Strategic Profile of Bata Shoe Co. Bd.Ltd.
Organization and family were invited to return to the Czech Republic, where Batahad remained a symbol of national pride and achievement.
2.1.1 BATA TODAY:2.1.1 BATA TODAY:
Bata is one of the world’s widest reaching companies, with operations in 68different countries. Bata companies strive to listen to the customers in their localmarkets and clearly identify their footwear needs, and then to provide productsthat exceed their customers’ expectations in terms of quality, style and value.Bata operating companies are grouped into four business units based onsimilarities in markets and business issues. Each group benefits from synergiesspecific to their requirements, such as product development, sourcing andmarketing support. Each business unit is entrepreneurial in nature, and canquickly adapt to changes in the marketplace and seize potential growthopportunities.
serves customers in much of Asia, the Pacific and Africathrough its 3,000 stores and many dealers. It is supervised from Singapore. BataInternational operates shoe innovation centers in several countries as well as 30factories to serve individual markets.
is based in Paris and operates 500 stores offering fashionablefootwear. The world-class shoe innovation center just outside of Venice suppliesmany of the exclusive lines found in Bata stores throughout Europe.
Bata Latin America
is based in Mexico City. Bata is the leading retailer of shoes in Latin America and the leading marketer of children's branded footwear.
is based in Toronto from where 250 stores serve the Canadianmarket. Its chain of Athletes World’s and Nike Shops is the leading fashionsource in Canada for young urban customers.Bata Shoe organization (B.S.O.) is the largest manufacturer and marketer of footwear in the world. Its global business comprises of shoe factories, tanneries,engineering plants, quality control laboratories, product development andresearch centers. Bata distributes its products through approximately 6,300retail outlets, 10,000 franchises and thousands of wholesale depots and dealers.More than 50,000 people are employed in producing and selling over 300 millionpairs of shoes each year, primarily for the domestic markets in which B.S.Ocompanies operate.Approximately 400,000 additional people and their families are engaged in thesupport services required by B.S.O. operations. Bata International Centre islocated in Toronto, Canada. Mr. Tomas Bata, the founder of Bata ShoeOrganization, initiated this worldwide operation in Zlin, Czechoslovakia, nowknown as the Czech Republic. The year 1994 marked the 100
foundinganniversary of BATA. Over the years B.S.O.’s operation expanded across theentire globe and established itself as the world’s largest organization in footwearmanufacturing and marketing Today Bata operates in 68 countries.