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Table Of Contents

Think About This
And This
Consumers Will Spend Less
What Should You Do?
Here Are Additional Adjustments
Answer These Questions
Respond Strategically
Four CEO Views of Marketing
Marketing’s Role
The Marketing and Sales Funnel
Opportunity-Driven Companies During the Downturn
Three Innovation Models
Marketing Automation
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philipkotlermarketingtocompete-090605234634-phpapp01

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Published by Samy Zaher

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Published by: Samy Zaher on Dec 02, 2010
Copyright:Attribution Non-commercial

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11/08/2011

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