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Table Of Contents

How Managers Think About Competition
Setting the Right Goals
Economic Performance versus Shareholder Value
Understanding Economic Performance
Economics of Strategy
Reshaping Industry Structure
Sources of Competitive Advantage
Defining the Value Chain
Five Tests of a Good Strategy
Defining the Value Proposition
Making Strategic Tradeoffs
Strategic Tradeoffs
Recent Thinking on the Sources of Competitive Advantage
Mutually Reinforcing Activities
Barriers to Strategy
Defining the Right Business: Products and Services
Defining the Right Business: Geography
Finding a Strategic Position
Segmentation and Strategic Positioning
Growing Strategically
The Role of Leaders in Strategy
Inside-Out Links with Society
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Now What is Strategy

Now What is Strategy

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Published by Dark Knights

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Published by: Dark Knights on Nov 30, 2010
Copyright:Attribution Non-commercial


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