LibrOZ Enhancement ProjectNovember 04, 2009
ReadOZ have built a technology platform that enables the Publishers to developtheir online business and transition to the digital era. The platform is backed by anindustry leading marketing research system that tracks and measureuser/readership behavior. Additionally, we serve readers throughout the world bycreating a portal where they can read and access all types of publications. We are moving towards Phase 2 of our development which will be called as LibrOzinternally, to incorporate a total solution for the Publishing Industry. We will be ableto serve Readers, Publishers, and Marketing Agencies. This product developmentwill include an enhance Reader interface incorporating social media tools. It willalso include a directory of all publications/publishers. The directory will beaccessed by Marketing Agencies for data researches that will help determineadvertising spend.The business purpose for this project includes:
To make Libroz, a global publishing directory by networking thePublishers, Advertisers and Readers.
To make Readoz, a global social network which will be a global socialnetwork – Business Network, Personal use social network and Readershipnetwork.
Advertoz will be a global Ad placement research for advertisers andagencies and will be research center for ad placement and publicationperformance.
increase revenue and market share by enhancing the company web site
increase revenue by tapping into a larger customer base accessiblethrough Internet sales
Improve customer service by providing on-line queries, Online help andother advanced customer service activities.
The ReadOZ web site will be enhanced to have the following modules:(i)Reader Module(ii)Publisher Module(iii)Advertiser ModuleLibroz will be a global publishing directory. The new enhanced company web siteis expected to increase revenue and market share.
Description of FinalProduct
After the web site enhancement project, the company’s new web site shall beaccessible to all the publishers, advertisers and readers around the globe. Readozwill be a global digital library, global publication subscription resource and globalsocial network. Libroz will be global publishing directory and Advertoz will beglobal Ad placement research for advertisers and agencies.1