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Lloyds Bank IFRC - Prospective Franchisees Sep 1995 - Franchising in Britain Series

Lloyds Bank IFRC - Prospective Franchisees Sep 1995 - Franchising in Britain Series

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Published by SME_Research
Prospective Franchisees By Mark Hatcliffe (Lloyds Bank), Val Mills, David Purdy and Professor John Stanworth (International Franchise Research Centre, University of Westminster, UK), September 1995, Vol.1, No.1 of the 'Franchising in Britain' series sponsored by Lloyds Bank plc
Survey-based report of visitors to two franchise exhibitions in the UK (London and Birmingham), undertaken two years after the date of exhibition visit. The total sample comprised 169 responses, of whom 20% had subsequently become franchisees. Responses comparing the visitors and 'converted' franchisees to the two exhibitions are presented in graphical form, and include the number of franchise systems seriously considered, the extent to which visitors purchased franchises outside their previous work experience, the extent of prior self-employment, and also newspaper readership.
Prospective Franchisees By Mark Hatcliffe (Lloyds Bank), Val Mills, David Purdy and Professor John Stanworth (International Franchise Research Centre, University of Westminster, UK), September 1995, Vol.1, No.1 of the 'Franchising in Britain' series sponsored by Lloyds Bank plc
Survey-based report of visitors to two franchise exhibitions in the UK (London and Birmingham), undertaken two years after the date of exhibition visit. The total sample comprised 169 responses, of whom 20% had subsequently become franchisees. Responses comparing the visitors and 'converted' franchisees to the two exhibitions are presented in graphical form, and include the number of franchise systems seriously considered, the extent to which visitors purchased franchises outside their previous work experience, the extent of prior self-employment, and also newspaper readership.

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International Franchise Research Centre Lloyds Bank
Franchising In Britain 
- Web Versions 2011 p.1
THE INTERNATIONAL FRANCHISERESEARCH CENTRE (IFRC) 1993-2007 
University of Westminster, London, UK.
"The International Franchise Research Centre (IFRC) is committed to improving the understanding of franchising. This is achieved by the publication of impartial research and by the encouragement of informed debate." 
Franchising operates in a dynamic environ-ment, with new issues and challengesemerging, including: globalisation, copingwith competition, disclosure, industryregulation, managing relations withfranchisee associations, franchiseerecruitment & market saturation.Against this backdrop, the IFRC wasestablished in 1993 by Professor JohnStanworth (Director of the Future of WorkResearch Group at the University ofWestminster), supported by Brian Smith (ex-BFA Chairman, franchisee, franchisor andauthor), and Chair of its Steering Group.
FOUNDER MEMBERS
Founder members and sponsors included:Barclays Bank, the British FranchiseAssociation (BFA), Dyno-Rod, FranchiseDevelopment Services Ltd., Lloyds Bank(now Lloyds Banking Group), Mail BoxesEtc., Midland Bank (now HSBC), Prontaprint,Rosemary Conley Diet & Fitness Clubs,Royal Bank of Scotland, The Swinton Group,and Wragge & Co.
‘FRANCHISING IN BRITAIN’ SERIES
The Lloyds Bank Plc/IFRC
Franchising in Britain 
series comprised 3 volumes:Vol.11
Prospective Franchisees 
, (Hatcliffe,Mills, Purdy & Stanworth), 19952
Franchising in Figures 
, (Purdy,Stanworth & Hatcliffe), 19963
Secrets of Success 
, (Silvester,Stanworth, Purdy & Hatcliffe), 1996Vol.21
Cloning Success 
, (Silvester,Stanworth, Purdy & Hatcliffe), 19972
Franchising Your Business: Getting Started 
, (Stanworth, Purdy &Hatcliffe), 1998. A more recent version-
I franchised my business, so can you 
 (2002) - is also available.3 Franchisee Success: Perceptions &Barriers, (Nunn, Stanworth, Purdy,Thomas & Hatcliffe), 1998Vol.31 Fifth Annual Strategy Seminar:Breaking Out Of The Home Market,(Stanworth & Purdy, Eds., papers byMcCosker, Scott, Hoy & Harris), 19982 Franchising: The Gender Dimension,(Nunn, Purdy, Stanworth & Hatcliffe),1998
Web versions
The above reports are now available online,in Acrobat format, published January 2011,viahttp://www.scribd.com/SME_Research 
LIABILITY DISCLAIMER
The information and analysis in each reportis offered in good faith. However, neither thepublishers, the project sponsors, nor theauthor/s, accept any liability for losses ordamages which could arise for those whochoose to act upon the information oranalysis contained herein.
CENTRE
RESEARCHFRANCHISE
INTERNATIONAL
 
International Franchise Research Centre Lloyds Bank
Franchising In Britain 
- Web Versions 2011 p.2
OTHER PUBLICATIONS
The IFRC published extensively, including journal articles, book chapters, conferencepapers and a
Special Studies Series
The Blenheim/University of Westminster Franchise Survey: Spring 1993 
, 19932
Improving Small Business Survival Rates via Franchising: The Role of the Banks in Europe 
, 19933
Targeting Potential Franchisees: Industry Sector Backgrounds and Declared Areas of Interest 
, 19944
The Impact of Franchising on the Development Prospects of Small &Medium-sized Enterprises (SMEs) in Europe 
, 19945
The Blenheim/University of Westminster Franchise Survey: AComparison of UK and US Data
, 19956
Developing a Diagnostic Questionnaire as an Aid to Franchisee Selection 
, 19957
Franchising as a Source of Technology-transfer to Developing Economies 
, 19958
Aspects of Franchisee Recruitment 
,19969
Business Format Franchising: Innovation & Creativity or Replication & Conformity ? 
, 199610
London: A Capital City For Franchisee Recruitment 
, 199711
The Effectiveness of Franchise Exhibitions in the United Kingdom 
,199712
Franchising: Breaking Into European Union Markets 
, 199813
Succeeding As A Franchisor 
,published jointly with Business LinkLondon Central), 199814
Direct Selling: Its Location in aFranchise Typology 
, 199915
Unravelling the Evidence on Franchise System Survivability 
, 199916
Survey: Professional Services For Franchising In The U.K.
, 2001
ACADEMIC LINKS
Close links were fostered with universities inRome and Pisa (Italy), Haute Alsace(France) and Boston, Minneapolis andTexas (USA), with a view to researchcollaboration. Professor Pat Kaufmann ofAtlanta, Georgia, addressed our inauguralannual strategy seminar, in 1994. Overseasspeakers in subsequent years includedCheryl Babcock, Director of the FranchisingInstitute, University of St. Thomas,Minneapolis (1995), Professor Rajiv Dant,University of Boston (1996), ProfessorFrancine Lafontaine, University of Michigan(1997), Professor Claude Nègre, Universityof Haute Alsace (1997), Colin McCosker,University of Southern Queensland (1998),Professor Frank Hoy, University of Texas atEl Paso (1998), Professor Jack Nevin,University of Wisconsin-Madison (1999),Professor Tom Wotruba, San Diego StateUniversity (1999), Professor Bruce Walker,University of Missouri, (2000), and,Professor Wilke English, University of MaryHardin-Baylor (2000).IFRC members were active supporters of the
International Society of Franchising
, andhosted the ISoF 2005 conference in London.The IFRC ceased its research activities in2007, when John Stanworth took retirement.
John Stanworth, Emeritus Professor,University of Westminster
David Purdy, Visiting Fellow,Kingston University

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