Fast Trackto
TheSocial Web
By Team Digit
Credits
The People Behind This Book
EDITORIALDeepak Ajwani
Editor
Ram Mohan Rao
CopyEditor
Robert Sovereign-Smith
CopyEditor
Nimish Chandiramani
Copy Editor
Abey John
Writer
Asfaq Tapia
Writer
Prakash Ballakoor
Writer
Samir Makwana
Writer
Bhaskar Sarma
Writer
DESIGN AND LAYOUTShivshankar Pillai, Vijay Padaya
Layout Designers
Sivalal S
Cover Design
Harsho Mohan Chattoraj
Illustrator
© Jasubhai Digital MediaPublished by Maulik Jasubhai on behalf of Jasubhai Digital Media
.
No part of this book may bereproduced, stored in a retrieval system or transmitted in any form or by any means without theprior written permission of the publisher.
August 2007
Free with Digit. Not to be sold separately. If you have paid separately for this book, pleasee-mail the editor at
editor@thinkdigit.com
along with details of location of purchase, forappropriate action.
Wired Together
S
o you’ve been getting all these e-mail invitations from palsand colleagues and uncles, and you’re wondering whether you should take out the time to click the link and fill in a boringform. Sometimes the person is a vague memory; sometimes, thesite has a ridiculous name. So should you click those links andsign up? What’s in it for you? Thinking about that got us into writing what follows We aren’t sure: some of you have heard a lot about social net- working sites and the general phenomenon, and possibly aremembers of many; for some of you, it might be a new thing, and you’re wondering what precisely “Join my network onZongaBonga!!” means. (Aside: what wastebasket do they get allthese site names from?) Well, in either case, we’ve got something for you here. Weintroduce the phenomenon—yes, it’s nothing short of that—of social networking; and then, we tell you in this book about what’s out there, which sites you might want to join, and soforth. In short, we’re trying to tell you: get online, get social,have fun, talk business, flirt, and anything you can think of. Another little aside: we believe a majority of you have heardthe word “Orkut,” and in a way, we’re building upon that. Orkutis just one of hundreds. A table of contents follows, listing out all the categories of social networking sites that exist—there are special interest sites,sites for social bookmarking, for finding friends, and many,many more. One look and you might just be amazed how muchof a social Web it really is.It’s a phenomenon, we said, but it goes beyond. Networkingand interacting with people on the Internet is the way ahead: we’re getting more and more virtual. It’s now normal to consid-er virtual beings your friends and colleagues. Something yourfather just won’t understand. Don’t bother explaining.
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