Stereotyping is universal It is cultural phenomenon. Some stereotypes are culture specific,whereas most are universal. A stereotype can be thought of a schema about member of anidentifiable group (Hamilton, 1979, 1981).When you see a person, a woman for example, about whom you hold a stereotype, your relevantstereotype schema is activated. This activation is automatic, like most other schema.
Some Commonly Held Gender Stereotypes
Stereotypes are primarily negative in nature i.e. usually negative characteristics are attributed tocertain sections of population. Negative stereotypes are attached to the "out group ", and positiveattributes are associated with "in-group". Stereotypes are formed and held, as a result of cultural beliefs, practices, and traditions. If the society is male-dominated, then most positive attributeswill be attached to males. Such attributes portray men as more capable, able, and strong ascompared to women.
FacultyMale StereotypesFemale StereotypesBiology/Physiology
Strong, powerful, never tired,energeticWeak, frail, dainty, charming
Stable, never cry, can holdemotions,aggressive, serious, brave,unemotionalGentle, soft-hearted, cry soon,can nothold emotion, sensitive,emotional,sentimental, fearful
Intelligent, wise, makesdecision,Dreamy, less capable