DAILY REPUBLIC
INC.
P.O. Box 47, 1250 Texas St., Fairfield, CA 94533(707) 425-4646 Fax: (707) 425-5924www.dailyrepublic.com
RetailAdvertisingRatesRetailAdvertisingRates
Well said. Well read.
20112011
SpecialServicesDeadlinesMeasurements& RequirementsElectronicand Disk SpecificationsThe Solano-YoloConnectionandThe VoiceFairfield/SuisunChamber ofCommerce TabComicsCoupon Cart
ROP Pages: 6 Col. x 21-1/2 In.Tabloid Pages: 5 Col. x 12 In.On 6-column grids, ads measuring more than 20 inches in height will be billed as 21-1/2 inches. On 5 column tab grid, ads meas-uring more than 10 inches in height will bebilled as 12 inches.No upside down ads will be accepted.Slicks or veloxes - 90-line screen required forblack & white and color.A variety of specialized services are avail-able to our advertisers including somemarketing and research information. We alsooffer promotional ideas and artisticdevelopment.Proofs are available upon request. No proofsshown on late ads or camera-ready ads.
Art & Photo Charges:
Art design (if product is not being used inDR.............................................................$50 per hourAd Photo
(taken by Daily Republic)
.........$35.00
(Prices do not include sales tax)
Space Deadlines for Display Ads:
Monday......................................Thursday 12 noonTuesday.............................................Friday 12 noonWednesday...............................Monday 12 noonThursday.......................................Tuesday 12 noonFriday....................................Wednesday 12 noonSaturday.....................................Thursday 12 noonSunday........................................Thursday 12 noonT.V. Daily...........................................Friday 5:00 p.m.Tailwind......................................Monday 4:00 p.m.Solano Direct.......................Thursday 10:00 a.m.Rates for classified display and commercial/private party ads available upon request.Spadea wrap and gatefolds available in Sunday’s full color Comics section.Advertising rates upon request.
Electronic Ad Transfers: We accept ads viaEmail or FTP as PDF’s only.
When sendingads electronically or on a disk as live files,please include all font and graphic files.Fonts need to be Post Script fonts and graph-ics need to be saved as EPSs or TIFFs. Forcolor ads, no black or no more than 10%black in color separations. All photos need to be saved as CMYK
not
RGB.
Disk Drives:
Zip Drive (100)
Programs:
Multi-Ad Creator, Photoshop,Illustrator, Quark, Adobe Acrabat (all cur-rent upgrade)COLUMNSPICASINCHES1 Column9p71.6062 Columns20p13.3523 Columns30p5.0974 Columns41p76.8435 Columns51p68.5886 Columns62p10.333Dbl. Truck (12.5 Col.)127p21.166The Daily Republic requests SAU sizes asfollows.
One Stop Print Program:
From design to print to insertion - rates available upon request.
Reach across 2 counties in theRed Hot Northern California Market!
•Daily Republic•Davis Enterprise•Tailwind (TAFB Pub.)•Winters Express
One Order - One Bill Over 95,000 Readers!
*Some restrictions apply
Include your ad in
“The Voice”
-monthly tab for Fairfield/Suisun Chamberof Commerce. Distributed on the lastThursday of every month.2 col. x 3 inches..................................$63.003 col. x 5 inches..................................$125.005 col. x 6 inches..................................$250.005 col. x 11 inches................................$500.004 color positions are available for anadditional $205.00
A Flexi sized product published 2 Sunday’s per month in the Daily Republic and 1 time permonth in Tailwind. Half and full page rates available upon request.
Non-CommissionableROP RatesNon-CommissionablePreprint RatesTotal CoveragePackage w/DRPremiumFront Page andFront Section AdvertisingNon-CommissionableColor Rates
Daily Republic Open Rate: $24.30 per inchSunday Open Rate: $26.70Tailwind Open Rate: $13.00
Display ads will automatically appear on our website asToday’s Advertiser feature. $5.00 per run, maximum$10 charge within a 7 day run.
Monthly Earned Rate
(min. 15” to qualify)
Daily Republic:
.........................$18.20 per inch
Sunday:
........................................$20.00 per inch
Tailwind:
.......................................$10.70 per inch
Solano Direct:
.............................$6.00 per inch
Frequency Contract RatesSmall Space Program -
Starting as low as$215 per/mo.
