9.

Human Resource Management

Gaining Competitive Advantage through HRM

 Objective of HRM
 Maximize Employee Productivity
 Minimize Employee Turnover
 The Human Resource Triad
 HR Professionals
 Line managers
 Employees
 Special HR Conditions facing Retailers
 Part Time Employees
 Expense Control
 Employee Demographics
Design the Org Structure for a Retail Firm

 Matching Org Structure to retail strategy

 Merchandise Management (Planners, Buyers, Allocators)

 Store operations (Sales ,Loss Prevention ,VM)

Retail Organization Design Issues

 Centralized V/S Decentralized

 Coordinating Merchandise and Store Management

 Improving Appreciation for the store Environment

 Making Store visits

 Assigning Employees to coordinating roles

Motivating Retail Employees

 Policies & Supervision

 Incentives
 Types of Incentives (Commissions & Bonus )
 Drawback Of Incentives

 Organization culture – set of values, traditions & customs

 Developing And Maintaining a Culture
Building Employee Commitment

 Developing Skills
 Selective Hiring
 Training

 Empowering Employees
 Creating Partnering Relationships
 Reducing status difference
 Promotion from within
 Balancing Careers and Families (Flextime, Job Sharing etc)
Issues in Retail HRM

 Managing Diversity
 Legal And regulatory issues in HRM
 Equal Employment opportunity
 Compensation
 Labor Relations
 Employee safety and Health
 Sexual Harassment
 Employee privacy
 Developing Policies

 Use Of Technology