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How Next Generation XML Applications Deliver New Value to Multiple Stakeholders

How Next Generation XML Applications Deliver New Value to Multiple Stakeholders

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Published by John Melendez
managers of successful XML implementations have
struggled with attempts to bring XML content and applications out of their
documentation departments and into their larger enterprises. Even the most articulate
champions find it challenging to communicate XML value propositions to broader
audiences. Yet at the same time, companies are beginning to understand how to capture
metrics to make business cases, such as cost savings from reuse. Technologies for XML
content processes have matured and are widely available at a variety of price points and
delivery models. Service providers have developed knowledge and process expertise
that can offload much of the work that distracts enterprise users from focusing on their
core businesses.
managers of successful XML implementations have
struggled with attempts to bring XML content and applications out of their
documentation departments and into their larger enterprises. Even the most articulate
champions find it challenging to communicate XML value propositions to broader
audiences. Yet at the same time, companies are beginning to understand how to capture
metrics to make business cases, such as cost savings from reuse. Technologies for XML
content processes have matured and are widely available at a variety of price points and
delivery models. Service providers have developed knowledge and process expertise
that can offload much of the work that distracts enterprise users from focusing on their
core businesses.

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Published by: John Melendez on Oct 19, 2010
Copyright:Traditional Copyright: All rights reserved

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11/04/2011

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Research Report
Smart Contentin the Enterprise
How Next GenerationXML Applications DeliverNew Value to MultipleStakeholders
August 2010by Geoffrey Bock, Dale Waldt,and Mary Laplante
 
 Smart Content in the Enterprise
 2010 Gilbane Group, a Division of Outsell, Inc. 83
The Gilbane Group gratefully acknowledges the support of the sponsors of the research informing this report. This work would not have been possible without them. Pleasesee the Sponsor Acknowledgement section for descriptionsof providers.
 
 
 2010 Gilbane Group, a Division of Outsell, Inc. ii 
Gilbane Group
A Division of Outsell, Inc.
763 Massachusetts AvenueCambridge, MA 02139 USA Tel: 617.497.9443Fax: 617.497.5256info@gilbane.com http://gilbane.com 

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