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Creation Stage of Advertisement

Creation Stage of Advertisement

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Published by Manjurkhanushiya

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Categories:Topics, Art & Design
Published by: Manjurkhanushiya on Oct 27, 2010
Copyright:Attribution Non-commercial

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11/21/2010

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Creation Stage
1.
Idea generation
2.
Copywriting
3.
Layout 
 
 Adv
ertisement Copy
Copy is the soul of advertisement.
 An advertising copy is all the written orspoken matter in an advertisement expressed in words or sentences andfigures designed to convey the desiredmessage to the target consumers.
 
 Adv
ertisement Copy
 Copywriting is a specialize
d
form ofcommunicating i
d
eas that are meant toser
v
e the requirements of mo
d
ernmarketing-George Clarke

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/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->