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News Release.nielsen

News Release.nielsen

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Published by: ogamez6860 on Dec 13, 2010
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12/13/2010

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News
 
Release
 
FOR
 
IMMEDIATE
 
RELEASE
 
Contact:
 
Shirelle
 
Magee,
 
312
320
5782
 
shirelle.magee@nielsen.com
 
Jetta
 
Vasilatos,
 
312
543
5195
 
Jetta.bates
vasilatos@nielsen.com
 
Nielsen
 
Names
 
New
 
Members
 
to
 
its
 
Multicultural
 
Advisory
 
Councils
 
CHICAGO
 
(Dec.
 
7,
 
2010)
 
 –
 
The
 
Nielsen
 
Company
 
has
 
named
 
new
 
members
 
to
 
its
 
distinguished
 
roster
 
of 
 
community
 
and
 
business
 
leaders
 
currently
 
serving
 
on
 
the
 
company’s
 
three
 
external
 
multicultural
 
advisory
 
councils:
 
The
 
African
 
American
 
Advisory
 
Council
 
(AAAC),
 
The
 
Asian
 
Pacific
 
American
 
Advisory
 
Council
 
(APAAC)
 
and
 
The
 
Hispanic
 
Latino
 
Advisory
 
Council
 
(HLAC).
 
Established
 
in
 
2005,
 
the
 
individual
 
councils
 
have
 
been
 
instrumental
 
in
 
providing
 
insights
 
to
 
Nielsen’s
 
executive
 
leadership
 
on
 
how
 
to
 
improve
 
Nielsen’s
 
diversity
 
and
 
panel
 
recruitment
 
initiatives
 
in
 
the
 
Hispanic,
 
African
 
American
 
and
 
Asian
 
communities.
 
The
 
new
 
members
 
of 
 
AAAC
 
are:
 
Matthew
 
C.
 
Barnhill
 
Jr.,
 
senior
 
vice
 
president
 
of 
 
corporate
 
market
 
research,
 
BET,
 
has
 
more
 
than
 
a
 
decade
 
of 
 
marketing
 
and
 
research
 
experience
 
and
 
has
 
led
 
the
 
Market
 
Research
 
Department
 
at
 
BET
 
since
 
its
 
founding
 
in
 
2000.
 
Prior
 
to
 
 joining
 
the
 
BET,
 
Barnhill
 
spent
 
seven
 
years
 
at
 
Procter
 
&
 
Gamble,
 
developing
 
marketing
 
strategies
 
and
 
research
 
standards
 
for
 
some
 
of 
 
its
 
most
 
popular
 
brands.
 
Adonis
 
E.
 
Hoffman
,
 
founder
 
&
 
chairman
 
of 
 
American
 
Business
 
Leadership
 
Institute
 
is
 
an
 
attorney,
 
business
 
advisor,
 
professor
 
and
 
leadership
 
strategist
 
with
 
high
level
 
experience
 
in
 
public
 
policy,
 
corporate
 
affairs,
 
and
 
international
 
relations.
 
He
 
has
 
been
 
a
 
legal
 
and
 
communications
 
advisor
 
to
 
CEOs
 
and
 
boards,
 
elected
 
officials,
 
trade
 
associations
 
and
 
foreign
 
governments,
 
providing
 
counsel
 
on
 
challenging
 
policy
 
issues.
 
Americus
 
Reed
 
II
 
is
 
associate
 
professor
 
of 
 
marketing
 
at
 
The
 
University
 
of 
 
Pennsylvania’s
 
Wharton
 
School
 
of 
 
Business
 
and
 
has
 
served
 
on
 
the
 
faculty
 
since
 
2000.Reed
 
has
 
developed
 
innovative
 
classroom
 
applications
 
and
 
integrated
 
real
 
world
 
companies
 
into
 
the
 
classroom
 
to
 
engage
 
in
 
semester
long
 
applied
 
projects
 
in
 
his
 
consumer
 
behavior
 
course.
 
The
 
new
 
members
 
of 
 
APAAC
 
are:
 
Grace
 
Chiu
 
is
 
founder
 
of 
 
GC
 
Global
 
Research.
 
Chiu’s
 
career
 
in
 
multicultural
 
and
 
international
 
marketing
 
research
 
began
 
in
 
1993
 
when
 
she
 
was
 
recruited
 
to
 
run
 
Asian
 
Perspective,
 
Inc.,
 
a
 
small,
 
pioneering
 
multicultural
 
research
 
agency
 
based
 
in
 
New
 
York
 
City.
 
In
 
2000,
 
Chiu
 
founded
 
GC
 
GLOBAL
 
Research
 
(GCGR)
 
which
 
specializes
 
in
 
consultative
 
multicultural
 
market
 
research
 
and
 
international
 
studies.
 
Rosabel
 
Tao
,
 
is
 
an
 
accomplished
 
corporate
 
communications
 
strategist
 
with
 
two
 
decades
 
of 
 
experience
 
on
 
both
 
the
 
client
 
and
 
agency
 
sides
 
and
 
has
 
worked
 
with
 
a
 
broad
 
portfolio
 
of 
 
companies
 
from
 
a
 
full
 
range
 
of 
 
growth
 
stages
 
 –
 
from
 
global
 
brands
 
to
 
start
ups.
 
Anthony
 
(Tony)
 
Wang
 
is
 
in
house
 
counsel
 
at
 
Twitter,
 
where
 
he
 
focuses
 
on
 
mobile,
 
international,
 
monetization
 
and
 
general
 
legal
 
support.
 
Prior
 
to
 
Twitter,
 
Wang
 
was
 
managing
 
counsel
 
at
 
Google,
 
where
 
he
 
supported
 
Google’s
 
international
 
operations.
 

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