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eBay/Yahoo Amicus Brief in Rosetta Stone v Google

eBay/Yahoo Amicus Brief in Rosetta Stone v Google

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Published by Eric Goldman

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Published by: Eric Goldman on Dec 07, 2010
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12/07/2010

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RECORD NUMBER:10-2007
Unit
 
ed St
 
at
 
es Cou
 
r
 
t of Appeal
 
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 for the
 Fou
 
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 h Ci
 
rcuit
ROSETTA STONE LTD.,
 Plaintiff-Appellant,
 – v. – 
GOOGLE, INCORPORATED,
 Defendant-Appellee.
ON APPEAL FROM THE UNITED STATES DISTRICT COURTFOR THE EASTERNDISTRICT OFVIRGINIA AT ALEXANDRIA
BRIEF OF AMICI CURIAE EBAY INC. AND YAHOO! INC.IN SUPPORT OF GOOGLE, INCORPORATED
R. BRUCE RICHJONATHAN BLOOMMARK J. FIOREW
EIL
,G
OTSHAL
&M
ANGES
LLP767 Fifth AvenueNew York, New York 10153(212) 310-8000MICHAEL LYLEW
EIL
,G
OTSHAL
&M
ANGES
LLP1300 Eye Street NWSuite 900Washington, DC 20005(202) 682-7000
 Attorneys forAmici Curiae
COUNSEL PRE
 
SS
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VA – (8
 
0
 
0) 275-066
 
8
Case: 10-2007 Document: 115-1 Date Filed: 12/06/2010 Page: 1
 
TABLE OF CONTENTSPage
iINTRODUCTION AND INTEREST OF THE AMICI.................................1ARGUMENT..................................................................................................4I.TRADEMARK LAW EMBRACES THE RIGHT OF ONLINESERVICES TO ENGAGE IN KEYWORD ADVERTISING.............4II.THE DISTRICT COURT PROPERLY APPLIED THECONTRIBUTORY TRADEMARK INFRINGEMENTSTANDARD.......................................................................................11A.Inducement...............................................................................12B.Continued Supply to a Known Infringer..................................19CONCLUSION.............................................................................................23
Case: 10-2007 Document: 115-1 Date Filed: 12/06/2010 Page: 2
 
ii
TABLE OF AUTHORITIESCases
Page(s)
 Anti-Monopoly, Inc. v. General Mills Fun Group
,611 F.2d 296 (9th Cir. 1979)...................................................................10
Century 21 Real Estate Corp. v. Lendingtree, Inc.
,425 F.3d 211 (3d Cir. 2005)......................................................................9
CPC Int’l, Inc. v. Skippy Inc.
,214 F.3d 456 (4th Cir. 2000).....................................................................9
Georgia Pacific Consumer Products, LPv. Von Drehle Corp.
,618 F.3d 441 (4th Cir. 2010)...................................................................16
 Hard Rock Cafe Licensing Corp. v. Concession Servs., Inc.
,955 F.2d 1143 (7th Cir. 1992)...........................................................13, 21
 Inwood Labs., Inc. v. Ives Labs., Inc.
,456 U.S. 844 (1982)..........................................................................passim
 KP Permanent Make-Up, Inc.v. Lasting Impression I, Inc.
,543 U.S. 111 (2004)...................................................................................7
Metro-Goldwyn-Mayer Studios, Inc. v. Grokster, Ltd.
,545 U.S. 913 (2005)...........................................................................13,14
 New Kids on the Block v. News Am. Publ’g, Inc.
,971 F.2d 302 (9th Cir. 1992).....................................................................8
 Pebble Beach Co. v. Tour 18 I Ltd.
,155 F.3d 526 (5th Cir. 1998).....................................................................9
 Platinum Home Mortgage Corp. v. Platinum Fin. Group, Inc
.,149 F.3d 722 (7th Cir. 1998)...................................................................10
 Prestonettes v. Coty
,264 U.S. 359 (1924)...................................................................................9
 Rosetta Stone Ltd. v. Google Inc.
, No. 1:09cv736, 2010 WL 3063152 (E.D. Va. Aug. 3, 2010)...........passim
Case: 10-2007 Document: 115-1 Date Filed: 12/06/2010 Page: 3

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