Zeum. In response, YouSendIt donated its Corporate Suiteto Zeum, which was quickly implemented, replacing DVD burning at the AnimatorsStudio exhibit.Zeum began by using YouSendIt to send les o the clay animation movies rom theAnimators Studio. Next, Hellar plans to expand the use o YouSendIt to distributethe projects rom Zeum’s Video Production exhibit and Music Production Lab.
Zeum: San Francisco’s Children’s Museum
Non-proft Organization
Multimedia Arts & Technology Children’s MuseumUses YouSendIt or Sharing Clay Animation Projects
san francisco’schildren’s museum

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