Rates available upon request
Annual Bulk Space Agreement -
(Based ona 12 month term)
DR SUNDAY TWInches.............Rates.......Rates.........Rates
75 Yearly.............$17.25..........$18.90...........$10.00150 Yearly...........$16.80.........$18.45...........$9.90300 Yearly...........$16.45.........$18.10...........$9.65500 Yearly...........$16.30.........$17.95............$9.55750 Yearly...........$16.10..........$17.80............$9.451,000 Yearly.......$15.85.........$17.45............$9.301,200 Yearly.......$15.70.........$17.30............$9.201,500 Yearly.......$15.65.........$17.25............$9.102,000 Yearly.......$15.40.........$16.95...........$9.003,000 Yearly.......$15.20.........$16.70...........$8.904,000 Yearly.......$14.90.........$16.40...........$8.706,000 Yearly.......$14.60.........$16.00...........$8.50
Preprint insertion dollars accrued in the DailyRepublic can be credited in determining theadvertiser’s annual contract volume by dividing total insert dollars by the open rate.Advertiser must have approved credit applicationon file to be eligible for billing.
Dollar Volume Contracts:
Contracts are available which combine all dol-lars spent in all products published by DailyRepublic, Inc. The minimum yearly dollar expen-diture is $50,000 to qualify.
Non-Profit Rate: Daily Republic:
$14.35 per inch
Sunday:
$15.80 per inch
Tailwind:
$8.50 per inch
Thank You or Memorial Rate:
$14.40 per inch
Sunday:
$15.85 per inch
Political Rate:
$24.30 per inch$26.70-Sunday
25% pickup disc. within 7 days. Ads must be prepaid.
Solano Direct Rates ROP
(mailed to non-subscribers)
Front Page: $525.00 includes 4-colorBack Page: $450.00 includes 4-color
TV Daily Rates:
Pricing includes 4-color and is based on a fre-quency commitment.Front Page:
$295.00 includes 4-color - Strip ad only
Inside Page 2: $250.00 includes spot colorBack Page: $395.00 includes 4-color
TV Daily Listings Rates:
1 col. x 2 inches = $195.00 per month2 col. x 2 inches = $355.00 per month
Minimum 1 month run.Runs Monday through Saturday with color.(Color based on availability)
Discount Program:
1st insertion full rate; 50%off each additional insertion within a 7-dayperiod. The first day the ad runs is the first dayof the 7-day cycle. No copy changes. 4-inchminimum.Full lineage will be credited for full price ads.The total inches of a discounted ad will bereduced the respective amount in comput-ing inch volume.
Open Rate: $57.00 per thousand
(4-16 pg. tab or 2-8 pg. std.)
Add $2.00 per 4 tab pages over 16 pages or $2.00per 2 standard pages over 8 pages. Add $2.00 per thousand for zoning. Preprints must be scheduled7 days in advance, and in-house 5 working days inadvance. A $50 service charge is applicable to apreprint order that is canceled after deadline.
Solano Direct
- (mailed to 21,000 non-subscribersevery Wed.); ask for separate rate card. Run min.of 10,000 in DR and pay only $20/m in SD (certainrestrictions apply)
Preprint Frequency Rates:
available upon request
Special size and rate:SizeRate per thousand
Single sheet (up to 8 1/2” x 11”)
$34.00
•Minimum 60-lb. weight, Minimum 4”x6”•Minimum 3,000 inserted per publication -full run only on Sundays and in Tailwind•Add $2.00 per thousand for zoning.•Add $2.00 per thousand for “over sized”single sheet.
Open Rate: $
250.00 - One color/black$380.00 - Two colors/black$485.00 - Full process
Min. 4” SunMin. 15” SunMin. 30” SunMin. 45” Sun6 Wks$16.20$17.75$15.30$16.80$14.90$16.35$14.50$15.9013 Wks15.3016.8014.9016.3514.6016.1014.4015.8526 Wks14.9016.3514.6016.1014.3015.7013.9015.3052 Wks14.6016.1014.3015.7013.7515.1513.6014.95
Rates effective Januar 2011Tailwind/Solano Direct Color:
$155.00 - One color/black$215.00 - Process
Color Frequency Rates:
upon request* all runs must be consecutive weeks
Post ‘Ems:
Sticky note advertising placement onFront Page of the Daily Republic. Full circulation,only - $50 per thousand, one color.$63 per thousand, 4-color. Shipping costs areadditional.
Strip Ads:
Inside front section ads.6 col. x 2 inch. Includes 4 color and guaranteedplacement on front of sections. (Front page andClassified not available). $325.00 per run.
Front Page Ad:
2 col. x 4 inches (based on retail size)4-color ad on bottom right or left hand corner of the front page of the Daily Republic.
Daily: $250Sunday: $300
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