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The Foundation for The Hybrid CEO®
Putting the “Execution” Back in “Chief Executing Officer”Ask Tony Hsieh of Zappo’s, Steve Jobs of Apple or Bill Gates of Microsoft. There isa new breed of executive roaming the corporate landscape. These businessleaders invent instead of predict. They use both sides of the brain. They collectskills and change mindsets. They inject creativity into everything they do. Theylead, inspire, discover, influence, formulate, tear down and build up.It seems the only thing they cannot do is remain still.These executives print the new currency of competition – innovation.In times like these, the CEO is no longer just the visionary or the founder of thecompany. With all the advances in technology, and in this new economy, the CEOhas to survive and prosper as a multi-faceted practitioner. A Hybrid CEO®.What this means is that the CEO can not only think but also act to create thedesired and sometimes required results in the marketplace. We at CEO Masterytrain the next generation of CEOs who are deeply committed to their companies,holding the vision and leadership of their organization, yet they sometimes lackthe tactical know-how to execute on it.
What Is a Hybrid CEO®?
As a Hybrid CEO®, you have already mastered fundamental business skills. Whatyou need is the skills and perspective to make sense of a fast-changing world, planunder uncertainty, recognize market-busting opportunities for growth, viewfinance through the lens of the shareholder, shape sound governance policies,and ensure continued effective leadership. As a Hybrid CEO®, you are called to:
Challenge outdated assumptions:
Think systemically and metaphorically,calling into question traditional thought processes and exploring businesschallenges from new vantage points.