Institute of management studiesHUBLI3
tatement of the problem
A survey to Study impact of TATA Nano launch onpurchase in Hubli-Dharwad City.It is to know the opinion of the consumer about the TataNano car
There are following objectives of the project:-
To study which brand car is doing well in the Hubli ±Dharwad market.
To know the details of the impact of the Nano in Hubli-Dharwad market.
To know the consumer behavior and their willingness tobuy TATA Nana car.