STRAIGHT EDGECruz, Sherri23 October 2006Orange County Business JournalOld School Meets Urban Hip at Hawleywood'sI walked into Hawleywood's Barber Shop in Costa Mesa and tattooed barbers and men bibbed in chairsglowered. Owner Donnie Hawley promptly banished me to a chair outside.From the outside looking in, I could see the signs in the window: "The Biggest Little Shop in CostaMesa," "World Famous," "The Proper Way to Barber."Alas, Hawley popped his head back out."I talked to the guys," he said. "They're going to let you come in."Rule No. 1 broken: "No broads."The next unspoken rule: Don't call Hawley a "hairdresser."He's a barber, a decidedly old school with rockabilly flair.He and his fellow barbers give hot-towel shaves using a straight razor."You'll feel like a million dollars," he said.It's a place where guys drink Pabst Blue Ribbon beer, cuss, flip through Playboy and share manly woes(think women problems).Some more rules: No Ugg boots, no Oakley Razorblade glasses, no fanny packs (unless you're a cop),no "tough guy attitudes."On the jukebox: Eddie Cochran, Gene Vincent, early Elvis, Ronnie Dawson, Johnny Cash.The decor: A tuxedoed monster named Benson at the door, a mounted deer head, Hank Williams andJohnny Cash photos, two-tone brown tiled floor, Pabst Blue Ribbon signs.This ain't no metrosexual salon."I wanted to have a place where men can come to be men," Hawley said.Glass beer mugs sit on window shelves. Each has a customer's name on it."That's the Pabst VIP club," he said.Pabst Brewing Co. sponsors the display.Guys who don't show up for three months are kicked out of the club, he said. If Hawleywood's findsout you've been to another barber, you're out for sure.