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Best Global Brands 2010 US

Best Global Brands 2010 US

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Published by Octavio Paulise
Documento con la investigacion de las mejores marcas de EEUU
Documento con la investigacion de las mejores marcas de EEUU

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Published by: Octavio Paulise on Sep 26, 2010
Copyright:Attribution Non-commercial


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 S  G OARAND S  0  0 
Voted one o the three most influential benchmark studies by business
leaders, Best Global Brands is our annual report on the world’smost valuable brands. It ofers our insights into how these globalorganizations create and manage brand value. We pioneered the
technique or valuing brands in 984 and have continued to improve
upon our methodology and set the pace or other approaches. Our
valuation techniques have long been recognized by businesses,
academics and regulatory bodies as uniquely valuable strategic tools.
Today, we have conducted thousands o valuations or clients to
provide guidance in managing their most valuable asset  their brand.

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