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Export Potential Analysis of Indian Coffee

Export Potential Analysis of Indian Coffee

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Published by Divya

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Published by: Divya on Sep 29, 2010
Copyright:Attribution Non-commercial

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08/22/2011

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PRESENTED BY:DIVYA BODDU-09020242007SIIB_MBA-AB
 
COFFEE
 
AN INTRODUCTION
ORIGIN
: Ethiopia in 800 A.D
INDIA
: 400 yrs ago (around 1600 A.D)at Chadragiri Hills (Karnataka) by
Saint Bababudan
COMMERCIAL SPECIES:
Coffea canephora (Robusta)
C. arabica (Arabica)
 
25-Sep-102
 
COFFEE
 
INDUSTRY OUTLINE
Half-a-trillion cups
consumed every year!!!
Espresso vs Regular
Commercial Coffee production: >50 countries
Brazil alone contributes ~30 % of world’s total
coffee production- 3 billion coffee plants
The USA is the world's chief coffee consumer
Total Employment- World: 25 Mln
Harvesting of coffee is the least mechanized
25-Sep-103

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