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Table Of Contents

INTRODUCTION
1BUILDING CUSTOMER TRUST AND LOYALTY
2SCENARIO PLANNING
3MAKING YOUR EMPLOYEES PROUD
4USING CUSTOMER INFORMATION
5THE RULE OF 150
7FRANCHISING
8ELIMINATING WASTE (MUDA)
9CUSTOMER BONDING
13LEADING “TOP-DOWN” INNOVATION
14SOCIAL NETWORKING AND TRANSMITTING COMPANY VALUES
17MARKET TESTING
18EMPOWERING YOUR CUSTOMERS
19CANNIBALIZING
20INCREASING COMPETITIVENESS
21CLUSTERING
22HIGHLIGHTING UNIQUE SELLING POINTS (USPS)
23THE EXPERIENCE CURVE
of brand spaces
27BEING SPACES
29PARTNERING
31VALUING INSTINCT
32BUILDING A LEARNING ORGANIZATION
33REINVENTION
34CORPORATE SOCIAL RESPONSIBILITY
35THE TIPPING POINT
37KEEPING YOUR PRODUCT OFFERING CURRENT
39INFORMATION DASHBOARDS AND MONITORING PERFORMANCE
40FLEXIBLE WORKING
42VENDOR LOCK-IN
43TURNING THE SUPPLY CHAIN INTO A REVENUE CHAIN
44INTELLIGENT NEGOTIATING
45COMPLEMENTARY PARTNERING
47INNOVATIONS IN DAY-TO- DAY CONVENIENCE
48LIFESTYLE BRANDS
49BEING HONEST WITH CUSTOMERS
51MANAGING A TURNAROUND
52DIVERSITY
57KOTTER’S EIGHT PHASES OF CHANGE
59EMPLOYEE VALUE PROPOSITION
62DEVELOPING EMPLOYEE ENGAGEMENT
64PRECISION MARKETING
67RETHINKING THE BUDGET
68THE BUYER’S CYCLE
69DIRECT SELLING
70AGE-SENSITIVE MANAGEMENT
71THREE-FACTOR THEORY
72DEVELOPING ISLAMIC PRODUCTS
73SUPPORT AND CHALLENGE GROUPS
74CLEAR STRATEGY
76BUILDING BUSINESS RELATIONSHIPS
77LEARNING TOGETHER
80INNOVATION CULTURE
81RESOURCE BUILDING
82BUILDING TRUST
85DEVELOPING A SALES CULTURE
86MARKET SEGMENTATION
90VALUE INNOVATION
91TALENT MANAGEMENT
95VIRAL MARKETING
99DEVELOPING KNOWLEDGE AND INTELLECTUAL CAPITAL
BIBLIOGRAPHY
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100 Business Idea

100 Business Idea

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Published by Sakshee Ramteke

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Published by: Sakshee Ramteke on Sep 26, 2010
Copyright:Attribution Non-commercial

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02/20/2014

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